Socialized

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Network World: SocialCorp “Must-Read” Social Media Book

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This morning’s Network World offers a list (also published in Computerworld ) of five “must-read&# social media marketing books and suggests it’s “time to get smart with these 5 essential books.&# Weiss says this “well laid-out book is full of great references.&#. The book is in good company indeed.

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Please Comment on WOMMA’s Ethics Code

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The Word of Mouth Marketing Association (WOMMA ) is seeking public comments on its Ethics Code until January 5. The recently introduced FTC Guidelines, in fact, make numerous positive references to WOMMA’s Ethics Code. For some, the business ethics of social media present a quandary.

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Is Blogging Killing Good Writing?

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During the Monica Lewinsky affair, President Clinton famously argued that when he had said to his aides “there’s nothing going on between us,” (us referring to Clinton and Lewinsky) that the word “is” could be misinterpreted and therefore the statement was true. And they can apply to any word. Here’s the problem.

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Five Things Jesus Looks for in a Blog Post

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It’s about things like affiliate marketing programs, paid endorsements, and other hidden forces in social media that consumers and business/organizational users need to understand. Regarding threes, note that the table companions in Leonardo da Vinci’s Last Supper are grouped in threes, an obvious reference to the holy trinity.

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Debunking Five Social Media Myths

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Every marketing manager is eager to create a video that will be viewed 1 million times on YouTube, making the company’s name a household word. When I was at the agency, we made what we referred to as a viral video. It’s Going to Go Viral. The best way to ensure the failure of a social media initiative is to label it “viral.”

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The Ultimate Guide to Social Media Listening

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These tools crawl the references you want and compile references in a single dashboard on all social media, blogs, news, etc. Typically, the findings can be filtered, and references from a specific source, language, place, gender, etc., Marketing the Influencers. This is not performed manually, of fact. are displayed.