Techipedia: Tamar Weinberg

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The One Marketing Technique that’s Best for Your Launch

Techipedia: Tamar Weinberg

So what’s my recommendation to entrepreneurs and marketing professionals who are looking for an awesome launch? Almost every marketing campaign tracks the 3 metrics (pageviews, registered users and converted paying customers), but I get a sense that engagement of users instead of paying users was a far better metric to track during beta.

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More Great Internet Marketing Posts for 2007

Techipedia: Tamar Weinberg

Matt McGee over at Small Business SEM has compiled his own list of the “best posts of 2007″ in a site with a brilliantly and cleverly chosen title, the SEMMYS (Search Marketing Emmys). rants, and funny posts about the search marketing industry in general. Well, unfortunately, your reading list has just lengthened.

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How LinkedIn Endorsements Can Work for Your Small Business

Techipedia: Tamar Weinberg

Get out there and meet these fellow SMBs by asking and answering questions in the Startups and Small Businesses Category of LinkedIn Answers and joining LinkedIn Groups ,” it encourages on its website. Leveraged properly, Endorsements also has marketing applications for your small business by promoting your products and services.

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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. Every PR or marketing person who is focused on journalists or bloggers should read this. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. Not some no-name startup, like The Shelf.

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5 Ways Social Media is Like a Great Friendship

Techipedia: Tamar Weinberg

While social media has evolved into a lot of other things, such as a great marketing tactic, an amazing customer service tool, and even helps with content sharing and discovering, it’s maintained many of its important values which make it seem a lot like any great friendship. Like this post?

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

3dcart Software Forums : As one of the leading shopping cart software platforms on the market, 3dcart prides itself on customer support. The company works with small business internationally to keep online retailers running efficiently while offering them high-value marketing tools. Like this post?

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Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

Epic Change considers itself a startup nonprofit organization, and as such, money isn’t in abundance. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. The organization wanted to build connections in open and transparent communities. They wanted to use media that was free.