Atom Thought

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How Social Media is changing brand communication paradigm

Atom Thought

It was an interesting topic in the sense that it allowed me to think and present on how decision making process of people is undergoing a paradigm shift, as also then how challenging it becomes for brands to integrate their communication within the social media framework to reach and influence people. Bean bags don’t make a Google!

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4 Social Media Lessons from Sachin Tendulkar

Atom Thought

Here’s a slideshare presentation our partner agency- dotConverse made. Digital Insight Digital Learning Social Media Marketing' Very interesting read! 4 social media lessons from sachin tendulkar! from Saurabh Pandey Related Posts: How Social Media is changing brand communication paradigm Social Media and the New Workplace!

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4 Social Media Lessons from Sachin Tendulkar

Atom Thought

Here’s a slideshare presentation our partner agency- dotConverse made. Very interesting read! 4 social media lessons from sachin tendulkar! from Saurabh Pandey

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4 Social Media Lessons from Sachin Tendulkar

Atom Thought

Here’s a slideshare presentation our partner agency- dotConverse made. Very interesting read! 4 social media lessons from sachin tendulkar! from Saurabh Pandey.

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Social Media -Outsource or Not?

Atom Thought

I posted this topic on Linkedin and received responses FROM OVER 15 EXPERTS- some of them are really insightful and present a comprehensive and holistic solution. This is especially true for SMBs, who cannot afford to hire permanent experts right from the begining. Image Source: [link]. Related Posts: The Fall of Facebook?

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eCommerce Chargebacks and Remedies

Atom Thought

In a CNP scenario (Card not Present), following reasons are most common: Processing Errors, Customer Dispute, and Potential Fraud. 2 Million ONLINE Leads Market for BFSI Sector in India! Not for Social Media Marketing! Processing Errors. Customer Dispute. Post-Transaction (or non-fulfilment of copy requests). Potential Fraud.

Retail 100
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David and The Goliaths of the Job portals!

Atom Thought

Question: Why would you want to launch a job portal in a market which is already dominated by 2 mammoths who control over 80% of the market both in terms of traffic and resumes? Question again: Who is the winner in this market? If that was the case the market share gap (in terms of traffic). Mobile Marketing!