Small Business Mavericks

NOVEMBER 11, 2013

Have you started your holiday marketing yet? The key to holiday marketing is to start early. If you are marketing online, you do not necessarily need to start running your ads yet. But you should have started your holiday marketing planning by now. Get your holiday marketing started now.

Marketing 98

Marketing Small Business Publishing Advertising 98

Small Business Mavericks

AUGUST 16, 2012

Content marketing can take place on your website or offsite. In fact, for the best results you should incorporate both onsite and offsite marketing strategies. But where do you find your offsite content marketing sources? You can write guest content for other bloggers within your niche or that serve the same market.

Content 98

Content Directory Marketing Yahoo 98

Small Business Mavericks

APRIL 19, 2011

» The Changing Face Of Article Marketing Article marketing is a mainstay of Internet marketing. It’s been around since the earliest days of the Internet and Web-savvy marketers have been very effective in using article marketing to drive traffic to their websites and in closing the sale.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Small Business Mavericks

JANUARY 27, 2016

Online marketing strategies are a dime a dozen. But to be truly effective at marketing your business online, you need a well-defined and executed online marketing strategy. But to be truly effective at marketing your business online, you need a well-defined and executed online marketing strategy.

Strategy 70

Strategy Marketing Widget Forums 70

Small Business Mavericks

JULY 3, 2011

It’s important, as a small business, to have a content marketing strategy. A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company. Will you utilize article marketing ? You have to define the way that you will publish your content.

Content 164

Content Marketing Small Business Newsletter 164

Small Business Mavericks

AUGUST 3, 2015

Your content marketing strategy should consist of six timeless principles that will keep visitors coming back to your site again and again and lead those visitors to do business with you through a series of steps called your sales funnel. Here are the six timeless principles for effective content marketing.

Content 70

Content Marketing Engineering Meeting 70

Small Business Mavericks

OCTOBER 3, 2013

More and more, online marketers are talking about content marketing in terms different than they were a few years ago. Before Google Panda, you hardly heard the term “content marketing.” ” You heard about social media marketing and search engine optimization , or search engine marketing.

B2B 119

B2B Content Marketing Class 119

Small Business Mavericks

MAY 6, 2015

The Reach, Engagement, and ROI of Content Marketing vs Native Advertising is the subject of new research just given to us on Moz. Researchers took a data-driven approach, comparing the efficacy of native advertising to content marketing. challenges of content marketing are the need for long-term investment and publisher partnerships.

Research 70

Research Advertising Content ROI 70

Small Business Mavericks

JULY 18, 2012

I want you to feel free to pursue a dynamic content marketing strategy , so I’m going to share something with you that few online marketers are willing to let you know about. Duplicate content is when you have the same article published on multiple websites with no interlinking between them. This is bad.

Syndication 93

Syndication Content Marketing Engineering 93

Small Business Mavericks

SEPTEMBER 25, 2015

In August, Smart Insights published some statistics on e-mail marketing for various sectors within the UK and U.S. You’ll find these insights useful, but more importantly, they say something about how important e-mail marketing really is. e-mail marketing that. Sectors Are Leading With E-mail Marketing?

Apparel 70

Apparel Statistics Marketing Retail 70

Small Business Mavericks

APRIL 28, 2012

Marketing was hard work, and it didn’t always come cheap either. It has taken a long time, but those same bricks and mortar businesses are now turning to the Internet to market their goods and services. Their social media marketing campaigns have failed miserably and they are at a loss to understand why.

Social Media 126

Social Media Marketing Publishing Engagement 126

Small Business Mavericks

NOVEMBER 13, 2011

Article marketing has changed over the years. In the old days of article marketing, you could do a mass submit of your articles and see it appear all over the web. Mass submit article marketing still works to a limited degree, but it doesn’t work anything like it used to. You can also monetize your Lenses.

Hubpages 105

Hubpages Publishing Engineering Google 105

Small Business Mavericks

AUGUST 21, 2012

One marketing concept that has caught on and become very popular in the last couple of years is the idea of content curation. Most curation platforms allow publishers the ability to select content published on a variety of websites for distilling into one product. You’ve likely heard of sites like paper.li and scoop.it.

