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Harp Interactive

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8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

DECEMBER 18, 2009

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

Tips 290
Tips CPM CPC Retail 290
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The Social Influence Surge—Are You Prepared?

Harp Interactive

MARCH 16, 2011

With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Below is a presentation on the power of social shopping and word of mouth marketing. The New Rules of Social Engagement. Have you implemented social shopping functionality?

Influencer 276
Influencer Bazaarvoice UGC Review 276
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