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  • DEVUMI  |  FRIDAY, OCTOBER 3, 2014
    [Marketing] How to Create Better Pinterest Promoted Pins for your Business
    Pinterest is one of the most exciting new social media marketing opportunities. This is not the time to turn into a typical marketer – we’re still on social media where you need to build trust ! Images should have lasting appeal, and should work towards satisfying as large of a segment of your target market as possible. Pinterest content marketing image marketing pinterest business account pinterest business strategy pinterest marketing pinterest strategy Read on to discover the basics, and then keep reading for some advanced notes in point form.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Marketing] Eight steps to thriving on information overload
    Participate (and win!) in the Future of Media Prediction Markets! What marketing executives think about your privacy. About Ross Dawson. Keynote Speaking/Strategy. Future Exploration Network. AHT Group. Books and Reports. Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Ross Dawson, August 27, 2007 1:24 AM US PT. One of the most common responses, and one Iâ??ve happening?â??
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, NOVEMBER 18, 2008
    [Marketing] Secrets of Web Analytics – a podcast with Avinash Kaushik
    Sometimes you meet someone so passionate about something that it's contagious and if you listen closely you can hear me firing off emails to my team in the background about what I am hearing and learning on this podcast. I had the opportunity to do a podcast with Avinash to discuss some areas where marketers are doing things right and wrong but all of them are simple but extremely powerful uses of web analytics to make their websites and businesses better on the web. Avinash is also the Analytics Evangelist for Google and a co-founder of Market Motive.
  • TWIST IMAGE  |  TUESDAY, SEPTEMBER 11, 2012
    [Marketing] Quirky Turns Us All Into Sharks And Dragons
    People who have great ideas tend to not have all of the necessary skills to bring that idea to market. Products like Pivot Power (a flexible power strip that allows you to plug in multiple consumer electronic products) or UnHampered (a foldable laundry basket) can be developed, launched and in-market in short order. Have you ever seen the TV show Shark Tank or Dragon's Den ? Being an entrepreneur is hotter than ever. until now. Enter Quirky. Launched in 2009, Quirky is an industrial design company located in New York that launches two new consumer products each and every week.
  • FIREBELLY  |  FRIDAY, FEBRUARY 19, 2010
    [Marketing] 5 Facebook Stories From This Week You Need To Read
    Digitalia | Indianapolis Social Media Marketing « Toyotas "Sienna Family" YouTube Campaign | Main | Twitter is top social media channel among Fortune 500 » February 19, 2010 5 Facebook Stories From This Week You Need To Read Facebook made a lot of news this week. Chad Richards is the Social Program Manager at Firebelly Marketing. Here are 5 news items or blog posts from this week that I wouldnt want you to miss: 1. Facebook Outpaces Yahoo to Become No. Yahoo lost the No. Facebook Is the Web’s Ultimate Timesink [STATS] By Ben Parr The average U.S. Please try again.
  • SPIN SUCKS  |  MONDAY, AUGUST 31, 2015
    [Marketing] Sensory Awareness and Storytelling
    Related Stories Back-to-School Guide for the PR Professional The Minimalist Approach to Brand Storytelling Creative Marketing the April Fools’ Way. By Laura Petrolino. According to researchers at the University of Nevada in Las Vegas, sensory awareness is, “ …the direct focus on some specific sensory aspect of the body or outer or inner environment.” ” And, while it is a very common part of our inner experience, it oddly enough is not often recognized. In our increasingly chaotic world, we start to tune out—and become numb—to the sensations we encounter.
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 31, 2016
    [Marketing] How to Harness the Elusive Power of SEO
    At Stone Temple consulting, the main areas of focus are content marketing, search engine optimization, and social media. When analyzing these three deeply related topics, Eric seeks to debunk SEO myths that portray it as a cheap trick to increase website traffic rather than as a strategic part of strong marketing design. Redefining SEO, Eric cites the importance of both data-driven research and storytelling as two of the most important SEO determining factors in content marketing. Mythbusters: SEO Edition. In This Episode: How important is modern day SEO?
  • ARI HERZOG  |  MONDAY, SEPTEMBER 27, 2010
    [Marketing] Why 2 Days Later is 2 Days Late
    And the imperative for companies to conduct business in the now pervades all digital media and marketing. Danny Brown, another chapter reviewer, agrees as he shares why her marketing pitch is successful. Is Greg right that marketing in the real-time web is crucial? Tags: Book Reviews books marketing newmarketing Tweeting back and forth with a Verizon Wireless customer support representative last night, I learned data-only monthly plans for the Blackberry are only eligible for hearing-impaired customers. Why I wrote the above. We know that is no fun for you.
  • BLUE FOCUS MARKETING  |  MONDAY, JULY 28, 2014
    [Marketing] The Dawning Era of #SocialBusiness with @rsica @emanuelescotti #SocBiz #HBR
    At the event, Blue Focus Marketing President, Mark Burgess (@ MNBurgess ) and I gave a speech titled “The Rise of the Social Employee & the Social Leader,” which expanded on the many concepts presented in both our best-selling book, The Social Employee (McGraw-Hill, 2013) and Mark’s recent TEDx talk. In early July, we had the privilege of participating in the seventh annual Social Business Forum (@ SocialBizForum ) in Milan. You can download the file, titled “#Social & Digital Transformation,” here. You are all essential members of the social business community.
  • TWITIP  |  MONDAY, JUNE 7, 2010
    [Marketing] Open Letter to Business Owners Worldwide: The Time to Embrace.
    potential customers), to driving traffic to your blog or website; Twitter has emerged as the perfect marketing tool for essentially any business. Here are 8 ways you could, and should, be using Twitter to successfully market your business. 1. When it comes to an all-in-one online marketing tool, Twitter fits the bill as well, if not better, than any other. Whether your company is a small or large one, using these ideas to market yourself you will set yourself apart from your competition. Open Letter to Business Owners Worldwide: The Time to Embrace Twitter is NOW!
  • TWIST IMAGE  |  TUESDAY, DECEMBER 27, 2011
    [Marketing] Two Great Questions
    If you're interviewing someone for a job at a marketing agency and suddenly they're talking about the recent reboot of DC Comics or the new Amazon Price Check app , you are looking at two very different candidates. marketing agency. Whether you're about to interview someone for a job or heading out to a networking dinner. Here are two questions about business that will either take someone completely off guard or engage you - head on - in a deep and fascinating conversation. Personally, I'm not involved in the HR function at Twist Image. Education is everything. The truth. author.
  • SOCIALIZED  |  THURSDAY, JULY 23, 2009
    [Marketing] Who Are Your Twitter Fab Five?
    She’s an online marketing pro, not one of the “make $3 million a day” kind but the hard working kind who knows SEO, e-commerce, content management, etc. Christopher is also a really smart marketer and all around decent guy. And he once said I was one of the few marketers on Twitter that had any integrity. In response to the madness of Twitter Follow Friday, I’m going to try something new that I call my “Fab Five to Follow Post.” Vruz is my good friend Horacio from Uruguay. As with most of my favorite people on Twitter, our friendship is based on mutual respect. Jorgensen.