Curation 93

Curation Paper.li Content Marketing 93

Small Business Mavericks

JULY 22, 2015

Do you know what the most effective Internet marketing is? ” Or someone might ask, “Which Internet marketing tactic gets the most results?” The most effective Internet marketing is the set of tactics that support a strategy customized for your particular business. Internet Marketing is Content Marketing.

Marketing 70

Marketing Survey Newsletter Engineering 70

Small Business Mavericks

AUGUST 28, 2015

Internet marketing has come a long way since the first days of the Web. More tools have been developed to help Internet marketers implement and measure successful marketing campaigns, and when we think about online marketing tools and tactics we often think about search engine optimization, e-mail marketing, blogging, and social media.

Press Release 70

Press Release Directory Tools Marketing 70

Small Business Mavericks

NOVEMBER 27, 2015

One of the most important things a business can do with online marketing is understand how search algorithm works. When you take the time to study how the search algorithms operate and why they are important to your business, then you’ll be able to develop a search engine marketing strategy that is both effective and practical.

Google 70

Google Guidelines Marketing Mobile 70

Small Business Mavericks

MARCH 3, 2011

Why Article Marketing Will Never Die » How Unique Is Your Marketing Plan? Here’s a unique concept in publishing. I’m assuming this novelist got a good response in Croatia because his novel is now going to be published in print. But what if it had been published in English on Facebook?

Case Study 79

Case Study Press Release Marketing Small Business 79

Small Business Mavericks

FEBRUARY 24, 2015

It is all that, but as Louisa Chan says recently on Copyblogger, “it is evolving into a lead generation and publishing hub for content marketers.” Content Marketing Builds Online Authority. What is content marketing but a carefully wrought accumulation of authoritative information?

LinkedIn 70

LinkedIn Content Marketing Curation 70

Small Business Mavericks

AUGUST 1, 2011

Article marketing is generally thought of as something that takes place off of your website whereas blogging is generally something thought of as something that takes place on your website. However, you can publish articles on your website and you can blog apart from your website.

Marketing 110

Marketing Reputation SEO Engineering 110

Small Business Mavericks

MARCH 19, 2012

Blogs can be an aid to both a search and social marketing campaign, however, it often helps to simplify things to gain a clearer picture. This makes publishing content very easy since you are not requires to learn any special computer programming languages. You can throw something together in minutes and be published immediately.

Small Business 98

Small Business Marketing WordPress Publishing 98

Small Business Mavericks

JANUARY 18, 2016

And the author is talking specifically about social media, but many book authors (and business owners) write blog posts then share the through social media as a part of their overall marketing strategy, so I’m going to lump blogging and social media here into one heap. Does Blogging/Social Media Work? We take a question from the crowd.

Marketing 70

Marketing Conference Social Media Questions 70

Small Business Mavericks

FEBRUARY 5, 2011

Is E-mail Marketing More Effective Than Social Media Marketing? » When Should An Online Business Begin Marketing? How do you define online marketing? When it comes to creating an online presence, that is, building a website, when should you start that marketing process?

Marketing 114

Marketing Small Business Case Study SEO 114

Small Business Mavericks

FEBRUARY 8, 2012

However, while videos are a great marketing tool , they can also become a business’s worst enemy. So where do most business owners go wrong when it comes to small business marketing videos? If they are the drawbacks, then the best way to get the most out of a video marketing campaign is by reducing them.

Video 98

Video Campaign Marketing Small Business 98

Small Business Mavericks

AUGUST 28, 2013

Google Authorship has been a hot item in SEO circles and where Internet marketers hang out. It hasn’t really caught on in the broader market – yet. On the other hand, if you have several pseudonyms and you publish under all those names on your flagship website, you should probably use rel=publisher for your pseudonyms.

Publishing 98

Publishing Engineering Google SEO 98

Small Business Mavericks

MARCH 11, 2013

One growing trend with content publishing online is the institution of the paywall. Many publishers are opting to put premium content behind a paywall and charge subscribers for access to that content. If you publish content to display your expertise in your niche, you should consider that a marketing expense.

