Buzz Marketing for Technology

FEBRUARY 23, 2009

Sure you can get someone in your organization to write a white paper for you that you can send to trade pubs, email out to existing clients, post to your website and buy keywords to point at it that drive you leads. Prior to launching The Bloom Group, Bob for 10 years was director of marketing communications at CSC Index.

Real Estate 100

Real Estate Health Care Consultant Study 100

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Activities 141

Activities Social Media Mobile Geotagging 141

Direct Marketing Observations

JANUARY 31, 2024

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that.

Industry 146

Industry Social Media Biotechnology Marketing 146

Kikolani

JUNE 20, 2012

One is to actively market yourself on LinkedIn to prospects you identify. The other is to use a passive-marketing approach. One top national retailer hired me to write articles for their newsletter for business owners. We all love inbound marketing, don’t we? Marketing won’t get a lot easier than this.

LinkedIn 126

LinkedIn How To Skills Retail 126

Bare Feet Studios

JANUARY 25, 2011

There is no “one size fits all&# solution, however by examining the possibilities, combined with your own market knowledge and company culture, you can put things into focus. If you are in retail or consumer products and services, how many people are checking in to your business with location-based services?

Social Media 52

Social Media Smart Phone Trends Policies 52

Buzz Marketing for Technology

JUNE 27, 2008

White Papers. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. Newsletters. This Week in Print. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. IP Information. 50+ On-demand DNS and network tools.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

SalesChoice

JANUARY 12, 2017

In addition, organizations of all sizes are following the lead of business-to-consumer (B2C) retailers such as Amazon.com by making smarter use of data analytics to predict customer purchasing or churn, increase sales, and deepen relationships. Berkeley Warburton, The Age of Distraction: Accenture White Paper, Fall 2016.

B2B 22

B2B Analytics Data Patterns 22

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Marketing IT. It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). Read this White Paper » More Partners » Resource Alerts.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Webbiquity SMM

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Influencer marketing? Or to accurately measure their results.

Social Media 100

Social Media Social Networking Real Estate CPC 100

Twist Image

MAY 15, 2014

" Showrooming is when a consumer goes to a physical location and uses a mobile device to either compare prices with other retailers or complete their transaction with another retailer (even later at home). It''s an always open retail landscape. contextual marketing. retail landscape. contextual marketing.

Retail 97

Retail Mobile YouTube Buy 97

Buzz Marketing for Technology

JUNE 27, 2008

Marketing & Advertising. Marketing & Advertising. Sales & Marketing. Retail Trade. Advertising & Marketing. White Papers. And when those flexible systems are widely available, whats to stop the groupware market from commercial successes of Microsofts magnitude? Management.

Applications 100

Applications Software Diagrams Real Estate 100

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JULY 13, 2012

I think ultimately that will be the objective, as marketers get savvier and smarter about social marketing, and taking a cross-channel view. You go to a site and it’s like, “don’t forget to Like us to download the white paper.” Jay : You’ve been in digital marketing for a long time.

Banking 113

Banking Mobile Team Social Media 113

Hootsuite

SEPTEMBER 17, 2020

After all, you’ll likely have a lot of other marketers competing for the same keyword through Google Ads. That means marketers target a specific keyword on Google and make bids on the keyword — competing with others also targeting the keyword. Marketers have three options for their bids: Cost-per-click (CPC).

Adwords 145

Adwords Google Campaign Cost 145

Twist Image

NOVEMBER 5, 2014

It is called, Worn Wear: a Film About the Stories We Wear, and I do believe that every brand (whether you are B2B or B2C) should watch it, take notes and think about it before they do any kind of digital marketing. People who know me, know how much I laothe case studies and white papers. digital marketing. white paper.

Brands 104

Brands Case Study Film B2B 104

Buzz Marketing for Technology

OCTOBER 7, 2008

Zones White Papers Editorial Calendar. Industry - Automotive - Defense/Aerospace - Energy/Utilities - Financial - Health Care - Retail - Transportation - Travel - Manufacturing. White Papers. White Papers Read up on the latest ideas and technologies from companies that sell hardware, software and services.

Wireless 268

Wireless Microsoft Applications Web 2.0 268