Marketing Privacy Products Software 
Oktopost
APRIL 22, 2019
It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.
Sprout Social
AUGUST 21, 2023
AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias.
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Techipedia: Tamar Weinberg
SEPTEMBER 11, 2012
The recent proliferation of social media networks has increased awareness of online privacy issues. On the surface, some may feel that online privacy is only a concern for those attempting to hide their internet activities. Online privacy is an issue that impacts ALL of us. Security Software. So where do you begin?
Sprout Social
SEPTEMBER 26, 2023
The emergence of artificial intelligence ( AI) in marketing is no exception. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency. Planned implementation A smart way to mitigate data privacy and copyright risks is to introduce AI tools across the organization in a phased manner.
Hootsuite
JUNE 28, 2023
Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z?
Sprout Social
FEBRUARY 26, 2024
So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Their team responds to customer needs thoroughly and professionally—while protecting consumer privacy and remaining compliant. But so is transparency.
Waxing UnLyrical
FEBRUARY 19, 2014
But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical. Let’s focus on employee privacy in the workplace. In the U.S.,
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