  • PROACTIVE REPORT  |  FRIDAY, MARCH 18, 2011
    [Marketing] Interesting Content Sparks Conversations
    Seth Godin has had smart things to say about internet marketing for many years. Back in January he spoke to John Jantsch of Duct Tape Marketing and they spoke about why some brands don’t get any comments or conversation. “If people aren’t talking about you, there’s a reason. You’re boring,&# said Seth. Here is an example of interesting content and it has been viewed by almost 10 million people and generated 4,400 comments on YouTube. And this ‘fantasy’ world is closer than you think.  Take look at this. Can a small business do this too?  Absolutely.
  • KYLE LACY  |  TUESDAY, MAY 18, 2010
    [Marketing] Leaping Headfirst into Social Media
    And remember that the best thing you could do with social media is to integrate it in your overall marketing strategy. Tags: blogging small business social media Brad Ruggles Marketing social media use I recently read a post Going Overboard With Social Media by Brad Ruggles. Throughout Throughout the blog I kept trying to form my own  opinion on whether or not I agreed or disagree. headfirst. I do agree that you should  look before you leap, don’t merely assume it’s right for you because “everyone&# else is doing it. Same concept applies here.
  • TWIST IMAGE  |  FRIDAY, JANUARY 21, 2011
    [Marketing] Fake It Till You Make It
    All of the crazy, hot Marketing agencies on the market today started out as a small handful of people who had the skills and the ability to fake it until they made it. marketing agency. Let's face it: not everybody has the high level of skills to really deliver the goods from day one. I was listening to Howard Stern the other day. He was interviewing Aerosmith front-man and new American Idol judge, Steven Tyler. Stern asked Tyler if he knew growing up that he would be a rock star. " You have to believe in yourself and what you're doing. even when others don't. content.
  • DEVUMI  |  WEDNESDAY, OCTOBER 22, 2014
    [Marketing] Twitter Follower Hack: The Monthly, Weekly, and Daily Tactics to Use
    Social media marketing isn’t like traditional marketing, you have to present a balance of content or you’ll be ignored as just another marketer. Here’s a peek at Devumi’s Hootsuite search for tweets containing both “social media marketing,” and “#socialmediamarketing.”. This is social media marketing, not a magazine ad. Twitter social media marketing twitter followers twitter marketing twitter marketing strategy This tutorial is going to break your Twitter follower hack tips down into three parts: Those you do once a month. Tweepi.
  • JEFF KORHAN  |  THURSDAY, JULY 22, 2010
    [Marketing] The Social Media Convergence Strategy - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Real-Time Social Media Search Analytics | Main | You Cannot Be a Little Bit Social » July 21, 2010 The Social Media Convergence Strategy If you are going to achieve results for your small business with your social media networking and marketing, there is one thing that you have know.   Wherever I have one success with my social media networking and marketing, more are sure to follow.    That's linear thinking. 
  • SOCIALNOMICS  |  FRIDAY, OCTOBER 23, 2015
    [Marketing] Easy PPC Tips for Small Business Owners
    And whilst SEO is often portrayed as the best form of marketing in the long term, PPC can drastically help to improve a brand’s presence in a very short space of time.  If you are a small business owner working to a small budget, keep reading for some easy PPC tips that should help you to achieve an increase in conversions. Small business owners often find themselves trying to advertise on a small budget.  Photo by Stuart Miles at freedigitalphotos.net. Use Different Networks Based on Your Campaign. Utilize Negative Keywords. One way to do this is to utilize negative keywords. 
  • SOCIALNOMICS  |  THURSDAY, AUGUST 4, 2011
    [Marketing] Smartphone Addiction: Good or Bad?
    James Thickett, Ofcom director of market research said, “Smartphones are changing social etiquette, and technology is now driving our values.”. It seems like nowadays people can’t go anywhere without their smartphones.  Whether its checking the weather, e-mail, bank account, or Facebook updates, smartphones have made mobile connectivity so accessible that today’s younger generations seem much more “addicted” to their smartphones. . photo courtesy of: sxc.hu. According to Erica Swallow, associate editor of Mashable, the United Kingdom has declared itself a “smartphone-addicted” country.
  • CREATIVE RAMBLINGS  |  SUNDAY, MARCH 25, 2012
    [Marketing] Guest post: Ways to build brand image through social media buzz
    What do you think is a good way to market your business and your offers? The following is a guest post by Emma Tomlinson. Her bio is at the end of the article. There are actually plenty of answers – organise events, set up and distribute advertising materials (e.g. flyers, display banners, billboards, and brochures), Blogging Branding Great Resources Tips build a brand image Emma Tomlinson guest post social media buzz
  • IMAGINE YOUR REALITY  |  FRIDAY, MAY 31, 2013
    [Marketing] Sales and networking blues
    think with sales, marketing, and really any other aspect of business, the business owner needs to be attending classes and reading books and implementing all of the above on a regular basis. One of the tasks that I have assigned myself is to get more targeted in everything related to sales, including marketing and networking. You want to increase sales and to do that you need focus in everything you do, asking is this activity connecting me to my target market. thought it was an interesting point and one I could agree with. In other news, I did get a new client yesterday.
  • WAXING UNLYRICAL  |  TUESDAY, DECEMBER 11, 2012
    [Marketing] Give the Gift of Giving this Holiday
    Rachael is now an Account Executive at  CRT/tanaka , a public relations and marketing agency. It wasn’t until my grandfather passed away earlier this year that his younger sister told me the story of their first Christmas. Their first Christmas. I did know that my grandfather only made it to the 6th grade before he had to start working to help support his family. He adored his little sister Jeanette, and because their family was very poor they had never experienced a Christmas dinner, a Christmas tree, Santa Claus or even opening a present during the holidays. Paying it forward.
  • BILL HARTZER  |  SUNDAY, DECEMBER 9, 2012
    [Marketing] SEO Software Tool Review: Colibri
    The free trial account allows you to check up to 50 keywords daily which works well for helping you find out more information about your online competitors, and monitor your online market. But ultimately, the ColibriTool.com website is a useful tool for online marketers looking for a much more convenient way to do keyword research across numerous search engine platforms. If you are going to be successful at getting your web pages to rank well in the search engines, it is extremely important to track how well they rank for popular keywords in your niche. Search Engine Optimizatio
  • GEOFF LIVINGSTON  |  SUNDAY, JANUARY 30, 2011
    [Marketing] Revolutions: Don’t Shoot the Social Media Messenger
    We just know that in some ways, these tools have lent themselves to a higher purpose than talking about Kim Kardashian’s marketing on Twitter. Image is from NorthJerseyMusic. As we watch protestors risk their lives and demand governmental change in Egypt , a secondary news story has evolved. Pundits are actively debating the role (or lack thereof) that social media and the Internet played in sparking the Egyptian protests, Tunisia’s revolution , and Yemen’s unrest. To deny the use of new tools as exciting and noteworthy in a revolution is a mistake.
