| | | Small Business Mavericks | |  Marketing | 541 articles |
| Page 1 of 6 | Previous | Next | SMALL BUSINESS MAVERICKS JULY 9, 2012 Are Marketers Killing Social Media? As a marketer, and as a social media consultant, I get a little defensive whenever someone says anything negative about my profession. But Shel Israel recently had a thoughtful post on marketing and social media at Forbes. Now I’m not against measuring ROI, but marketers should realize that there are weaknesses to any system or operational tool that promises to give you a dollar value to every social media interaction. Social Media marketingOne thing he said in particular threw me for a loop. If you think about it, this makes sense. mean, really connecting. | SMALL BUSINESS MAVERICKS DECEMBER 4, 2011 Email Marketing And Facebook – What A Concept! That my friends, is email marketing. Email marketing campaigns, according to some skeptics is dead. There are literally thousands of people using facebook and email marketing to promote their businesses. Moving into today with today’s technology with Facebook, Twitter and others, in addition to email marketing will keep businesses alive and well. Email marketing and Facebooking are in the same boat. Give new thought to the way you market your business. Of course, I printed it and will go. But it is not. Now, along comes Facebook. | | | | | |
| SMALL BUSINESS MAVERICKS SEPTEMBER 13, 2011 Which Marketing Channel Is Most Important? Online marketing is getting more and more complicated every day. You have more channels for marketing your message, products, and services than you’ve ever had in your life, but which ones are the most important? When it comes to marketing online, here are a few of the channels you have at your disposal right now, today. The really important online marketing channels are the ones that provide you with the best opportunities to reach your target market. That’s your most important marketing channel – even if it’s the local bar and grill. | SMALL BUSINESS MAVERICKS JULY 15, 2012 21 Ways To Use Facebook Make your Facebook marketing sparkle. Social Media facebook Facebook marketing small businessConstant Contact has a post listing 21 ways non-profit agencies can use Facebook to spread word about their missions. It’s a great post and made me think that small businesses can do the same thing. think all of these could just as well apply to small businesses. Here’s the list: Behind the scenes footage - Yeah, why not take photos and video of your employees working and post them on your page? Share your company’s history – You should do this anyway. | SMALL BUSINESS MAVERICKS JULY 7, 2012 5 Reasons To Use Twitter For Marketing Don’t sweat it if you have been marketing yourself online and not been using Twitter. There are good solid reasons to use Twitter for marketing and it’s never too late to get started. Here are 5 solid reasons to include Twitter in your online marketing efforts. This is a search feature, so what does it have to do with marketing? Twitter now uses autocomplete. If you’re looking for topics to blog about, the autocomplete feature can save you a lot of money. Search for people you follow. Here’s another new feature that Twitter offers. Hashtags. | SMALL BUSINESS MAVERICKS JUNE 4, 2012 Can Online Marketing Be Customized? There is no one way to market a business online. Every marketing strategy is different and every business deserves its own marketing strategy. customized online marketing strategy will make your website and your web presence unique. Not only will customers and prospects perceive your brand to be unique and different, but your content will reflect the natural uniqueness of your brand – and that’s how marketing is supposed to work. Therefore, you should have a unique approach to reaching the market you are targeting for your services. | | | | | | | |
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SMALL BUSINESS MAVERICKS | TUESDAY, SEPTEMBER 18, 2012  Mobile Loyalty Apps: A Golden Opportunity For SBMs
Get more social media marketing tips from Constant Contact. Mobile Marketing for Small Business consumer loyalty loyalty cards mobile apps mobile loyalty small businessChances are, you have a few loyalty cards hanging off your keychain or floating around in your purse or wallet. What if you could store them instead in your smartphone and have them scanned when you visit your favorite merchant? And what if you are that merchant and you could help your customers save money with their purchases using their mobile devices? Wouldn’t that be a win-win for you and your customers? MORE >> - 4 Old-Fashioned IM Strategies That Still Work
It may seem odd to call any Internet marketing strategy an “old-fashioned&# or “traditional&# strategy, but we are now over 20 years since the invention of the World Wide Web and commercial Internet marketing. Hare are 4 old-fashioned Internet marketing strategies that still have the power to work some magic. mail Marketing – E-mail marketing has been around for so long that it hardly seems just to say it’s new. But compared to new Internet marketing strategies like social media and video marketing, it’s as old as the hills. MORE >> -
SMALL BUSINESS MAVERICKS | WEDNESDAY, SEPTEMBER 7, 2011 15 Tips For Making The Most Of 140 Characters
If possible, use your hashtag within your message (example: Ever wonder how many # marketers is takes to screw in a lightbulb?). So you’ve discovered Twitter. Good for you! It’s fun, isn’t it? One of the biggest questions that many people have about Twitter is, how can I build value in 140 characters or less? Well, I’ve discovered 15 ways you can build value with every Twitter message. Are you ready? Here goes: Use short URLs. There are plenty of services you can use for your short URLs. Pick one. Keep your message short (less than 100 characters works best). MORE >> -
SMALL BUSINESS MAVERICKS | THURSDAY, FEBRUARY 3, 2011 When Should An Online Business Begin Marketing?
