Social Media Strategery

article thumbnail

Brand Marketing and the Fair Pay to Play Act

Social Media Strategery

Right now, the NCAA rules bar players from hiring agents or receiving compensation from outside sources related to their sport. No matter what happens between now and then, there are also going to be some fundamental PR, communications, and marketing issues that need to be ironed out. But the Fair Pay for Play Act would change that.

Brands 81
article thumbnail

Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

Development Social Media Sports Can Learn a Few Things From Gov 2.0 Sincerely, Joe Sports Fan In a recent post , I discussed some of the similarities that I saw between the government’s experiences with social media and the challenges that professional sports teams are facing in diving into the world of social media.

Gov 2.0 90
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

We Have Infinite Creative Opportunities to Solve Customer Experience Problems

Social Media Strategery

From manufacturing to travel to sports, every industry was forced to rethink everything. What sports broadcast will finally move forward with the most obvious of innovations – real-time on-field audio? Nike’s created hijabs using performance material – who’s going to innovate face masks optimized for sports? Beauty/Fitness.

Sports 107
article thumbnail

Listening for Change in Public Health and Social Marketing

Social Media Strategery

The ubiquity of social media means that just about every industry, from non-profits to sports to higher education to government – has hundreds of different blogs in each of these industries that are devoted to studying social media’s impact on pretty much everything.

Proposal 112
article thumbnail

Taking Gov 2.0 to the Ballpark

Social Media Strategery

If you aren’t familiar with my background, this was a dream come true for me – bringing together my love for social media and communications and my love of sports. I’ve always been a huge sports fan and used to work in public relations for a minor league hockey team , so I was extremely excited for this opportunity.

Gov 2.0 82
article thumbnail

A Partial Reading List for PR Students

Social Media Strategery

In between partying, traveling, club activities, sports, Greek commitments, and jobs, some will also be attending classes. You’ll learn how social media is being integrated into areas beyond just marketing and PR. It’s as relevant now and it was then, and is a great foundation for any PR or marketing professional.

List 131
article thumbnail

How Average Players Use Twitter and a Human Voice to Become Social Media Superstars

Social Media Strategery

They don't speak in sanitized sports jargon ("we just took it one game at a time out there and gave it all we had"), they don't attempt to drive traffic to the team's website or sell merchandise, and they don't try to cultivate their "personal brands." What makes them so effective? They're honest.

Twitter 106