  • TWIST IMAGE  |  THURSDAY, MAY 5, 2011
    [Marketing] Wanting Something
    Even if we tossed aside asking "why" a brand would want any of these things (let's assume it fits perfectly into their marketing strategy), the truth is that wanting any of those things are nice and easy to say. Marketers aren't known for their humility. marketing strategy. How badly do you want something? It's very interesting to think about the things we want and lay them against the things we have. Take a long hard look at what you have. How did you get it? Did you get it because it just showed up? Was it given to you? Odds are it was neither of those things.
  • GAURAVONOMICS  |  MONDAY, NOVEMBER 8, 2010
    [Marketing] Three Lessons Non-Profits Can Learn From Coca Cola
    In this interesting TED Talk, Melinda Gates talks about three lessons non-profits can learn from Coca Cola , whose ubiquitous global network of marketers and distributors ensures that every remote village wants — and can get — a Coke – 1. Coca Cola uses real-time data to measure progress and create a feedback loop even in remote markets. 2. Coca Cola taps into local entrepreneurial talent to create solutions that are appropriate for the local market context. 3. How to tap into the partner and volunteer ecosystem beyond the organization? What do you think?
  • SOCIALFISH  |  THURSDAY, OCTOBER 24, 2013
    [Marketing] Six social media tactical articles you need to read
    SlideShare Presentations From #RLTM Realtime Marketing Lab  (Realtime Report). I was a Helpdesk Expert at this event in New York last week, and there’s a ton of info here on some new social tools which may be of interest. Just a few links I’ve been saving for you recently.  In no particular order: Social Media Demographics: The Surprising Identity Of Each Major Social Network  (Business Insider). The latest demographic info for each of the major social sites. Mobile Strategy for Small Businesses  (Moz Blog). Explains how to set this up properly. Self-explanatory.
  • ARI HERZOG  |  THURSDAY, JANUARY 5, 2012
    [Marketing] FUN: Are You a Nerd, Geek, or Dork?
    by Kaloyan Banev seo, social media, online marketing, just launched an IT. The question is simple. Which are you? Photo by Anita Patterson. Thanks to an entrepreneurial OKCupid online dater, you now can take the test inside of five minutes and quickly learn which of the three identifiers most resembles you. Nerds are passionate learners. Geeks are passionate niche learners. Dorks have difficulty with social norms. With [.] Thank you for reading! If you are inspired to add a comment with your thoughts, please visit FUN: Are You a Nerd, Geek, or Dork? in your browser. by Davina K.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, JANUARY 15, 2014
    [Marketing] How to draw on different perspectives to improve your business
    Recently, for example, I’ve been working with a marketing coach, and one of the perspectives that he’s really brought into the equation is how important appearance is. I’ve been continuing to read  the Necessity of Strangers  which advocates for the importance of being open to working with people you don’t know, because of the fresh perspectives they bring to business. Different perspectives help you become more open-minded and entertain possibilities you wouldn’t be aware of otherwise. You lose your creativity and your sense of wonder. Blog Creativity
  • GAURAVONOMICS  |  FRIDAY, JANUARY 7, 2011
    [Marketing] Personal and Professional, Private and Public, Work and Play
    The blog was a personal hobby and most of my readers knew nothing about my job as a client-side marketer. Four years back, I started blogging about how the social web is changing marketing, on my personal time. The media loved the story of the marketer who went off consumption, to understand why we buy and what if we stopped buying things. started getting quoted as a ‘marketer’, but I still insisted on no references to my employer. - Two and a half years back, I won the Yahoo! So did work and play. That was my job. Share this on del.icio.us. Digg this!
  • WEB METRICS GURU  |  MONDAY, AUGUST 8, 2011
    [Marketing] Klout is getting better – Like the new direction – though the analytics are still a work in progress
    As a result, as far as I can tell from Compete.com (which doesn’t yet have July 2011 data) Klout.com and Perks.Klout.com are way up.  Of course, all of that is being generated by the marketing programs Klout is doing – so it’s more than anything else, a reflection on it, I see it more like direct response – you put out energy, and hopefully, get responses – it’s not a measure people like or agree with anything – and it’s not clear what notifications or perks one is actually getting until you go and look. Influencer Klout
  • CONVERSIONATION  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Marketing] The closed loop of content and customer data in lead nurturing
    In marketing automation driven lead nurturing programs, businesses aim to provide the right information at the right time via the right channels to optimize the relevance of their interactions. Two keywords here are content and customer data. But there is more. Below you can find a guest post I. Click title to read more
  • CONVINCE & CONVERT  |  WEDNESDAY, NOVEMBER 27, 2013
    [Marketing] 2 New Programs Prove the Inmates are Running the Social Media Asylum
    Especially with the rise in content marketing over the past 18 months, many brands are thinking fervently about how to optimize proactive social media, including real-time marketing programs that feature yogurt congratulating Grammy winners, and other nonsense. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Image from BigStock.com. But, if you had even a scintilla of suspicion that it wasn’t true, it should have evaporated this week based on these two events. tweet this ).
  • SPIN SUCKS  |  MONDAY, DECEMBER 20, 2010
    [Marketing] The Facebook “60 Minutes” Interview: Square Peg in Round Hole
    Guest post by Jocelyn Rimbey , digital marketing manager at The Cyphers Agency. While the lines have always been blurry between advertising, marketing, and public relations, the digital overhaul has completely swirled them together. Jocelyn Rimbey is a Digital Marketing Manager for The Cyphers Agency in Annapolis, Md. She has an unhealthy obsession with marketing, coffee, and high heels. Communication 60 Minutes cyphers agency digital digital marketing digital media facebook hole jocelyn rimbey Lesley Stahl mark zuckerberg Social Media sorry square peg upper hand
  • FEVER BEE  |  TUESDAY, FEBRUARY 26, 2013
    [Marketing] How To Build An Online Community: The Ultimate List Of Resources (2013)
    Never Hire A Marketing Agency To Build Your Online Community. Bughin & Zeisser, (2001) The Marketing Scale Effectiveness of Virtual Communities. Pitta and Fowler (2005) Internet community forums: an untapped resource for consumer marketers. Wang and Fesenmaier (2003) Understanding the Motivation of Contribution in Online Communities: An Empirical Investigation of an Online Travel Community, Electronic Markets, Vol 13, No 1. This is a collection of my favourite and most popular posts from the last six years. The Online Community Basics. Strategy & Planning.