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SMALL BUSINESS MAVERICKS | THURSDAY, AUGUST 30, 2012 The 4 Pillars Of Viral Marketing
That being said, I’d like to present you with the 4 pillars of viral marketing. Viral marketing is difficult to plan. It’s better to focus on the pillars of viral marketing. Viral Marketing content marketingGoing viral is one of the hardest things to do online. You don’t have to get your content in front of everyone online to go viral. All you have to do is get it in front of the right people. What do you have to have in place to go viral? Let’s take a look. It has to be the right content. MORE >> -
- Small Business Marketing Through iPhone Apps | Small Business. SMALL BUSINESS MAVERICKS | THURSDAY, MARCH 10, 2011
- Is E-mail Marketing More Effective Than Social Media Marketing? SMALL BUSINESS MAVERICKS | SUNDAY, FEBRUARY 6, 2011
- Social Media The Great Marketing Equalizer SMALL BUSINESS MAVERICKS | SUNDAY, MAY 13, 2012
- Why Most Businesses Fail At Social Media Marketing SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 28, 2012
- Pins to Purchases: Using Pinterest for Your Business SMALL BUSINESS MAVERICKS | MONDAY, AUGUST 6, 2012
- E-Mail Marketing For Small Business Still A Winner SMALL BUSINESS MAVERICKS | WEDNESDAY, MARCH 14, 2012
- Build Your Work From Home Business SMALL BUSINESS MAVERICKS | FRIDAY, DECEMBER 23, 2011
- How To Fail In Social Media SMALL BUSINESS MAVERICKS | SATURDAY, SEPTEMBER 10, 2011
- Three Internet Marketing Tools That Play Well Together SMALL BUSINESS MAVERICKS | WEDNESDAY, AUGUST 24, 2011
- How To Get More Tweets (And Retweets) SMALL BUSINESS MAVERICKS | SUNDAY, SEPTEMBER 4, 2011
- Is Video Marketing Really Profitable? SMALL BUSINESS MAVERICKS | TUESDAY, JUNE 26, 2012
- When Should An Online Business Begin Marketing? SMALL BUSINESS MAVERICKS | SATURDAY, FEBRUARY 5, 2011
- Blogs, E-mail, Or Social Media? SMALL BUSINESS MAVERICKS | SATURDAY, AUGUST 27, 2011
- One More Reason To Start Marketing Online SMALL BUSINESS MAVERICKS | WEDNESDAY, JULY 20, 2011
- Do You Have An Online Marketing Strategy? SMALL BUSINESS MAVERICKS | FRIDAY, JUNE 1, 2012
- How Much Is A ‘Like’ Worth? SMALL BUSINESS MAVERICKS | SATURDAY, MAY 21, 2011
- 5 Things Article Marketing And Blogging Have In Common SMALL BUSINESS MAVERICKS | MONDAY, AUGUST 1, 2011
- Is SEO Better For Marketing Or Social Media SMALL BUSINESS MAVERICKS | THURSDAY, DECEMBER 15, 2011
- Your First Small Business Step To Online Marketing SMALL BUSINESS MAVERICKS | MONDAY, SEPTEMBER 24, 2012
- Enhance Your Social Media With Mobile Marketing SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 21, 2012
- Facebook: The Future Of Marketing SMALL BUSINESS MAVERICKS | MONDAY, OCTOBER 8, 2012
- 5 Content Marketing Best Practices SMALL BUSINESS MAVERICKS | WEDNESDAY, AUGUST 1, 2012
- What’s Your Online Marketing Budget? SMALL BUSINESS MAVERICKS | THURSDAY, SEPTEMBER 13, 2012
- Are You Sabotaging Your Online Marketing? SMALL BUSINESS MAVERICKS | THURSDAY, APRIL 18, 2013
- Are You Wasting Facebook Business Opportunities? SMALL BUSINESS MAVERICKS | FRIDAY, MARCH 16, 2012
