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5 goals you can accomplish with social media video marketing

Sprout Social

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 In other words, video is still very much an effective tool in a marketer’s arsenal. If you’re like the majority of social marketers , brand awareness is your top goal.

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Six Links Worthy Of Your Attention #406

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The Surprising Creativity of Digital Evolution: A Collection of Anecdotes from the Evolutionary Computation and Artificial Life Research Communities - Cornell University Library. How Big Wireless Made Us Think That Cell Phones Are Safe: A Special Investigation - The Nation. And the wireless industry may be up to similar things.

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What Keeps The Chief Marketing Officer Awake At Night? - Part 3

Twist Image

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. Are marketers still scared of technology?

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Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Also, travel providers who are looking to make sure that their mobile marketing strategies are managed profitably with their mobile commerce strategies can also benefit from using Siteminis. – Working across all wireless carriers. Using a new site called “ Siteminis “, you can do just that.

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Is Wi-Fi Making You Anti-Social?

Convince & Convert

Guest post by David Murton, a professional writer specializing in the fields of social media and marketing. Think of the hapless wireless operator on the Titanic who couldn’t get anyone to tune to his distress signals. He is also an avid piano and accordion player, with a particular interest in the music of the Classical era.

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The 10 Key Mobile Trends for 2011

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. So it’s really not exaggerated to say that marketers should be well informed regarding the mobile evolutions. When you combine the power of geo location with AR and games, you have one powerful marketing tool!

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How This Underwear Brand Won with an Anti-Black-Friday Social Campaign

Hootsuite

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. Once I started researching, I knew that we could make a difference. 4 lessons learned from one unconventional campaign. Get the free guide right now!