  • TWIST IMAGE  |  SATURDAY, SEPTEMBER 8, 2012
    [Marketing] Let's Not Mess Up The Internet
    first met Godin at an Internet event in New York City just prior to the launch of his book, Permission Marketing. After reading Permission Marketing, I remember putting the book down and writing down one note: "I hope we don't screw up the Internet." " The proverbial "we" is you and I - the professional marketing community. That we shouldn't pollute it and blow it like we had done in the past with other marketing channels. Why do you think there are so many rules and regulations when it comes to email marketing and the problem of spam ?
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, MARCH 23, 2011
    [Marketing] How To Increase Your Twitter Followers | Small Business Mavericks
    Use Twellow to find friends that meet your target market profile. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., d/b/a/ Small Business Mavericks, Minneapolis, Minnesota Website Design, Development & Promotion Services Tags: business , Local Internet Marketing , small business , Social Media , Twitter This entry was posted on Wednesday, March 23rd, 2011 at 9:56 am and is filed under Social Media. About Us What’s a Maverick? Good for you! Quality is better than quantity.
  • SMALL BUSINESS MAVERICKS  |  SUNDAY, MARCH 27, 2011
    [Marketing] Here's A Unique Thought On Article Writing
    That’s the best article marketing you’ll ever get. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., d/b/a/ Small Business Mavericks, Minneapolis, Minnesota Website Design, Development & Promotion Services Tags: article marketing , articles , link building , SEO This entry was posted on Sunday, March 27th, 2011 at 7:52 am and is filed under SEO for Small Business. About Us What’s a Maverick? guess I never thought about it that way, but it’s true.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, APRIL 11, 2011
    [Marketing] 10 SEO Tactics That No Longer Work (If They Ever Did) | Small.
    Even then, they only had about 1-point-something percent of the search market share. Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., d/b/a/ Small Business Mavericks, Minneapolis, Minnesota Website Design, Development & Promotion Services About Us What’s a Maverick? » 10 SEO Tactics That No Longer Work (If They Ever Did) Confused about SEO? Did you just buy a nifty SEO book, or download one for free, that promises to tell you everything there is to know about SEO?
  • LAUREL PAPWORTH  |  MONDAY, MARCH 22, 2010
    [Marketing] auDA misuse of power?
    Have a look at IkeaFans for a brand named but neutral site. I’m guessing that auDA will ignore “positive&# brand sites by customers and only enforce those that have the temerity to use the web for marketing against a brand. Tags: Anti Marketing Australia Online Communities anti advertising anti-PR anti-branding social media social networks auDA Vanessa Stanford I registered OptusPoo.com.au about a year ago ,to create an online community of people annoyed with Optus. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites.
  • MICRO PERSUASION  |  SATURDAY, JULY 10, 2010
    [Marketing] Five Fantastic Friendfeed Filters for Flow - The Steve Rubel Stream
    He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 10 Jul 2009 Five Fantastic Friendfeed Filters for Flow Friendfeed, it seems, isn't going mainstream anytime soon. That doesn't mean it doesn't rock. In fact, I am using it a ton as a real-time front end for in-bound social flow. Combine these  with email alerts and Gmail and it gets even better. Thanks Steve.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 2, 2011
    [Marketing] Fetching Friday – Resources Mashup & Grinding the Crack
    45 tips to make more money with affiliate marketing – if your affiliate profits aren’t what you would like them to be, try some of these great tips. awesome SEO and online marketing infographics – the top SEO infographics plus a nice list of resources for creating and promoting infographics. Top 50 social media blogs of 2011 – a great list of blogs to follow for your social media marketing needs! The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week.
  • SPRING CREEK  |  TUESDAY, FEBRUARY 18, 2014
    [Marketing] As Organic Reach Dwindles, Content and Paid Media Take Center Stage
    Those days are gone – but that doesn’t mean digital marketing isn’t valuable, it’s just presenting marketers with a different question: should we rent or own A (not so) long time ago, people looked out across the digital landscape at Facebook, Google, and the likes and saw a wide open land of opportunities that, at the time, didn’t have a large price tag attached to them.
  • ONE SOCIAL MEDIA  |  SUNDAY, DECEMBER 5, 2010
    [Marketing] 7 Tips to Successful Engagement on Facebook
    This is apparent from so many Social media marketing failures. facebook des moines social media company One social media social media des moines social media for small businesses social media iowa social media marketing company social media Philadelphia social media servicesThis is no longer a secret. Success with Social Media comes only through engaging your audience. There’s no other way about it. fancy landing page, a handful of apps, or even loads of updates will probably not do the trick. You need to create a buzz and keep it going. That’s all there is to it, really!
  • ONE SOCIAL MEDIA  |  MONDAY, OCTOBER 11, 2010
    [Marketing] How Job Seekers May Use Social Media in the Future
    In today’s fast paced and competitive business market, companies are learning that using social media allows them to cast a wide net. Tags: Social Media News des moines social media company One social media social media des moines social media for small businesses social media iowa social media marketing company social media Philadelphia social media services Social Media has pretty much revolutionized the way we reach out to others. And job seekers are no exception. The practice of mailing resumes across to companies, hoping for employment, is passé. Read the full story here.
  • ONE SOCIAL MEDIA  |  TUESDAY, AUGUST 10, 2010
    [Marketing] Brand Advertisers Spend 10 Times More on Facebook than They Did Last Year
    Did you know that Facebook took 16% of the display ad market in the first quarter of 2010, up from 11% in the fourth quarter of 2009, according to a report published by comScore? Tags: Social Media News facebook des moines social media company One social media social media des moines social media for small businesses social media iowa social media marketing company social media Philadelphia social media services Love it or hate it, you just can’t ignore Facebook which has become pretty much synonymous with Social Media these days. Read the full story here. Share this post.
  • MOBILEGROOVE  |  TUESDAY, FEBRUARY 21, 2012
    [Marketing] Money Isn’t Everything: Rethink Incentives To Motivate Millennials
    From marketing and advertising, to media and business, the impact of the always-connected, socially networked Digital Native on our society is profound. Michelle is a popular public speaker, serves as a judge for many content and technology competitions and was the editor of the book Cashing in With Content: How Innovative Marketers Use Digital Information to Turn Browsers into Buyers, by David Meerman Scott. In this first column Michelle connects the dots in key data points to provide organizations advice on how they can motivate Millennials to deliver their best. About Michelle.
  • FRESHNETWORKS   |  TUESDAY, OCTOBER 15, 2013
    [Marketing] Do you post videos online? 31% of American adults do
    This maturing of the video sharing market looks set to continue for consumers, and is a trend that brands and organisations should be understanding and working with. Posting videos online is one of the fastest growing areas of user-generated content and social media sharing. Between 2009 and 2013, the proportion of US adult internet users sharing videos online has more than doubles from 14% to 31% according to research from the Pew Internet & American Life Project. And 18% of US adults are sharing videos that they themselves have created.
