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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

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Do You Forget “Marketing” in Your Content Marketing?

Writtent Blog

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Optimize it for search engines!

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

With social media, an abundance of resources are at your fingertips. They don’t follow guidelines on contact form policies on what will be covered and what won’t be. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. Photos by Shutterstock.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? by Tamar Weinberg on January 19, 2010 Share This is a guest post by Samir Balwani , the founder of Training Social , a resource for those interested in social media training.

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Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

Sure, mundane minutiae (like the sort lampooned here) might generate a low level dialog, but in order to achieve something more meaningful, a successful social media marketer needs a conversational hook to generate discussion. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

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Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

But yet, despite perhaps not having substantial manpower or resources available, Epic Change has made waves of epic proportions in the social media charity world — at least from my perspective. He calls this “social media human resources.&# Why social media? Avi finally joins the organization’s staff this month.