Webbiquity SMM

OCTOBER 13, 2010

Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. SM2 provides enough social media monitoring power to be relied upon by some fairly large brands, at a price point affordable to midsized and even socially active smaller companies.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. The C-suite expects justification for every dollar spent, including investments in social media marketing. Stumble upon something good?

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

NOVEMBER 8, 2011

Vocus built its own tool, which is fully integrated into its PR monitoring system; Cision white-labels the Radian6 social media monitoring tool. Also, the freshness and elegance of the Radian6 UI makes the clunkiness of the Cision interface even more obvious. The disadvantages are in pricing and the need to learn two separate systems.

Vocus 185

Vocus Radian6 Tools comScore 185

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

B2B 185

B2B Social Media Review eBook 185

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

SEPTEMBER 15, 2010

Trackur is sort of Google Alerts on steroids and competes with products like Radian6 and Attentio. 5 Free B2B Marketing Tools by Modern B2B Marketing. These are familiar but essential tools for the b2b marketer’s toolbox. 10 Must-Have Web Apps Every Internet User Would Love To Know by Smashing Apps. Tweet This!

Tools 188

Tools Social Media CoTweet CoTweet 188

Webbiquity SMM

JANUARY 19, 2012

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., gShift enables marketers or agencies to track unlimited websites, web pages, social media accounts, external pages (e.g. gShift Labs co-founders Krista LaRiviere and Chris Adams come from a digital marketing and software development background. Background.

Software 140

Software Review SM2 Alterian 140