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Paying Homage to the Social Technographics Ladder

Ignite Social Media

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Social Technographics Today . It was the right tool at the right time.

Survey 148
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Is SEO Better For Marketing Or Social Media

Small Business Mavericks

We hear a lot of information about how social media is a great marketing tool. It is a great marketing tool, but is it better than other marketing tools? It depends on the market and how well you get your information out. Social media sites like Facebook, Twitter, Myspace and others is standing at 16%.

SEO 110
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Integrating Social Media in Email Marketing Campaigns | Freelance.

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

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Is LinkedIn the New Old Boys Network?

Adam Sherk

That’s interesting in and of itself, as marketers sometimes (over) generalize that men prefer Twitter while Facebook is more appealing to women. Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter. In fact the male/female usage percentages are the exact opposite on Twitter. How about age?

LinkedIn 174
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Marketing Budgets and the Economy

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Marketing Budgets and the Economy by cinta5 on October 31, 2008 According to survey results released by eMetrics, the majority of marketing budgets are not seeing a cut due to the economy.

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Debunking Five Social Media Myths

Socialized

MySpace Is Where the Young People Hang Out. Everyone knows MySpace is the social network for kids, but in truth, in October, 2006, comScore reported More than Half (51%) of MySpace Visitors are Now Age 35 or Older, as the Site’s Demographic Composition Continues to Shift. That was three years ago! It’s Going to Go Viral.

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Teens & Young Adults Prefer Facebook Over Blogs

Firebelly

71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. View an alternate.

Facebook 103