Small Business Mavericks

JULY 7, 2014

I think that marketing should be approached like a marathon runner approaches training because you want to be doing a process that will be consistently getting you somewhere in the long run. . How can your business marketing strategies be more like a marathon? See the difference?

Strategy 87

Strategy Marketing Class Small Business 87

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

Small Business Mavericks

JUNE 14, 2011

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. For many reasons, mobile marketing has been slow to grow in the United States. “Mobile marketing in the US has been hindered by relatively slow adoption compared to the rest of the world. .

Mobile 107

Mobile Strategy Wireless Marketing 107

Small Business Mavericks

FEBRUARY 10, 2012

As a marketing consultant, there are times when I wonder if Internet has some magical hypnotic effect on small business owners. When it comes to marketing, many of the good old-fashioned strategies still work. If you are doing business internationally, traditional marketing strategies are limited.

Strategy 93

Strategy Marketing Fashion Small Business 93

Small Business Mavericks

FEBRUARY 13, 2014

Newbie online marketers can get the idea real fast that there’s some kind of secret to succeeding at online marketing. Quantity - It’s almost cliche, but you’ll hear online marketers often claim, “quality, not quantity.” No exceptions. ” The truth is, you need both. As often as you can.

Content 170

Content Marketing Small Business Reputation 170

Small Business Mavericks

JUNE 4, 2012

There is no one way to market a business online. Every marketing strategy is different and every business deserves its own marketing strategy. A customized online marketing strategy will make your website and your web presence unique. We’ll make sure that it is.

Marketing 192

Marketing Small Business Engineering Strategy 192

Small Business Mavericks

JUNE 6, 2011

It may seem odd to call any Internet marketing strategy an “old-fashioned&# or “traditional&# strategy, but we are now over 20 years since the invention of the World Wide Web and commercial Internet marketing. Hare are 4 old-fashioned Internet marketing strategies that still have the power to work some magic.

Fashion 161

Fashion Hubpages Strategy Forums 161

Small Business Mavericks

OCTOBER 24, 2012

When it comes to online content strategies, you don’t have to be a genius or superstar marketer to make them work for you. If you need some content marketing strategy ideas, I have some for you. Develop Your Themes – Any content marketing strategy must have a theme. Anyone can do it.

Strategy 98

Strategy Content Small Business Social Networking 98

Small Business Mavericks

JULY 1, 2011

When it comes to blogging, there is no one-size-fits-all strategy. With that in mind, here are 4 viable blog strategies that work. Hybrid Blogging – Hybrid blogging takes one or more of the aforementioned strategies and merges them. It also has the potential to be the most effective blog marketing around.

Strategy 161

Strategy Domain Name Social Bookmarking SEO 161

Small Business Mavericks

FEBRUARY 13, 2012

You can, and I suggest you look out for them as they are said to be the next big thing in marketing – smart videos. They can also be used for after sales follow up marketing and have proven to be very successful as follow up marketing tools for shoppers who have abandoned the shopping cart at some point during the process.

Video 98

Video Strategy Marketing Cost 98

Small Business Mavericks

JULY 22, 2014

point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service: gamification is exciting because it promises to make the hard stuff in life fun. What a difference some good music makes!

Marketing 122

Marketing Small Business Applications Strategy 122

Small Business Mavericks

NOVEMBER 28, 2014

So if you aren’t looking at video ads as a marketing strategy, you may want to think about changing your mind. Of course, your particular customer demographic plays into every marketing strategy, and if your target market isn’t looking at video ads then it isn’t an urgent issue.

Video 137

Video Facebook Marketing Retail 137

Small Business Mavericks

JULY 3, 2011

It’s important, as a small business, to have a content marketing strategy. A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company. First, you need to outline what content strategies you are going to employ.

Content 164

Content Marketing Small Business Newsletter 164

Small Business Mavericks

OCTOBER 3, 2014

Most of the content marketing advice small business owners get online is rehashed pat answers from stale old questions. Three examples she offers are: You need a content marketing strategy – Of course, it begs the question, “What IS a content marketing strategy?” Is that a strategy?