Small Business 93

Small Business Publishing Consultant Cost 93

Small Business Mavericks

NOVEMBER 27, 2013

Content calendars are important organizational tools for bloggers, content marketers, and online businesses. Otherwise, you might have to settle for Google Docs, Evernote, or other online management and productivity tools to help you manage your content marketing. Scheduled publishing date. Keyword(s). Deadline date.

Content 101

Content Small Business Policies WordPress 101

Small Business Mavericks

JUNE 23, 2012

Guest blogging is a great marketing method. You pick a few high profile, highly trafficked blogs in your niche and send them a query or a blog post and hope they publish it. But guest blogging is not the only marketing method to pursue online. But guest blogging is not the only marketing method to pursue online.

Reputation 161

Reputation SEO Meeting Publishing 161

Small Business Mavericks

DECEMBER 6, 2013

What many new content marketers don’t understand is that the two go hand in hand. The links you get from guest blogging are usually in your author bio, which is published at the bottom of your articles when you get them published. Be careful that you focus your articles on quality content no matter where you publish them.

Publishing 101

Publishing Blogger List Content 101

Small Business Mavericks

JUNE 1, 2011

I mean, besides website publishers and SEOs? A mass flux of websites flocking to add the Google +1 button to their sites, then webmasters and publishers encouraging their users to +1 them. They, of course, won’t inform their users that by doing so they are pushing the publishers up in the rankings. But will anyone use it?

Google 161

Google StumbleUpon Discount SEO 161

Small Business Mavericks

JULY 1, 2015

Over the last 10 years I have seen online marketing go through quite a few changes. Content Packaging – One very real way blogging has changed branding is it allows companies, large or small, a place to publish their best content in an easy, accessible format. That includes blogging. Let’s count them.

Brands 70

Brands WordPress Publishing Meeting 70

Small Business Mavericks

OCTOBER 27, 2011

Writing and publishing a book will give you instant credibility. So what’s it take to be a published author? Then you can spend a couple of hundred dollars to have your first 50 or 100 books published through one of many Publish On Demand publishers on the Internet (be sure to do your homework and find a reputable publisher).

How To 93

How To Publishing Reputation Small Business 93

Small Business Mavericks

SEPTEMBER 5, 2013

E-mail marketing is still as effective today as it ever was. Once you create the opt-in form you have to publish it on your website. After you’ve got your offer set and published, promote it through social media and other means to drive traffic to your opt-in page. But you’ve got to generate leads.

System 98

System Discount Small Business List 98

Small Business Mavericks

OCTOBER 30, 2015

Keep in mind that long-form content is not the only way to approach content marketing. They make great marketing tools and are considered one of the top three most influential types of content online. Books – Whether you publish your books as print books or e-books doesn’t matter. Long-form content is in.

Content 70

Content Newsletter Publishing Blogger 70

Small Business Mavericks

MARCH 11, 2012

Social media marketing started as a real hit and miss affair. For small business owners, there are five faces of social media that can be made to work together to promote your business – and they really are starting to gel into one complete marketing tool. People can follow those who publish videos that interest them.

Social Media 101

Social Media Small Business YouTube Hosting 101

Small Business Mavericks

AUGUST 22, 2012

Put another way, marketers have debated the relative value of on-site content and off-site content ever since the advent of the World Wide Web. If you ask some online marketers, they’ll tell you that off-site SEO tactics such as link building are more important than anything else. So which is more important?

Sites 101

Sites SEO Engineering Publishing 101

Small Business Mavericks

APRIL 15, 2013

On the 15th of the month prior to your first publishing month, plan what days your first posts will appear. Plan your second month of blogging before the 15th of the first publishing month. Pick your keywords and write the posts, scheduling them to publish on the appropriate day. Plan on two per week for the first month.

Small Business 93

Small Business Publishing Activities Questions 93

Small Business Mavericks

SEPTEMBER 29, 2015

Instead, you’ve got to think about ways you can make all of your marketing pay off both for offline business and your online business brand. Ask conference organizers and other organizations you speak in front of to put your website address in your bio on their marketing collateral. online vs. offline).

Activities 70

Activities SEO Newsletter Survey 70