  • SOCIALNOMICS  |  WEDNESDAY, MARCH 20, 2013
    [Marketing] Social Media: Best way to use Instagram for business promotion
    The below is the list of best ways to use Instagram for your business promotion and marketing. The purpose of business marketing and promotion simply means communicating with your prospective customers. Social media has become a global phenomenon among the web users, with almost everyone using the internet seems to have their accounts at site or the other. The sites like Facebook, Twitter, Google Plus, Instagram, Pinterest, etc. seem to have become the best tools for business promotion. Showcase your products or services. Build up the interest. Give your business brand a face.
  • ENGAGING BRAND  |  MONDAY, MARCH 25, 2013
    [Marketing] What is Profit?
    To become more profitable.delivery more than you promise to your people, your customers, your market". You can only deliver promises made to your market by delivering on your promises to your team. When I qualified as a Chartered Accountant, my Dad told me. Never forget that the definition of profit is an outcome of leadership, not a goal in itself. To understand profitability you need to understand that profit is the difference between promises delivered and promises made. Business at it's heart is simply about humanity. Related articles. What is the customer experience.
  • BILL HARTZER  |  MONDAY, FEBRUARY 8, 2010
    [Marketing] Report Ranks Reputation and Exposure of Brands Across News and Social Media
    Marketers online have always wondered: How much would it have cost to attract the same media exposure through traditional advertising? The new Chrome OS, which boasts a fast, simple and secure platform, was announced last quarter, generating considerable discussion on Google’s entry into the PC market. 2. Apple made a further move into the internet music market when it purchased one of the market leaders, Lala. billion after offering large rebates and co-marketing arrangements to keep partners from switching to competitors. 7. billion in paid advertising. 1.
  • PAMORAMA  |  WEDNESDAY, JANUARY 27, 2010
    [Marketing] 50 Social Media Tactics for Nonprofits
    pamorama marketing, life, social media Home About Bookshelf Links Contact 50 Social Media Tactics for Nonprofits by Pam Dyer on January 27, 2010 Share Thanks to their member-driven nature, nonprofits came early to the social-media party. Chad Norman , manager of the Internet Marketing team at Blackbaud , compiled this excellent overview of the tactics and tools that nonprofits can use to support their goals. This isn’t a to-do list, but it offers a host of examples and ideas that can be integrated into an organization’s existing marketing plan.
  • BRASS TACK THINKING  |  TUESDAY, APRIL 10, 2012
    [Marketing] Creating the Conference We All Say We Want
    The advanced professionals don’t want a bag full of marketing schwag or a ballroom full of vendor booths for their admission price, they want professional development. The attendance volume is likely to be much lower, reducing the mass marketing value of a broad spectrum of participants.The people underwriting the event need to understand the concentrated value in reaching a smaller, much more focused group of seasoned professionals. “Where are all the advanced events for social media professionals?” ” I’ve heard this question a number of times.
  • WEB METRICS GURU  |  THURSDAY, NOVEMBER 15, 2012
    [Marketing] Customer Intelligence White Paper
    A Customer Intelligence White Paper was just published and I have a submission in it  - you can download the paper and get some pretty good information about what marketers are seeking to do with CI. ,,,,, … I’m not sure when the web-conference is going to take place. The contributors are mostly Europeans, some of whom I’ve met during my trips to the UK. For those of you on Facebook, I also created a page for Social Media for The Arts - where I’ll be posting a lot of interesting material, some of which I use to fuel course development.
  • CONVERSTATIONS  |  THURSDAY, DECEMBER 26, 2013
    [Marketing] Three Words for 2014 on BlogTalkRadio: Friday 12/27/13, Noon ET
    Here’s the archive: Online Marketing Radio at Blog Talk Radio with Mike Sansone on BlogTalkRadio. Conversations Marketing Small Business We go “on air” at BlogTalk Radio each Friday at Noon ET with a 15-minute delivery of tips, tools, and hot topics. This week’s show: Resolutions or Three Words? What Will Drive Your 2014? Next week’s show: Visual Displays – Online & Offline. Last week’s show: Planning for 2014 – Big Picture of Small Steps  (archive). Here’s the recording of the show. Consider leaving a comment!
  • THE WAY OF THE WEB  |  SUNDAY, JANUARY 1, 2012
    [Marketing] Media companies and losing talent
    Along with marketing and advertising, they’re the companies most used to talking at audiences, and have spent decades, or even hundreds of years perfecting that art. A couple of very interesting posts regarding the ever-changing media world popped up last week. One thing we both mentioned was the move for senior writers and contributors from notable blogs to be starting out on their own – whether as a group or individuals – e.g. The Verge, The Kernel, Uncrunched, The New Gambit, etc). The silo culture that still characterises many businesses doesn’t help. Freedom.
  • THE WAY OF THE WEB  |  WEDNESDAY, JULY 27, 2011
    [Marketing] Great journalism – impartial but not neutral?
    The rise of content farms and the mishandling of increased knowledge of analytics, SEO and digital marketing means that far too many writers and journalists are pursuing the wrong things, and perhaps we should all try and do something as engaged readers to encourage others to be more active in highlighting and sharing writing which is really giving us something valuable, rather than simply regurgitating links almost mindlessly to increase our own audience on social networks? Published on The Guardian website, it’s received a lot of respect for the way he tackled the subject.
  • CONVINCE & CONVERT  |  WEDNESDAY, NOVEMBER 4, 2015
    [Marketing] How to Fight Back Against Negative Customer Ratings and Reviews
    Get more content like this, plus the very BEST marketing education, totally free. Let’s face it: Customers wield a remarkable amount of power over businesses these days. Sites like TripAdvisor and Yelp have revolutionized the way we consume. It’s great for customers because it organically increases competition among small businesses, producing a better overall product for consumption. But it can be good or bad for businesses because there’s no need for accountability from customers. They can say whatever they want. That’s the power of ratings and reviews. No good can come of this.
  • DREW'S MARKETING MINUTE  |  FRIDAY, JANUARY 21, 2011
    [Marketing] Groupon: Winner or Goat?
     My Age of Conversation co-author and Texas based marketing guy Jay Ehret believes social coupons aren't smart for most businesses.  On the flip side, Duct Tape Marketer John Jantsch gives it a thumbs up.  Want to know if the market is interested in something new? The whole world is abuzz about Groupon.  And who doesn't love $10 worth of Cold Stone Creamery ice cream for $5?  But is Groupon right for your business? In theory, that's how everyone wins. But it's not always a bed of roses. But.is it right for you? Can it succeed?
  • DREW'S MARKETING MINUTE  |  SATURDAY, JANUARY 22, 2011
    [Marketing] Groupon: Winner or Goat?
     My Age of Conversation co-author and Texas based marketing guy Jay Ehret believes social coupons aren't smart for most businesses.  On the flip side, Duct Tape Marketer John Jantsch gives it a thumbs up.  Want to know if the market is interested in something new? The whole world is abuzz about Groupon.  And who doesn't love $10 worth of Cold Stone Creamery ice cream for $5?  But is Groupon right for your business? In theory, that's how everyone wins. But it's not always a bed of roses. But.is it right for you? Can it succeed?
