| | | Atom Thought | |  Marketing | 55 articles |
| Page 1 of 1 | Previous | Next | ATOM THOUGHT OCTOBER 10, 2012 Birth of the Chief Marketing Technology Officer Marketing used to have a tough time negotiating with IT on whys, Digital Insight Digital MarketingNot long back, it used to be a pain creating a special promo page on a corporate website, adding some content,or starting a blog for the business, creating a promo mail id, analyzing traffic data or even putting a small 3 field form! | ATOM THOUGHT AUGUST 31, 2010  Social Media Marketing- Short Term or for Ever? As marketers we want to measure RoI from our investments and the same is true for our investments in social media as well. We can have very clear long term social media marketing objectives, and we can have multiple programs running parallelly or consecutively, each with a start and end point. Not for Social Media Marketing! Not really! And they should change. What do you say? | | | | | |
| ATOM THOUGHT AUGUST 13, 2010  Close Looping Your Social Media Marketing Campaign! While we all fret about the RoI from social media marketing, there seems to be little concern over how we close loop our social media marketing efforts. Tags: Digital Feature Digital Marketing Social Media Marketing So, Aircel, created an independent website Save Our Tigers and promoted this cause through hoardings and (presumably) barter ads on TV and Newspapers. | ATOM THOUGHT AUGUST 29, 2010  How Social Media is changing brand communication paradigm Social Media Marketing & New Age Communication. Seminar on Role of Social Neworks in Marketing @ New Delhi Instiute of Management Social Media Marketing- Short Term or for Ever? Tags: Digital Feature marketing communication social media marketig I was speaking at the Annual Seminar at International Management Institute (IMI), Qutub Institutional Area, New Delhi. | ATOM THOUGHT OCTOBER 10, 2010  Social Media 5000 Years Back! Brands need to play the social media marketing game very subtly. Most of us in India have read Ramayana many times over, and are awestruck on how Lord Rama, defeated the world’s most powerful king at that time-Ravana-even though Lord Rama started off alone with his brother in his quest, without any army, infrastructure or wealth. Lord Rama. Check out: [link]. image courtsey: [link]. | ATOM THOUGHT DECEMBER 14, 2010  Social Media -Outsource or Not? Digital Feature Digital Focus Social Media Marketing outsource Social MediaSocial Media Outsource. As owner of a blog, a facebook page, a twitter account and a linkedin group I take out extra time to give adequate attention to each one of them. The above, however is easier said than done. Having said that, a regular agency-client relationship will not work in this case. Useless or Useful? | | | | | | | |
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ATOM THOUGHT | TUESDAY, SEPTEMBER 18, 2012 How Volvo is leveraging Pinterest for success?
Digital Marketing Social Media MarketingVolvo is one of the first car companies to have launched a unique promotion on Pinterest. And it did that with a very apt model to start with: The S60T5 Needless to say this model of Volvo focuses on its impeccable design, technology and lowest entry price point attributes and targets young internet savvy professionals. MORE >> -
ATOM THOUGHT | WEDNESDAY, FEBRUARY 8, 2012  Word of Mouth? Viral? Social ? What’s the difference?
While the discussion hovered around social media and viral/ word of mouth marketing-this led to an interesting thought- is viral different than word of mouth and also if viral marketing is a superset of social media marketing. Related Posts: Social Media Marketing and RoI World's 1st NRI Video Talent Hunt! Million ONLINE Leads Market for BFSI Sector in India! Digital Feature Digital Marketing Social Media Marketing social viral word of mouthIf you ask me I would rather not compare both. Communication continuum for social platforms. MORE >> -
ATOM THOUGHT | WEDNESDAY, JANUARY 30, 2013  17 Irresistible Small Office Concepts on Pinterest
Technology Marketing in Digital Age! Friends, here are 17 small office and workspace concepts that will inspire you to create one for yourself. So, click here and immerse yourself in the irresistible inspiration of being yourself. Related Posts: 9 Top ‘Jugaads’ on Pinterest! How Volvo is leveraging Pinterest for success? Social Media and the New. Digital Insight MORE >> -
ATOM THOUGHT | TUESDAY, OCTOBER 12, 2010  Where is Linkedin Going Wrong?
