Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. But how has it evolved?

Trends 37

Trends Content Marketing Press Release 37

Jeff Esposito

OCTOBER 19, 2012

– this is a pretty interesting look at the ethical side of the companies making our popular mobile devices. The Future Of Location-Based Marketing Isn’t Foursquare – Location Based Marketing is going to be big one day, just not in the place you would think.

Foursquare 42

Foursquare Marketing Exercises Influencer 42

Jeff Esposito

JUNE 20, 2012

But as we all know, marketers are not that environmentally conscious. My wife has often been asked by stores for her mobile number only to get unwanted text messages on sales and specials. Permission based marketing should offer value to both sides. While this trickery is annoying, it really does not have to happen.

Sports 44

Sports Retail SMS Marketing 44

Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. But how has it evolved?

Trends 20

Trends Content Marketing Press Release 20

Jeff Esposito

JUNE 10, 2013

If you were to buy via Amazon, you would get 17 weeks of DirectTV Sunday Ticket for mobile, tablet and computer. Each Anniversary Edition includes a code that can be redeemed to access the full 2013 regular season (17 weeks) of NFL Sunday Ticket on computer, tablet, and mobile devices. So I called DirecTV customer service to find out.

Sports 45

Sports FAQ iPad Mobile 45

Jeff Esposito

MARCH 20, 2012

After some back and forth, he noted that he hoped to change my mind and that he would send me a copy of his book (co-authored by Stacey Shepatin ), Social TV: How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile (Amazon Affiliate Link) when it came out. You are in marketing.

Mobile 43

Mobile Trends Advertising Social Media 43

Jeff Esposito

AUGUST 27, 2010

Android Mobile Web Use Up 400% in Q2, Outpacing Apple & BlackBerry – I find these numbers interesting, but it makes sense as the iPhone is only on AT&T. How Much Can ‘Jersey Shore’ Cast Really Do for Marketers? – Social media is something that an entire organization hold stake in.

Posterous 32

Posterous Creative Commons Disqus Applications 32