  • WEB METRICS GURU  |  WEDNESDAY, FEBRUARY 2, 2011
    [Marketing] Metrics that Matter vs. those which Don’t and Web Journal Mid January – Feb 1, 2011
    Why Influencer Marketing Needs to Go Beyond Follower Counts. Why Influencer Marketing Is a Dangerous Fad (mashable.com). I read K.D. Paine’s post on Sometimes, metrics that ignore relationships are worse than no metrics at all citing a weakness of having  measurements program that only crunches numbers while failing to look at the people and the relationships behind the  numbers, it reminded me of lazy thinking (a.k.a. recent M.I.T. Related articles. Social Media Metrics Influeners – mPACT Analysis (webmetricsguru.com).
  • CONVINCE & CONVERT  |  SUNDAY, MARCH 25, 2012
    [Marketing] Is Social Media Strategy Required or Redundant?
    Participation in these (or other) social outposts are tactics used in service of a social media strategy, which in turn is in service of a marketing (and sometimes customer service/retention) strategy, which is one element of an overall business strategy. Everything in life, business, marketing, and social media has an opportunity cost. I don’t have a problem with  Guy Kawasaki. enjoy his books. His track record in business is substantial. We have friends in common. But on the subject of social media strategy, we disagree in every possible way. Is that the right approach?”)
  • CONVINCE & CONVERT  |  WEDNESDAY, AUGUST 5, 2015
    [Marketing] Why I Ended the Jay Today Show
    As you probably know, I’m involved in a lot of other content initiatives, other podcasts , including Social Pros (just named best marketing podcast), our blog , books, e-books, speaking. And perhaps most interestingly, Jay Today was a finalist for a content marketing award this year for Best short-form Video Production. They say that all good things must come to an end, and this is the end of Jay Today. After 150 or so episodes of the Jay Today Show, I’m packing it in. learned a lot doing this show for the past year. 1. definitely proved that this format works.
  • KYLE LACY  |  WEDNESDAY, MARCH 30, 2011
    [Marketing] Creating a Better Experience Using the Patagonia Playbook
    I was recently posed a question by Austin Wechter , campaign director at MindFrame , on how nonprofits and companies could utilize the experience of Patagonia Customer Service in their marketing and communication. It was such an interesting concept… I had to write about it. Here is what Austin experienced. 1) I was shopping for product on  patagonia.com. 2) I couldn’t find my size. Brilliant system isn’t it? This gives you an example of how the sales process, customer service development, and customer reviews should act and deliver. blogging branding business
  • FEVER BEE  |  TUESDAY, FEBRUARY 22, 2011
    [Marketing] What's Wrong With Community Management?
    We let ourselves be subservient to marketing, communications or technology.  We keep using a marketing framework to develop a community. broadly speaking, quite a lot. We spend too much time maintaining communities rather than developing them. The former is to respond to the e-mails and notifications filling up your inbox, the latter is to initiatve things and foster relationships that develop a sense of community. Don't wait for things to happen, make them happen. We mistake audiences, like those scene on Facebook, Twitter and blogs, for communities. Don't do this. 
  • SIMON MAINWARING  |  MONDAY, DECEMBER 7, 2009
    [Marketing] A glance back at the future of social media
    This has been a transitional year, partly spent recovering from the trauma of the Great Recession and partly spent adjusting to shifts in power in the marketing industry. Tags: Brands Social media Values Advertising Business Marketing Everyone from brands and advertising agencies to their employees have been reeling from one change after another. One of the many unsettling aspects was the rise of social media. consistently heard the same questions. Is it a fad? Is there any money in it? Will it change everything? What is social media again? (My favorite.). Weird, I know! Thanks!
  • TWIST IMAGE  |  TUESDAY, APRIL 17, 2012
    [Marketing] Sharing Is Caring (And Selling)
    On March 30th, 2012, Marketing Charts published a news item titled, Social Shares Drive 1 in 4 Online Shoppers to Purchase. " The social web turns out to be an engine of word of mouth marketing unlike one we have ever seen before (no big surprise there). When reading through the Marketing Charts news item, something become abundantly clear and amazingly simple: the best brands do two things extremely well: Deliver. marketing charts. word of mouth marketing. What makes media a social media? There's a long-standing answer to this question. I'll be back."
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, SEPTEMBER 18, 2012
    [Marketing] Mobile Loyalty Apps: A Golden Opportunity For SBMs
    Get more social media marketing tips from Constant Contact. Mobile Marketing for Small Business consumer loyalty loyalty cards mobile apps mobile loyalty small businessChances are, you have a few loyalty cards hanging off your keychain or floating around in your purse or wallet. What if you could store them instead in your smartphone and have them scanned when you visit your favorite merchant? And what if you are that merchant and you could help your customers save money with their purchases using their mobile devices? Wouldn’t that be a win-win for you and your customers?
  • CHRIS BROGAN  |  SUNDAY, JANUARY 16, 2011
    [Marketing] Interview with Terry Brock
    marketing videoblogThis is an interview I shot at CES with Skype’s Chief Enterprise Blogger, Terry Brock. Terry was really a highlight of the event for me, which says a lot, because I’d never met the man before. What won me over? Off-camera, he was SO friendly and brilliant and thoughtful and just full of great ideas. We catch a little of it here. Sorry for the sound quality. We are testing out new technology. Can’t see it? Click Here.
  • TAYLOR MAREK  |  SATURDAY, FEBRUARY 6, 2010
    [Marketing] #106: Jordan Cooper of Not A Pro Blog Rants on Blogging, Social.
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me #106: Jordan Cooper of Not A Pro Blog Rants on Blogging, Social Media, and Marketing February 6, 2010 by Taylor Marek Today I interviewed Jordan Cooper of NotAProBlog.com If you are wondering, we will be moving back to our regular schedule soon and I may be mixing the podcast episodes up! also ask him a question regarding marketing and what every single business is doing wrong. You will want to hear his answer if you are a business owner. Click Here.
  • SOCIALNOMICS  |  TUESDAY, MARCH 18, 2014
    [Marketing] The Master List: 10 Ways to Use Pinterest Secret Boards
    Collect Ideas Before a Marketing Meeting. The modern world of marketing is so fast paced and spontaneous that people from the same company might rival each other while dreaming up ideas for the next big concept launch. Make it collaborative so everyone you’re working with can add things, and then come together to narrow down the possibilities prior to a major meeting with marketing leaders. During the holiday season a couple of years ago, Pinterest introduced secret boards. Plot Your Nursery. Just use a secret board to add possibilities for décor, baby items and themes.
