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Janet Fouts

Marketing

Report

Research

Using social media across cultures

Janet Fouts

AUGUST 13, 2011

A 2010 report from Econsultancy found that over 80% of marketers are planning to spend more on social media this year, but only a quarter will focus their campaigns in more than one country. Research like this is handy for localizing your company’s social media efforts. Choosing your networks. About the author.

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Need a little Social Discipline?

Janet Fouts

DECEMBER 30, 2011

I get around 800 emails a day (half of them are alerts, newsletters and feed reports for my clients). By this I don’t mean you are constantly pushing out your marketing messaging and talking about business. I’m not bragging, there are plenty of people with more, it’s just a fact of my life.

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Janet Fouts

Using social media across cultures

Need a little Social Discipline?

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