- What’s Your Mobile Marketing Strategy? SMALL BUSINESS MAVERICKS | TUESDAY, JUNE 14, 2011
- 4 Low Cost Online Marketing Strategies For 2012 SMALL BUSINESS MAVERICKS | TUESDAY, MARCH 6, 2012
- Is Pinterest Just Another Fad? SMALL BUSINESS MAVERICKS | SUNDAY, FEBRUARY 12, 2012
- Smartphone Marketing Is On The Rise SMALL BUSINESS MAVERICKS | FRIDAY, NOVEMBER 2, 2012
- Offline Advertising For An Online Business SMALL BUSINESS MAVERICKS | FRIDAY, DECEMBER 9, 2011
- 5 Reasons To Start E-Mail Marketing Today SMALL BUSINESS MAVERICKS | SATURDAY, AUGUST 20, 2011
- E-Mail Marketing – The Money’s Still In The List SMALL BUSINESS MAVERICKS | TUESDAY, MAY 15, 2012
- Let The Grocer Teach You E-mail Marketing SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 23, 2011
- 4 Ways To Market Through Facebook SMALL BUSINESS MAVERICKS | THURSDAY, MAY 26, 2011
- Why Not Blog Marketing? SMALL BUSINESS MAVERICKS | WEDNESDAY, JULY 11, 2012
- Even Al Qaeda Using Online Video Marketing SMALL BUSINESS MAVERICKS | WEDNESDAY, JUNE 8, 2011
- Is Google+ Real Content Marketing? SMALL BUSINESS MAVERICKS | FRIDAY, OCTOBER 7, 2011
- Internet Marketing And The Economy SMALL BUSINESS MAVERICKS | THURSDAY, JUNE 9, 2011
- Using Video Marketing To Boost SEO SMALL BUSINESS MAVERICKS | FRIDAY, APRIL 13, 2012
- How To Advertise Online For Your Small Business SMALL BUSINESS MAVERICKS | WEDNESDAY, DECEMBER 7, 2011
- This Is Social Media Marketing At Its Best SMALL BUSINESS MAVERICKS | WEDNESDAY, MAY 16, 2012
- Mobile Marketing For Small Business – Does It Need A Rethink? SMALL BUSINESS MAVERICKS | THURSDAY, MARCH 15, 2012
- Is E-mail Marketing Really A Panacea? SMALL BUSINESS MAVERICKS | MONDAY, JULY 25, 2011
- A 4-Step Online Marketing Plan SMALL BUSINESS MAVERICKS | WEDNESDAY, JUNE 6, 2012
- Are You Overdoing Your Social Media Marketing? SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 10, 2012
- 21 Sources For Blog Ideas SMALL BUSINESS MAVERICKS | FRIDAY, JULY 8, 2011
- Tandemizing Your Content Marketing SMALL BUSINESS MAVERICKS | SUNDAY, JULY 3, 2011
- Where Online Marketing And SEO Converge SMALL BUSINESS MAVERICKS | WEDNESDAY, FEBRUARY 29, 2012
- How LinkedIn Can Help A Small Business Survive And Grow SMALL BUSINESS MAVERICKS | TUESDAY, MARCH 13, 2012
- Are Small Businesses Effective Online? SMALL BUSINESS MAVERICKS | FRIDAY, FEBRUARY 4, 2011
- Claim Your HubPages Subdomain – Now! SMALL BUSINESS MAVERICKS | SATURDAY, JULY 30, 2011
- 6 Ways To Use Personas In Marketing SMALL BUSINESS MAVERICKS | TUESDAY, NOVEMBER 6, 2012
- Become A Nimble Fan And Solve Your Social Media Marketing Time Problems SMALL BUSINESS MAVERICKS | TUESDAY, JANUARY 24, 2012
- Tips For Facebook Marketing SMALL BUSINESS MAVERICKS | SUNDAY, MAY 29, 2011
- How To Market Your Business With A Blog SMALL BUSINESS MAVERICKS | MONDAY, DECEMBER 5, 2011
- 6 Ways To Design A Better Landing Page SMALL BUSINESS MAVERICKS | TUESDAY, OCTOBER 9, 2012
- Amazon Goes Local SMALL BUSINESS MAVERICKS | FRIDAY, JUNE 3, 2011
- Placing Ads On Facebook And Twitter SMALL BUSINESS MAVERICKS | THURSDAY, JANUARY 5, 2012