  • CONVINCE & CONVERT  |  FRIDAY, AUGUST 7, 2015
    [Marketing] How Lowe’s is Cutting Through the Digital (and Non-Digital) Noise
    The company has purposely selected videos with tips that are relevant to city living,  offering valuable and relatable content to garner attention on a busy, NYC street —which isn’t all that different than the competition marketers face on cluttered social media channels. In an interview with AdAge , VP of Concept and Market Development Jonathan Luster said, “It’s been a great introduction to the community and our introduction to being at the sidewalk. Get more content like this, plus the very BEST marketing education, totally free. 7itdsjovZ8.
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 23, 2016
    [Marketing] 6 Communication Blunders You Should Avoid If You Want to Succeed in Business
    Email, website content, marketing messages, and company presentations all need to be double-checked before being shared with a larger audience. Proper segmentation is also important when sending emails to guarantee that each market sector receives promotions that interest them specifically. The correct use of communication is critical if you want to maintain a positive reputation for your business and positive feelings toward your brand. So, what is this “correct” (or “proper”) use of communication? Avoiding Communication Blunders in Your Business. Life is a journey. In Summary.
  • PUSHING SOCIAL  |  WEDNESDAY, JUNE 18, 2014
    [Marketing] How to Quickly Resurrect a Dying Blog
    For example, when I first started Pushing Social, I decided to write about marketing. Marketing is a fascinating topic but it also is much too big to tackle with a blog. “It looks like we’re trying to boil the ocean here…”. You’re boiling the ocean when you mistakenly take on a task that is too big and broad for you to handle. This happens when you aren’t clear about your goals. Understanding the challenge, I narrowed my focus to social media. Social Media had a smaller audience and the competition wasn’t as entrenched. But the niche was still too big to successfully influence.
  • PUSHING SOCIAL  |  WEDNESDAY, JUNE 18, 2014
    [Marketing] The Secret to A Successful Blogging Strategy
    For example, when I first started Pushing Social, I decided to write about marketing. Marketing is a fascinating topic but it also is much too big to tackle with a blog. “It looks like we’re trying to boil the ocean here…”. You’re boiling the ocean when you mistakenly take on a task that is too big and broad for you to handle. This happens when you aren’t clear about your goals. Understanding the challenge, I narrowed my focus to social media. Social Media had a smaller audience and the competition wasn’t as entrenched. But the niche was still too big to successfully influence.
  • TWIST IMAGE  |  WEDNESDAY, DECEMBER 28, 2011
    [Marketing] The Year Of Mobile? Sounds Like The Month Of The Smartphone
    This is one of those moments when the Marketing industry must give pause. marketing industry. Are smartphones now mass? By the sounds of the MediaPost article, Santa's Surprise: Smartphones Go Mass (published yesterday), it's definitely moving in that direction. rapidly. We're not going to see standard adoption here (at least, I don't think we will). It feels more like what Ray Kurzweil defines as exponential growth (more on that here: Spirit of the Time - Ray Kurzweil at Zeitgeist Americas 2011 ). million new iOS and Android devices activated on Christmas Day alone. million to 1.8
  • FREELANCE SOCIAL MEDIA  |  MONDAY, OCTOBER 8, 2012
    [Marketing] Passbook and Small Businesses
    Marketing Mobile With iPhones upgrading to the iOS 6 operating system, a new feature to be aware of is Passbook. Passbook is an app that allows you to store loyalty cards, boarding passes, gift cards, movie tickets…the list goes on. How can small businesses use Passbook? Simply put, Passbook “passes” replace paper coupons, loyalty cards, etc. Companies that spend hundreds of dollars a month on loyalty cards can save money using Passbook passes. They can also utilize geo-fencing, which uses GPS features of the iPhone to send messages to customers based on their location.
  • FREELANCE SOCIAL MEDIA  |  MONDAY, OCTOBER 8, 2012
    [Marketing] Passbook and Small Businesses
    Marketing Mobile With iPhones upgrading to the iOS 6 operating system, a new feature to be aware of is Passbook. Passbook is an app that allows you to store loyalty cards, boarding passes, gift cards, movie tickets…the list goes on. How can small businesses use Passbook? Simply put, Passbook “passes” replace paper coupons, loyalty cards, etc. Companies that spend hundreds of dollars a month on loyalty cards can save money using Passbook passes. They can also utilize geo-fencing, which uses GPS features of the iPhone to send messages to customers based on their location.
  • FREELANCE SOCIAL MEDIA  |  MONDAY, OCTOBER 8, 2012
    [Marketing] Passbook and Small Businesses
    Marketing MobileWith iPhones upgrading to the iOS 6 operating system, a new feature to be aware of is Passbook. Passbook is an app that allows you to store loyalty cards, boarding passes, gift cards, movie tickets…the list goes on. How can small businesses use Passbook? Simply put, Passbook “passes” replace paper coupons, loyalty cards, etc. Companies that spend hundreds of dollars a month on loyalty cards can save money using Passbook passes. They can also utilize geo-fencing, which uses GPS features of the iPhone to send messages to customers based on their location.
  • WEB METRICS GURU  |  WEDNESDAY, JULY 13, 2011
    [Marketing] A new good book on Listening Systems AND Integrating Digital into the Physical World – Web Journal – July 12 & 13th, 2011
    Finally, when I saw this post on  Marketers begin integrating digital and physical worlds  by Joel Rubinson, I was thinking of Analytics tracking that should be in place, but still usually is not (put in place). According to Joel’s post: As a marketer, what I see is that the social media advertising is about to be taken up a notch, because presumably, a marketer will be able to direct messages about music to music friends, about business to business colleagues, about sports to my fellow Yankee fan friends, etc.  Haven’t had much time to post.
  • KIKOLANI  |  WEDNESDAY, JUNE 12, 2013
    [Marketing] How to Price Your Services and Earn What You’re Worth
    Pink (Drive), and John Jantsch (Duct Tape Marketing). Disclaimer: This is a sponsored review for a book that I really enjoyed reading and got some great ideas from. I’m publishing this review because I know you will get value from it as well! One of the things many freelancers and small businesses struggle with, myself included, is pricing. How do you determine how much to charge for your services? How do you stop the vicious cycle of taking on low-paying clients who refer other low-paying clients? How do you start enjoying the work you do without killing yourself to get it done?
  • PUZZLE MARKETER  |  FRIDAY, MARCH 23, 2012
    [Marketing] 10 Tips for Success on Twitter
    Related posts: Social Media has a Strong Influence on SEO The One Day Business Plan Worksheet 6 Insightful Blog Quotes for Puzzle Marketers. When I first joined Twitter, I didn’t know quite what I would get out of it. However, like all other social media I knew it was about building real relationships. For all relationships, in-person or otherwise, the connection should always be genuine and helpful. Below are 10 Tips that can help make you a success on Twitter. Tweet 10-20 times throughout the day. If you’re not posting anything then nobody will want to follow you. Add it.
