Akamai Marketing

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3 new social media resolutions for 2012 and a couple from 2011 that still need attention.

Akamai Marketing

This is the 2nd year that I’ve published my social media resolutions. Reading over last year’s resolutions I’m proud to say that I stay committed to each of them fairly well, though I some I outright failed at doing one of them. That said, I am glad I wrote my resolutions for 2011 as it gave me focus.

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Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch

Akamai Marketing

Stay Akamai: It’s a natural step for bloggers to consider publishing; self publishing books is easier than ever before. People who could provide you the details of how to self-publish. But, as kick-butt as self-publishing is, writing a blog is one thing, writing a book is another. The Social Role in Self Publishing.

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5 things I’ve learned from failed blog posts

Akamai Marketing

No matter what kind of marketing you do, you have to listen, engage, measure, repeat. That wasn’t the case with my particular post, but you should consider where everyone’s attention might be before hitting “publish&#. Excitement to me, by the way, is measured largely in conversation around the post.

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Tool Tuesday: Twitter curation tools

Akamai Marketing

I really wanted to publish a KeepStream for a particular hashtag, but it won’t let me do that. I wanted to really use it to track some Tweetchats, but while I can search Twitter for a particular hashtag, I can’t publish it with only that information, so I was disappointed. I recently came across KeepStream too.

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Why Social Media Inactives Have No Impact on Social Business Value

Akamai Marketing

Social media makes all businesses potential publishers. Look, I’m a BIG fan of ROI (as you can see from this blog). But let’s not examine the numbers as a liability, but an opportunity. Social media eliminates the middle man and becomes the distribution point AND it provides the platform for two way conversation.

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Stand Out in Social Media Marketing by Being Consistently Remarkable

Akamai Marketing

Stay Akamai: Stand Out in Social Media Marketing? Spend anytime on social media or marketing blogs and you’ll to see advice to make remarkable content. Be remarkable and you will stand out in your social media marketing. 3 Steps To Take Today. Remarkable. Let’s do that. ” In other words, not at all helpful.

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11 Tips Blogging Tips for Businesses-Authority Building

Akamai Marketing

“Stop thinking like a marketer, sales person, ect. Just don’t write your blog post the same way you write marketing material. Hubspot recently published that companies with 51-100 webpages generate 47% more traffic than companies with 1-50 pages. But you CAN be yourself. and start thinking like a human.”

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