Jeff Esposito

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Three Reasons Why Executives Should Tweet For Themselves

Jeff Esposito

I did a lot of research on this topic and came up with five honest reasons that C-suite executives should Tweet for themselves. Translation: I don’t understand social marketing, and I’d prefer you to tackle that medium. 1) It’s refreshing to read unscripted content, ideas and opinions from today’s corporate leaders.

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Jimmy Fund Helps You Social Media for Social Good

Jeff Esposito

As the Assistant Director of Social Media at the Jimmy Fund, I’m constantly keeping my eye out for new interesting ways to spread awareness of the Jimmy Fund’s mission, to grow our online community, and of course, for new ways to raise additional funds for cancer care and research. more and more, so I wanted to see what it was all about.

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Five for Friday 10.29.10

Jeff Esposito

Social Media Mentions Trending Up on Business Cards – This is a pretty cool report that came out of some research by members of my team with Vistaprint customers. Can Boston Become the Silicon Valley of Marketing? – You know it would be nice to see Boston become the hub of the new wave of marketing.

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