Direct Marketing Observations

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Does Good Content Matter Anymore?

Direct Marketing Observations

But there is a simple reason why they (marketers in general) have this burning desire to push out as much digital content as they can-whether it’s theirs or not. As the tablet and smart phone markets continue to expand, so will the amount of water downed re-used content.

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The Conundrum of Content

Direct Marketing Observations

Pretty soon, (in five years) everyone will have a smart phone AND a tablet device. It’s not like there’s this rhythmic beat to the content that’s created and the content that is consumed. The desktop as we know it, will be dead soon. Which means what? Multiply the ability to consume what is created times two.

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What or Who will Continue to Shape our Social Media World?

Direct Marketing Observations

especially when it comes to digital, social media, and marketing. Smart phones -As we continue to move away from the desktop, and as the cost continues to drop and functionality rises, pretty soon, everyone will be armed with a device that will replace the television, the theater, the land line, the desk top computer and email.

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From Social to Local to Mobile

Direct Marketing Observations

By your actions of buying smart phones at an alarming rate, by snapping up tablets like they’re going out of style, you have made it known to retailers that these are the new weapons of not only commerce, but online commerce as well. Thanks to the folks over at Monetate Marketing Infographics //. <div

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