Ari Herzog

AUGUST 13, 2012

Social media can be tough to master. Please continue reading When Social Media Confuses You and leave a comment if inspired. Please continue reading When Social Media Confuses You and leave a comment if inspired. When he's not blogging, Ari helps brands improve their digital media marketing.

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Social Media Questions Comments Brands 114

Ari Herzog

FEBRUARY 27, 2012

When you need a social media manager, think of me? As I elaborate on LinkedIn : I am looking for a full-time job as a social media manager. As I elaborate on LinkedIn : I am looking for a full-time job as a social media manager. This is why I am looking for a full-time job as a social media manager.

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Social Media Management Social Media Adwords Case Study 132

Ari Herzog

AUGUST 30, 2012

There is a trend among small business marketing in stores. I see merchants show off what social networks they are on and what mobile technologies you can use inside the store. Small businesses have increased their social media and digital presence online and are now taking it to the brick and motar level in some very traditional ways.

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Retail Social Media Small Business Compete 130

Ari Herzog

SEPTEMBER 20, 2010

By means of example, here are 12 job titles with a range of similarly-worded responsibilities: New Media Coordinator. Director of Integrated Media. Social Media Manager. Marketing Manager. Social Media Specialist. Digital & Social Media Specialist. Web Communications Coordinator.

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Social Media Hotels Social Media Management Organization 157

Ari Herzog

AUGUST 3, 2012

The year was 2009 when I started walking down the road toward self-employment as a digital media auditor, marketer, and trainer. We’ve launched a monthly book club which features social media industry titles and host monthly webinars accessible to all SMC members worldwide. Fred Wilson. Why is 2006 important?

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Social Media Startup Energy Meeting 101

Ari Herzog

AUGUST 22, 2013

I spent four wonderful years self-employed as a digital marketing trainer, consultant, and community manager. I led national conference panels on social media marketing. I taught MBA students and small business owners everything from Facebook marketing to email marketing. I spoke at colleges. I networked.

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Meeting Marketing Avatar Flickr 168

Ari Herzog

MARCH 8, 2012

Last week I shared 3 ways the credit card industry succeeds in social media. Given the lackluster design of this diet site (to put it nicely) and the whopping 12 followers they have, it’s too bad to see them getting in the way of Chase’s (the bank) social media initiatives. Biggest Slacker = Bank of America.

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Social Media Banking Wikipedia One Spot 115

Ari Herzog

FEBRUARY 24, 2011

should be your slogan when implementing social media into your organization. Everyone tells you how great it is, such as, “It’s the way of the future… You can reach the entire world… It’s pretty much free… It’s the most effective form of marketing.&#. And Just Do It! You hear all that.

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Features Social Media Flickr Resources 155

Ari Herzog

SEPTEMBER 27, 2010

I frequently receive email marketing pitches. But a growing percentage of marketers understand email messages must be short and to the point, and they also realize by sending a targeted message to a blogger they can receive positive awareness. Piloting Social Media as an Astronaut. Smart group. Contest Time!

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Conference Social Media Forums Metrics 123

Ari Herzog

AUGUST 1, 2010

Who wants to start this crowdsourcing exercise? -- Thank you for reading 30 Social Media Strategies You Need to Know at AriWriter. Related posts: Strategies and Tips on Social Media and Online Marketing — To What End Should This Blogging Trend Continue? How Often Do You Use Social Media Tools?

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Social Media Strategy Crowdsourcing Exercises 133

Ari Herzog

SEPTEMBER 3, 2010

To extract and edit: I have had to listen to traditional marketing lecturers, all year telling my peers and me, about amazing marketing tools and rules, SWOT, Porters, 7 P’s blah blah blah. I’ve tried to be social media’s voice in the classroom, only to be shot down in grading. Social Media Curricula.

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Research Social Media Radian6 Microsoft 110

Ari Herzog

MARCH 1, 2012

Not surprisingly, many companies in the financial services industry are forking over a chunk of that change to their social media budgets. In terms of social media presence, AmEx is clearly the winner. So they’ve taken social media seriously from the get go. Discover more articles on new and emerging media.

