Jeff Esposito

MARCH 3, 2014

Social media is a lot like search marketing and is something that should be looked at with lens similar to both paid and organic social media. The paid side is the one that focuses on advertising ventures across the social platforms. Every social network is not right for every business and/or their customers.

Social Media 44

Social Media Marketing Overview ROI 44

Jeff Esposito

MARCH 3, 2014

Social media is a lot like search marketing and is something that should be looked at with lens similar to both paid and organic social media. The paid side is the one that focuses on advertising ventures across the social platforms. Every social network is not right for every business and/or their customers.

Social Media 20

Social Media Marketing Overview ROI 20

Jeff Esposito

FEBRUARY 12, 2012

Is it me or does it seem like there is a new social network or application that is going to be the next big thing in 2012? Buffer lets you add stories to a queue that publishes the stories at set intervals. To me it’s more curation than social ecosystem. I know I have and I’m sure you have, too.

Applications 40

Applications Foursquare Curation Social Networking 40

Jeff Esposito

AUGUST 23, 2013

How social media contributed to the tournament’s online buzz. For those who want to market their sports or gaming events, social networking sites are the best online platforms to consider. It’s best to only use keywords commonly used by your market, which in this case will be #Poker or #PokerTournament.

Hotels 39

Hotels Sports Trends Statistics 39