SocMed Sean

SEPTEMBER 26, 2012

If you recall, Salesforce purchased Radian6 a while back and recently announced that they purchased Buddy Media. If the prospect indicates they would like to learn more about the company/services, it is marked in the Marketing Cloud and Salesforce.com alerts appropriate sales personnel in the company that an opportunity exists.

Radian6 278

Radian6 Engagement Social Media Marketing 278

SocMed Sean

NOVEMBER 7, 2011

SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. Still don’t believe me?

Social CRM 275

Social CRM Radian6 Software Creative Commons 275

SocMed Sean

FEBRUARY 3, 2013

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it. These should align with your overall company or brand marketing and customer service plan.

Social Media 279

Social Media Klout YouTube Foursquare 279