Content 111

Content Marketing Small Business Authentication 111

Small Business Mavericks

OCTOBER 3, 2013

More and more, online marketers are talking about content marketing in terms different than they were a few years ago. Before Google Panda, you hardly heard the term “content marketing.” ” You heard about social media marketing and search engine optimization , or search engine marketing.

B2B 119

B2B Content Marketing Class 119

Small Business Mavericks

JULY 1, 2014

Simon Penson on Moz recently looked at the way that usage breaks down in his piece “ Screen Size Matters: Adapting Content Strategy for Multiple Devices “ He looks at the results of a study on the way people are using different devices, when they are using them, and what they are using them for.

Strategy 87

Strategy Mobile Small Business Study 87

Small Business Mavericks

SEPTEMBER 25, 2012

And more importantly, how would it impact your own content marketing strategy? Would you change your content strategy to target Facebook’s search engine in hopes that more people would find your website through the largest social network online? What would that do to Facebook’s relationship with Bing? Or would it?

Strategy 101

Strategy Content Facebook Engineering 101

Small Business Mavericks

OCTOBER 7, 2013

Do you know what your most important marketing activity is today? Is it blogging, pay-per-click marketing, social media , or something else? This is a topic that is often debated among Internet marketers. Does that mean it’s the most important online marketing activity? That’s actually not a bad idea.

Activities 98

Activities Marketing Small Business Reputation 98

Small Business Mavericks

JULY 2, 2014

If your business has been around for a while, you’ve seen some real changes in marketing. David Edelman, co-leader of McKinsey’s global digital marketing strategy group, was recently interviewed about the state of digital marketing, and you can read the edited transcript here.

Marketing 93

Marketing Strategy Data Groups 93

Small Business Mavericks

AUGUST 24, 2011

Successful Internet marketers know you can’t stick to one tactic online and hope to succeed. Today’s post is a highlight on three online marketing tactics that have been proven to work over and over again for most marketers who try them. Those tactics are: E-mail marketing. Add it to other tactics that work.

Tools 177

Tools Marketing SEO Social Media 177

Small Business Mavericks

FEBRUARY 12, 2013

For starters, if you don’t see SEO as an intrinsic part of your overall marketing efforts, then there is a disconnect somewhere. The goal of marketing is to increase your bottom line. That’s why you have a marketing strategy. That should also be why you have an SEO strategy.

SEO 93

SEO Marketing Engineering Buy 93

Small Business Mavericks

JULY 22, 2015

Do you know what the most effective Internet marketing is? ” Or someone might ask, “Which Internet marketing tactic gets the most results?” The most effective Internet marketing is the set of tactics that support a strategy customized for your particular business. Internet Marketing is Content Marketing.

Marketing 70

Marketing Survey Newsletter Engineering 70

Small Business Mavericks

JANUARY 27, 2014

Is newsletter marketing or blogging more effective for small businesses? ” There are pros and cons to both blog marketing and e-mail newsletter marketing. Social media plays a part in your marketing strategy too. Small Business Internet Marketing blog blogging e-mail newsletter newsletter Social Media'

Newsletter 107

Newsletter Marketing Small Business Social Media 107

Small Business Mavericks

APRIL 18, 2013

The reason you decided to outsource your online marketing is because you don’t have the expertise to make it successful. Your Internet marketing consulting firm is going to rely on you for certain information. And they may rely on you to implement certain key aspects of your online strategy. If not, let them know.

Marketing 105

Marketing Consultant Small Business ROI 105

Small Business Mavericks

JANUARY 6, 2016

The key to effective inbound marketing is to drive traffic back to your website where you can close the sale. No matter what kind of business you run, your best clients are going to be those that come to you through your inbound marketing channels. Inbound marketing can comprise many channels. So what are those channels?

Marketing 70

Marketing Engineering Advertising B2B 70

Small Business Mavericks

OCTOBER 31, 2013

Social media marketing is becoming more and more of a valid (and valuable) marketing strategy for more businesses. The methods and strategies are getting to be more sophisticated, much like the old media marketing methods of the 20th century. This will do a number of things for your marketing program.

