Techipedia: Tamar Weinberg
FEBRUARY 6, 2008
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.
Techipedia: Tamar Weinberg
MAY 19, 2008
There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. Do you want to focus on reputation management issues to no end because of something that could have been dealt with in better ways? At the end of the day, everyone becomes a winner.
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Techipedia: Tamar Weinberg
JULY 21, 2009
We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. If a company wants to have a stellar reputation today , they better think about giving good customer service.
Techipedia: Tamar Weinberg
JUNE 3, 2010
and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.
Techipedia: Tamar Weinberg
JULY 15, 2009
You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How do you do #1? How do I make a killer Facebook page?
Techipedia: Tamar Weinberg
MAY 13, 2008
A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. The issue at hand is not the fact that the company was virtually unknown.
Techipedia: Tamar Weinberg
MARCH 16, 2008
With that said, it’s just two days away to the Internet Marketers of New York charity party in NYC (during SES NY) which is sponsored by the coolest guys on earth, Best of the Web. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. What: A charity party.? Answers Yahoo!
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