- Google Places Rocks! SMALL BUSINESS MAVERICKS | FRIDAY, JULY 22, 2011
- Piwik: The Google Analytics Alternative SMALL BUSINESS MAVERICKS | FRIDAY, DECEMBER 28, 2012
- Are You Too Focused On One Social Media Platform? SMALL BUSINESS MAVERICKS | MONDAY, APRIL 30, 2012
- Measuring Social Media ROI | Small Business Mavericks SMALL BUSINESS MAVERICKS | SATURDAY, APRIL 16, 2011
- GoDaddy: Good Marketing Or Reputation Problem? | Small Business. SMALL BUSINESS MAVERICKS | SUNDAY, APRIL 3, 2011
- Cell Phones And Social Media – The Big Mover For 2012? SMALL BUSINESS MAVERICKS | SUNDAY, JANUARY 22, 2012
- Do You Protect Your Content? SMALL BUSINESS MAVERICKS | SUNDAY, JULY 17, 2011
- Your 5-Point Plan For Online Marketing SMALL BUSINESS MAVERICKS | SATURDAY, SEPTEMBER 24, 2011
- Offsite Content Marketing SMALL BUSINESS MAVERICKS | THURSDAY, AUGUST 16, 2012
- Smart Small Business Internet Marketing Through Pinterest SMALL BUSINESS MAVERICKS | TUESDAY, MARCH 20, 2012
- Google Places, Google+ Local, And You SMALL BUSINESS MAVERICKS | WEDNESDAY, JUNE 13, 2012
- What Is Conversational Marketing? SMALL BUSINESS MAVERICKS | THURSDAY, DECEMBER 1, 2011
- rel=”me” And rel=”author” Attributes SMALL BUSINESS MAVERICKS | FRIDAY, JUNE 10, 2011
- Are You Local, Global, Or Does It Matter? SMALL BUSINESS MAVERICKS | MONDAY, JULY 11, 2011
- 5 Places To Publish Your Articles SMALL BUSINESS MAVERICKS | TUESDAY, JULY 26, 2011
- Is This The Age Of Social Media? SMALL BUSINESS MAVERICKS | SUNDAY, NOVEMBER 27, 2011
- Google+ Adds YouTube Search SMALL BUSINESS MAVERICKS | SUNDAY, NOVEMBER 6, 2011
- Pinterest Is No. 4 In Traffic Generation SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 28, 2012
- Why Is Social Overtaking Search? SMALL BUSINESS MAVERICKS | SUNDAY, JULY 24, 2011
- 3 Ways Social Media Makes Great Customer Service SMALL BUSINESS MAVERICKS | THURSDAY, OCTOBER 11, 2012
- Why Google+ Is The Place To Be For Local Business SMALL BUSINESS MAVERICKS | SATURDAY, OCTOBER 22, 2011
- YouTube Live Streaming For The Masses SMALL BUSINESS MAVERICKS | THURSDAY, MAY 16, 2013
- Make E-mail More Effective With Social Media SMALL BUSINESS MAVERICKS | WEDNESDAY, AUGUST 15, 2012
- 5 Incredible Uses For Social Media SMALL BUSINESS MAVERICKS | MONDAY, JANUARY 14, 2013
- Do You Know When You Receive The Best Social Interaction? SMALL BUSINESS MAVERICKS | THURSDAY, JANUARY 19, 2012
- Google Places Enforcing Listing Rules For Go-To-Client Businesses SMALL BUSINESS MAVERICKS | TUESDAY, MARCH 27, 2012
- Small Business Competition And The Internet SMALL BUSINESS MAVERICKS | THURSDAY, DECEMBER 29, 2011
- Simple Internet Marketing For Small Businesses SMALL BUSINESS MAVERICKS | FRIDAY, DECEMBER 30, 2011
- Can You Market Videos On Pinterest? SMALL BUSINESS MAVERICKS | FRIDAY, JULY 6, 2012
- Is Branding Or SEO More Important? SMALL BUSINESS MAVERICKS | FRIDAY, NOVEMBER 25, 2011
- Can A Small Business Survive Online With A DIY Mindset? SMALL BUSINESS MAVERICKS | SUNDAY, FEBRUARY 5, 2012
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