Marketing 93

Marketing Social Media Twitter Strategy 93

Small Business Mavericks

AUGUST 6, 2014

Marketing channels are so much a part of business that the question “ Have marketing channels become irrelevant? ” seems a bit threatening to those of us who are marketing for a living. Whether it’s multi- , omni-channel, or whatever new thing comes along — marketing is still the same in the basics.

Marketing 87

Marketing Mobile Advertising Tools 87

Small Business Mavericks

OCTOBER 12, 2011

Most search marketers do it for the short term. For instance, a short-term SEO strategy usually leads to broken links and bad website navigation. So I’ll ask again: Is your SEO strategy a long-term strategy or a short-term strategy? It doesn’t concern itself with what everyone else is doing.

SEO 93

SEO Strategy Engineering List 93

Small Business Mavericks

MARCH 30, 2015

While the zombie apocalypse isn’t a reality, online marketing is, and there are actually striking similarities. This is a quote from A Survival Guide for the Overwhelmed Online Marketer from Search Engine Journal’s SEO 101 Series. Plan Your Strategy Carefully. – Stoney G deGeyter. because it’s a good guide.

Marketing 70

Marketing Journal SEO Reputation 70

Small Business Mavericks

AUGUST 16, 2012

Content marketing can take place on your website or offsite. In fact, for the best results you should incorporate both onsite and offsite marketing strategies. But where do you find your offsite content marketing sources? You can write guest content for other bloggers within your niche or that serve the same market.

Content 98

Content Directory Marketing Yahoo 98

Small Business Mavericks

AUGUST 1, 2013

In a word, it means you need to start thinking about your mobile marketing message today. There are plenty of ways for small business owners to get on board with mobile marketing. Other mobile marketing tactics include SMS texting, check-in services like Foursquare and Yelp, and social-mobile apps.

Mobile 105

Mobile SMS Small Business Marketing 105

Small Business Mavericks

OCTOBER 9, 2015

When Internet marketing started taking off and businesses began to implement it into their overall marketing strategies, there was no precedent for incorporating electronic and digital marketing techniques into a traditional marketing plan. Video marketing has matured. Video marketing has matured.

Marketing 70

Marketing Meeting Strategy Mobile 70

Small Business Mavericks

FEBRUARY 29, 2012

Online marketing and SEO are really trying to achieve the same results – they just go about it differently. Some will argue that SEO is part of an online marketing strategy whilst others will argue the opposite, online marketing is part of an SEO strategy. SEO helps to sell your marketing strategy.

SEO 105

SEO Press Release Marketing Small Business 105

Small Business Mavericks

FEBRUARY 24, 2015

It is all that, but as Louisa Chan says recently on Copyblogger, “it is evolving into a lead generation and publishing hub for content marketers.” Content Marketing Builds Online Authority. What is content marketing but a carefully wrought accumulation of authoritative information? It’s basic and foundational.

LinkedIn 70

LinkedIn Content Marketing Curation 70

Small Business Mavericks

DECEMBER 18, 2012

It’s no secret that the smaller your budget the more time you’re going to have to give your online marketing to work. If you can only afford $200/month in developing your online marketing strategy , then you won’t – you can’t – be as effective as the company that can afford $2,000/month.

Marketing 96

Marketing Small Business Activities Campaign 96

Small Business Mavericks

AUGUST 19, 2013

When it comes to content marketing, it isn’t enough to simply post high quality content on your own website. Here are 4 ways you can develop a more aggressive content marketing strategy. Multi-channel content marketing - Why just limit yourself to your own blog and a few other blogs in your industry?

Content 101

Content Press Release Marketing Journal 101

Small Business Mavericks

JUNE 2, 2011

Unlike many large corporations, you can’t just throw money at the folks in marketing and expect them to turn the world over. Chances are, if your business is small enough, you are the marketing department. So how can you make Internet marketing work for you? Yes, you can. First, you’ve got to set your priorities.

Marketing 150

Marketing Small Business Engineering Resources 150