Convince & Convert
MARCH 10, 2013
An exclusive partnership with Nielsen , buttressed by its recent acquisition of social TV data firm BlueFin means Twitter itself will provide data that analyzes tweets and provides ratings for the social impact of television shows. Here are four things Twitter is – or will become. Twitter as a Ratings Service.
Buffer Social
MAY 8, 2019
So, how has Ugly grown from a startup idea to challenging billion dollar brands? Ugly’s founders, Hugh Thomas and Joe Benn, are no strangers to the drinks industry after working together at Vita Coco, and over the years, the pair had grown tired the way many soft drinks were marketed. Market where your customers are.
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Convince & Convert
FEBRUARY 17, 2015
According to Nielsen, we trust friends and family members’ recommendations 92% of the time. Bellhops – Inserting Humanity Into the Moving Process Founded in 2012, Bellhops is a startup company that seeks to be the Uber of moving. We trust advertising from companies 47% of the time.
Socialmedia.biz
SEPTEMBER 29, 2018
In 2017, Wasp Barcode surveyed more than 1,000 startups and found that almost 61% of them were using social media as their primary marketing tool. As a small, community-focused startup, a strategic social media presence can be your next go-to strategy for getting the word out about your brand. What does that mean, you ask?
Buzzlogix
MAY 9, 2017
While large operations have the luxury of being able to dedicate entire teams to their social media marketing campaigns, startups simply do not have that option. The marketing power offered by social fans and followers is tremendous. The goal of social media marketing is to increase your brand’s visibility and accessibility.
Convince & Convert
NOVEMBER 20, 2013
No longer purely a medium for self-expression, it has become the predominant marketing channel. I helped customers harness social media as new marketing and ad channels. And I cheered as social media became integral to enterprise marketing. And then things got ugly, as marketers went extreme. Social Marketing Speak.
ProBlogger
APRIL 26, 2017
According to research by ExactTarget : “77% of consumers prefer to receive permission-based marketing communications through email”. Some may argue he goes a little overboard but since Neil writes about marketing, his audience is likely forgiving of aggressive marketing tactics. They use multiple opt-in boxes.
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