As of now, it looks very mundane, half-hearted, un-innovative approach by linkedin to crack job-seekers market! Mobile Marketing! Myths about Online Social Marketing! Tags: Digital Feature Social Media Marketing bixee linkedin monster naukri online job search Linkedin premium job seeker. Did you notice the premium Job Seeker service that Linkedin has launched recently? Apart from being expensive , I think Linkedin is missing a point somewhere. Linkedin is a great platform where as a professional one can network and create a great professional reputation over time. MORE >> -
ATOM THOUGHT | SATURDAY, AUGUST 6, 2011  Online Classifieds in India & The Bottom of Pyramid
Social Media Marketing and RoI 2 Million ONLINE Leads Market for BFSI Sector in India! At first we thought it was a joke! buffalo listed on our classifieds portal- tradusAds.in. We decided to do a telephonic check. Each ad on tradusads.in passes through a moderation check, and a few also go through telephonic check even after they appear on the site.). The results were even more surprising! The lister was genuine. He is a driver with MCD and had just sold his buffalo as well! My immediate reaction was-that these are the people who will make classifieds portals click in India. MORE >> -
- GAP (Google Advertising Professional) Certification! Useless or Useful? ATOM THOUGHT | FRIDAY, SEPTEMBER 3, 2010
- Group Buying! Game Changer or Not? ATOM THOUGHT | TUESDAY, JULY 6, 2010
- 3 Hidden KPIs for the New Age CMO! ATOM THOUGHT | SATURDAY, SEPTEMBER 8, 2012
- ebay X.Commerce & If Indian eCommerce has Missed the Bus? ATOM THOUGHT | FRIDAY, SEPTEMBER 16, 2011
- 3 guidelines to empower your local marketing ATOM THOUGHT | WEDNESDAY, NOVEMBER 7, 2012
- Seminar on Role of Social Neworks in Marketing @ New Delhi. ATOM THOUGHT | SUNDAY, OCTOBER 11, 2009
- Online Classifieds-Is It A Winner Takes All Market? ATOM THOUGHT | WEDNESDAY, OCTOBER 5, 2011
- The Promise of Internet! ATOM THOUGHT | TUESDAY, MAY 22, 2012
- The New CMO! ATOM THOUGHT | THURSDAY, OCTOBER 4, 2012
- Social Authority Marketing- Getting deeper into Social Media! ATOM THOUGHT | WEDNESDAY, OCTOBER 21, 2009
- To Lock-in or to Set Free? How the New Age Consumers are Evaluating Products and Service? ATOM THOUGHT | TUESDAY, MAY 11, 2010
- How an internet start-up is marketing itself to the media! ATOM THOUGHT | FRIDAY, OCTOBER 19, 2012
- David and The Goliaths of the Job portals! ATOM THOUGHT | THURSDAY, APRIL 22, 2010
- 2 common-sense mistakes of the TV spending internet CMO! ATOM THOUGHT | WEDNESDAY, NOVEMBER 14, 2012
- Google Buzz- Is there a hidden agenda? ATOM THOUGHT | THURSDAY, FEBRUARY 18, 2010
- Why You Should Sack Your Social Media Agency Now? ATOM THOUGHT | WEDNESDAY, SEPTEMBER 2, 2009
- Are they making a fool of you- the digital & social media trainers? ATOM THOUGHT | MONDAY, JANUARY 18, 2010
- 5 Myths About Online Social Marketing ATOM THOUGHT | TUESDAY, MARCH 25, 2008
- World's 1st NRI Video Talet Hunt ATOM THOUGHT | SUNDAY, APRIL 13, 2008
- The Story and Strategy of Money Portals in India ATOM THOUGHT | SATURDAY, NOVEMBER 22, 2008
- Technology Marketing in Digital Age! ATOM THOUGHT | SUNDAY, NOVEMBER 23, 2008
- Mumbai Terror Attack on Social Media! ATOM THOUGHT | WEDNESDAY, NOVEMBER 26, 2008
- The Ultimate Online Social Experience! ATOM THOUGHT | THURSDAY, NOVEMBER 27, 2008
- 10 Digital Trends to Observe in 2009 ATOM THOUGHT | SATURDAY, DECEMBER 20, 2008
- eCommerce Chargebacks and Remedies ATOM THOUGHT | MONDAY, JANUARY 5, 2009
- Will 'Technology' Survive the Recession? ATOM THOUGHT | THURSDAY, JANUARY 22, 2009
- Will ‘Technology’ Survive the Recession? ATOM THOUGHT | THURSDAY, JANUARY 22, 2009
- Social Media Experiment by Ford Fiesta! ATOM THOUGHT | TUESDAY, FEBRUARY 3, 2009
- India Strategy for Social Networking Sites! ATOM THOUGHT | MONDAY, FEBRUARY 16, 2009
- 2 Million ONLINE Leads Market for BFSI Sector in India! ATOM THOUGHT | MONDAY, MARCH 9, 2009
- 2 Million ONLINE Leads Market for BFSI Sector in India! ATOM THOUGHT | MONDAY, MARCH 9, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- Recession? Not for Social Media Marketing! ATOM THOUGHT | MONDAY, MARCH 16, 2009
- crowdsourcing- The New Social Media Mantra to Sell Better! ATOM THOUGHT | SUNDAY, MAY 24, 2009
- Meeting Barrack Obama's Digital Guru! ATOM THOUGHT | TUESDAY, JUNE 9, 2009
- Seminar on Role of Social Neworks in Marketing @ New Delhi. ATOM THOUGHT | SUNDAY, OCTOBER 11, 2009
- Social Authority Marketing- Getting deeper into Social Media! ATOM THOUGHT | WEDNESDAY, OCTOBER 21, 2009
- How is Facebook Going to Make it’s 1st Billion Dollars? ATOM THOUGHT | SATURDAY, NOVEMBER 7, 2009
- I Need Your Support! ATOM THOUGHT | THURSDAY, NOVEMBER 26, 2009
- The Next Big Thing After Twitter! Is FourSquare The Answer? ATOM THOUGHT | SATURDAY, DECEMBER 19, 2009
- Bean bags don’t make a Google! ATOM THOUGHT | THURSDAY, DECEMBER 31, 2009
- Are they making a fool of you- the digital & social media trainers? ATOM THOUGHT | MONDAY, JANUARY 18, 2010
- Are they making a fool of you- the digital & social media trainers? ATOM THOUGHT | MONDAY, JANUARY 18, 2010
- Apple Tablet- Thoughts! ATOM THOUGHT | WEDNESDAY, JANUARY 27, 2010
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