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Social Media Small Business Banking Retail 105

Ari Herzog

OCTOBER 1, 2010

On behalf of Australian supermodel Miranda Kerr and charitable organizations in 40 countries that seek to raise funds to cure autism, I challenge you to stop using Facebook, Twitter, and other social media sites on November 1, 2010. Advancing a Social Media Monitoring Conference in Boston.

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Social Media Conference Eventful Blogger 102

Ari Herzog

FEBRUARY 6, 2011

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? As with any form of internet marketing, when you’re focusing on tiny.

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Facebook Marketing Hubspot Case Study 183

Ari Herzog

MARCH 15, 2012

Remember when marketing and selling were easy? I’m young, having only been in web marketing and web development side of things for two years, so it’s foreign to me when people talk about the “good ol’ days.” In marketing speak, we call that a big hot mess. The following is written by Erin Everhart. Yeah, me neither.

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How To Marketing Team Template 123

Ari Herzog

JUNE 16, 2011

It has nothing to do with Obama himself, other than the fact that his team was the first to use online marketing strategies effectively in the execution of a presidential campaign. The online marketing industry will benefit greatly from the competitive spending that will surely follow this $1 billion campaign.

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Marketing Campaign Adwords Upcoming 154

Ari Herzog

SEPTEMBER 14, 2010

Others wrote me they appreciated my friend request despite being unfriended in the past, which goes to show people use social media differently. Related posts: Strategies and Tips on Social Media and Online Marketing — To What End Should This Blogging Trend Continue? Understand Social Media in 3 Words.

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Flickr Social Media YouTube LinkedIn 120

Ari Herzog

NOVEMBER 6, 2010

Seth Godin gives free marketing advice every day on his blog. This immediately upset me, for his words 100% contradict his advice from 20 months ago about embracing your critics , a piece I attributed in my third reason to not fear social media. Learning Online Marketing from McDonald’s and Coca-Cola.

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Case Study Marketing Study Price 101

Ari Herzog

JULY 29, 2020

During my early years of tweeting, I was self-employed in digital marketing and I used the platform to market my services in social media and related topics. I neither follow nor care about social media marketing content that reflected the majority of my Twitter archive.

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Class Notification Education Engineering 91

Ari Herzog

JANUARY 8, 2014

You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. Most of the time their tweets promote their employer, their industry, or social media in general. Sara Lang manages social media for AARP.

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Twitter Chemicals Sports Yahoo 185

Ari Herzog

JUNE 28, 2012

Laurent works for an email marketing company and has her own Facebook page to promote training events and ask her fans what they think about the evolution of social media. Julia Campbell talks about the importance of social media marketing for nonprofits on her Facebook page. Loyalty is hardly why.

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Facebook Loyalty Small Business Eventful 189

Ari Herzog

APRIL 17, 2020

“Viral marketing is a compounding function. A marketer does something and then a consumer tells five or ten people. The marketer doesn’t have to actually do anything else.” Every evening, I see what people are sharing on social media and I click a few headlines to stay aware. And it repeats.

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News Exercises Journal Flickr 91

Ari Herzog

JULY 31, 2020

Readers turned to social media, especially Facebook. Others found the original articles linked on social media and replied there. For instance, at the bottom of this article about Governor Baker responding to social gatherings , there are (currently 72) comments. The Boston Globe continues to accept comments.

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Comments Blogger Social Media Conversation 91

Ari Herzog

NOVEMBER 21, 2011

Kirsten Wright quit her sole proprietorship and joined Social 5150 as its social marketing director. Tyson Goodridge quit his sole proprietorship and joined Acsys as its social media director. What is my experience and skill set worth on the open market? Am I scalable? Is this business model sustainable?

