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The Story of The World's Most Powerful Social Network – Facebook

Mindjumpers

So what can I as a marketer or CEO get from reading the book? It all happened in less than 12 months, so the intensity in the story speaks for itself. No doubt Facebook is one of the most important platforms for all companies to decide upon using or not.

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Facebook Updates that May Warrant a Marketing Plan Tweak!

Harp Interactive

They are most likely to interact with brands and each other on social networks…especially Facebook where they spend hours on end. Nielsen reported that in January, U.S. It is hard for marketers to keep up with all the developments on Facebook, let alone in the social universe.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

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Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. But they were interested to discover if they could use the social network to increase purchases via physical retail stores.

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Flowtown – an Interesting Social Marketing Tool

Mindjumpers

» Flowtown – an Interesting Social Marketing Tool Posted by Jonas Klit Nielsen Aug 31st, 2010 Tweet What if you could take your e-mail customer or lead list, and very easy get their social profile and get to know them? Imagine you could segment them in how influential they are on the social web.

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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Twitter, Kantar expand global data partnership – Twitter and marketing data agency Kantar have expanded their partnership with a 5-year deal to develop new research tools that will measure the effectiveness of ads, glean consumer insights and gauge brand performance (AdWeek). Any social media updates that we missed?

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