Socialized

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Network World: SocialCorp “Must-Read” Social Media Book

Socialized

This morning’s Network World offers a list (also published in Computerworld ) of five “must-read&# social media marketing books and suggests it’s “time to get smart with these 5 essential books.&# The New Community Rules: Marketing on the Social Web by Tamar Weinberg. The book is in good company indeed.

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My Brief List of 54 Twitter Rules (Did I Miss Any?)

Socialized

A formal RT is not required for widely published mainstream items that everyone has probably already seen. Get the sender’s permission before publishing DM content on the public timeline. Don’t publish tweets like “Must. Block people who tweet your Twitter name in connection with marketing and follower scams.

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Live Tweeting Requires Ethical and Legal Considerations

Socialized

But have you ever wondered whether it’s “OK” to copy and publish someone else’s words and ideas? The effect of the use upon the potential market for, or value of, the copyrighted work. Another interesting issue journalists are contending with is how Fair Use applies to information published on Twitter.

Fair Use 184
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The Unfriendliness of Kid-Friendly Social Networks

Socialized

It is designed to deliver to marketers an elusive group of big spenders. Note: It was pointed out to me after I published this that the Wall Street Journal piece was written not by Walt Mossberg, but by Katherine Boehret, and edited by Mossberg. Togetherville is also the Web 2.0 version of the Happy Meal toy.

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HP’s Printing 2.0 Is Advantage Over Google

Socialized

I was at HP from 2004 to 2007 and one year I was fortunate enough to be a judge at the company’s OneVoice marketing awards. HP has a huge advantage over Google in an endeavor like this. The company knows how to print things. Two pages from Roma , by Amberlea Williams, produced on (and available from) Blurb.

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Will Facebook Be the Next AOL?

Socialized

Chris Hall published an interesting post titled Is Facebook Today’s Internet ? Add this to the list of ways Facebook is sounding a little like the AOL of yore: Astounding growth in user base with dominant market share. I think Facebook is on its way to becoming the next AOL. Just without CDs. Walled garden.

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The Ultimate Guide to Social Media Listening

Socialized

Thousands of people publish everything every minute, not even just their personal lives, on social media networks. Marketing the Influencers. Taking your advertising’s marketing proposals to these people will produce impressive results. Social listening is an excellent means of understanding. Final Words.