Debbie Weil

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Free for 36 hours: The (Updated) Corporate Blogging Book is $0.00 on Amazon

Debbie Weil

My premise is that blogs, far from being overshadowed by Facebook or Twitter, are the hub of an effective content marketing strategy. With the new $79 Kindle in every pocket and purse, and the ability to read Kindle books on smartphones, iPads, computers and in the iCloud, an eBook is a marketing tool that your fans will pay for.

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Why Writing a Corporate Blog Can Be Fun (and Profitable Too)

Debbie Weil

So suddenly I’m a corporate blogger, no matter that the term conjures up savvy 20-somethings in the marketing departments of big national companies. But with the ick factor not a concern, corporate blogs are an awesome tool for networking (especially when turbo-powered by its new best friends Facebook and Twitter). Then another.

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Friending Over 50: Sex, Lies and Baby Boomers

Debbie Weil

trillion to spend annually, making them a target demographic that no marketer can ignore. Smart marketers know how much more powerful social media can be than print or TV advertising, trade shows or the yellow pages. Some 72 million boomers, the largest generation in U.S. history, are officially entering middle and old age.

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