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Policies Skills Class Survey 156

Ari Herzog

JULY 6, 2012

Social Media Marketing Across Global Cultures by Christian Arno. What Nike Teaches Us About Social Media by Brandon Yanofsky. Why Social Media Quality Beats Quantity by Marcus Sheridan. When he's not blogging, Ari helps brands improve their digital media marketing. Know someone?

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Blogger Klout Proposal Mobile 151

Ari Herzog

SEPTEMBER 20, 2012

From Singapore I’ve watched the social media world develop its identity and characteristics. Often, friends from the “real” world gave me passage to the social media world. Most social media user interfaces remind me of miniaturized strip malls. Social media became specialized.

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MySpace Tweetdeck Mashup Flickr 187

Ari Herzog

MAY 14, 2018

My recent background includes teaching communications to college students, educating sales training skills to employees, designing integrated marketing campaigns for clients, developing strategic messaging for constituents, and implementing digital media strategies for employers.

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Skills Training Education Campaign 79

Ari Herzog

JULY 22, 2010

Longtime readers know I receive too many email marketing pitches, and most of them suck because they lack personalization. What do you think about creating social media & marketing content by creating mashups like YouTube+Twitter or YouTube+Amazon? .&# Stop Diluting Social Media.

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Ari Herzog

SEPTEMBER 8, 2011

The agenda indicates a who’s who of represented brands and speakers, including social media directors and business executives from Morgan Stanley, Audi, Gannett, PR Newswire, and HootSuite. Ari Herzog provides social media marketing and editorial services. Here is a Gravity Summit overview.

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Badge Airlines HootSuite Overview 132

Ari Herzog

JUNE 23, 2011

The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Klout is becoming that thing by which you will be judged in social media. Connect all your social media accounts.

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Klout Influencer LinkedIn System 190

Ari Herzog

JANUARY 27, 2011

This may come as a surprise to you, being a reader of a social media blog. However, social media is still somewhat of a new and unchartered territory to us traditional marketers. Why are established brands so hesitant in jumping onto the social media bandwagon? Because we are scared.

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Comments Features Buy Brands 187

Ari Herzog

AUGUST 28, 2013

You’ve just uploaded a selfie to your favourite social media website using your phablet when your FIL shares a supercut of a srsly mortifying twerking session. AriHerzog is a digital marketing and government professional seeking a position in community affairs. Picture this. ” No FOMO here. You get everything, unfiltered.

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Meeting Eventful Social Media Communities 131

Ari Herzog

APRIL 10, 2012

A student in my social media marketing class asked me how she can find employees who work at certain companies. Ari Herzog is currently seeking a full time position in social media. I created a video in response — for her and for you. Connect on LinkedIn today.

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LinkedIn How To Class Comments 135

Ari Herzog

MARCH 25, 2012

But reviewing the email submissions from wannabe writers, it is pathetic how frequently people think I will publish anything and it is disappointing they view my blog as a trophy to place on their article marketing case. The 5th reason your email sucks: You confuse guest blogging with article marketing. Article Marketing.

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Guidelines Transportation Sample Samples 170

Ari Herzog

JUNE 26, 2011

Beth Kanter, Geoff Livingston, and Kami Huyse comprise the leadership team of Zoetica , a media organization providing marketing communications and other marketing-related services to nonprofit organizations and socially-responsible companies. I can walk the walk. Peruse their client rosters. Peruse their client rosters.

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Press Release Policies Organization WordPress 110

Ari Herzog

JANUARY 15, 2013

Font size equals frequency; more people equate me as a social media professional than a marketing professional or someone who lives in metro Boston, and this is why social and media are the largest words. Please note that I am not calling myself an expert in social media. What is your reputation?

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Reputation Microsoft Newsletter Hashtag 127

Ari Herzog

SEPTEMBER 29, 2010

Here is the old: Public policy and communications professional with experience in public administration, constituent relations, writing, speaking presentations, policy analysis, and social media marketing. I actively promote my personal brand as a blogger and public speaker of new and emerging media.

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LinkedIn Policies Press Release MySpace 161