  • DEVUMI  |  FRIDAY, DECEMBER 12, 2014
    [Marketing] SoundCloud Mobile App Adds iPhone Playlists Feature
    With users now able to create playlists on their phones, anywhere they are, it makes SoundCloud marketing an easier sell. SoundCloud music marketing music promotion online marketing online music marketing soundcloud promotion soundcloud tips The SoundCloud mobile app is a key part of the SoundCloud experience. The SoundCloud mobile app team is always working hard to create a better experience for users. As always, stick around for the end of the article where I publish my favorite track on SoundCloud right now! How the new SoundCloud mobile app feature works.
  • DEVUMI  |  WEDNESDAY, OCTOBER 1, 2014
    [Marketing] 10 SEO Techniques to Increase YouTube Rankings
    great video, that people can easily find, should be the goal of anyone looking to market a product, or make money off their Partner Program. YouTube online marketing social media marketing video maketing youtube marketing youtube strategy YouTube is the number one, all-time, undisputed, online video sharing Champion. Vimeo has its following, but YouTube is Number 1. A big aspect of why YouTube is so popular is because it is also an exceptional search engine , the second most popular in the world. 10 SEO techniques that will increase your YouTube rankings. Question.
  • DEVUMI  |  FRIDAY, SEPTEMBER 26, 2014
    [Marketing] LinkedIn Profile Tips for Those Who Want to be Professionals
    — LinkedIn Marketing (@LinkedInMktg) September 5, 2014. Linkedin b2b marketing linkedin marketing social media marketing twitter followers There are a number of social media mistakes that you can make on the other, more ‘social’ and informal platforms. LinkedIn mistakes are a bit more subtle as anyone can tell you that it requires a bit more of a refined approach. This is business social, not Facebook social. If you want some LinkedIn profile tips that will help you create a perfect page for B2B leads, read on and I’ll cover 6 important points.
  • PROACTIVE REPORT  |  THURSDAY, SEPTEMBER 30, 2010
    [Marketing] Social Media Tips from Professor Jonathan Taplin
    Tags: Social Media Marketing Tips Video Interviews community influencers monitoring.
  • TWIST IMAGE  |  TUESDAY, SEPTEMBER 11, 2012
    [Marketing] Lessons In New Business Require A Foundation
    " It's true (things always change) and it's not true (business is still about creating a market and capitalizing on it). What is new business? What is the future of business? It's a cliché to say that there is no such thing as "business as usual." I've fallen madly and deeply in love in with Kevin Rose 's video podcast, Foundation. Every month (or so) he sits down with a Silicon Valley type to better understand what makes them tick. and what it can be. Grab your notebook and set aside some serious time. and thinking bigger: Lots of powerful lessons. elon musk. foundation.
  • BARE FEET STUDIOS  |  THURSDAY, APRIL 14, 2011
    [Marketing] A Conversation About Social Media Influence #SMSHI
    For Tara Coomans : (Based on your marketing experience and socmed practice) – are clients interested in understanding and/or measuring influence factors – what different strategies do you based on the type/size company – what do you see as the failings of online influence measures – case studies and real examples are very welcome. Stay tuned; I will be updating this post! Please add your opinions/question in the comments or on Twitter; we are using the hashtag #SMSHI. This conversation will run from 10 am – 10:40 am HST today, April 14. Make some donations.
  • SIMON MAINWARING  |  MONDAY, DECEMBER 21, 2009
    [Marketing] Guest Interview: Jay Samit, CEO, Social Vibe, on brand/consumer contribution
    Tags: Brands Consumers Videos Cause marketing contribution social business socialvibe
  • CHRIS BROGAN  |  THURSDAY, JANUARY 13, 2011
    [Marketing] Email Newsletters I’d Buy in 2011
    Penn – digital marketing advice. * Ann Handley – personal stories and memoirs. business businessmodels marketingAs you know, I recently launched my Blog Topics email newsletter, where I send out writing advice and blog topics weekly for the price of $9.97 a month. started thinking about who else I’d love to see a newsletter from. and would buy. Here’s my list: * Steve Garfield – video tips and advice. Kevin Nalts – video tips and advice. Julien Smith – fitness and nutrition advice. Christopher S. Hugh MacLeod – drawing prompts.
  • SOCIALNOMICS  |  THURSDAY, NOVEMBER 5, 2015
    [Marketing] How to Use Social Media in Online Education
    This is a fairly new app to hit the market, but already many people are spending a ton of time on it. Overview. Online education is a field that has grown tremendously over the past couple of years. There are now thousands of courses that people can take to increase their skills online. One of the best ways to make an online course more effective is to integrate social media into it. There are many ways in which this can be done. There are several studies that show younger people are more likely to participate in online courses if there is some social media component to it. Live Tweet.
  • THE RELATIONSHIP ECONOMY  |  TUESDAY, DECEMBER 7, 2010
    [Marketing] Finding Your Social Balance
    Consumer interest has shifted from traditional media to human media and markets are scurrying to adapt to these new dynamics for fear of loosing consumer attention. The massive interactions of the human network is being used to apply old commerce models (advertising and marketing) as the means to commercialize said interactions. The human network is creating its own media which is throwing commercial market strengths, influence, support from one side to another and back again. Human interaction is on a tear. Are Old Theories Are Being Replaced by New? Sounds like the web.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, JUNE 11, 2010
    [Marketing] Understanding “Social” Language
    While they believe they understand marketing, advertising and PR they seem lost when it come to discussing social media. In 1999, when The Cluetrain Manifesto was released, we struggled to understand the term “ markets are conversations &# and then a new language emerged to explain the new paradigm that was emerging that required new ways of thinking. The term “social media” first began to emerge around 2003 to describe the impact of two way markets of conversations through the emergence of  social technology. Language is power. Elevating the Vocabulary.
  • CITIZEN MARKETER 2.1  |  FRIDAY, SEPTEMBER 24, 2010
    [Marketing] Facebook Fan: $136.38? $3.60 or $0.00?
    Before my fellow marketers decide to take me out back and shoot me, I should probably offer a little additional information. Tags: augie ray starbucks like vitrue Facebook facebook fanpage marketers judy shapiro forrester I've had this post in my head for a while. And given the fact that many of my Twitter friends were complaining about Facebook being down yesterday, I figured that this was as good a time as any to write this post about the value of a fan on Facebook. And my friend, Augie Ray who is a senior analyst over at Forrester has written a blog post about this. Maybe more.
  • SOCIALNOMICS  |  THURSDAY, DECEMBER 11, 2014
    [Marketing] 6 Ways Social Media Affects Your Google Rankings
    Don’t short your digital marketing efforts by neglecting your social media accounts. As technology progresses and the Internet becomes an increasingly complex and crowded place, it’s easy to get lost in the noise. When it comes to your business, this can be a big problem. Your ability to be heard in the crowd and make valuable connections can play a major role in the present and future success of your business. This means it’s important to link your social media and SEO strategies. Social Sharing and Link Building. Making Connections  . Personalization  . Reviews. Google
  • TWIST IMAGE  |  WEDNESDAY, MARCH 2, 2011
    [Marketing] 5 New Business Books That You Should Read (But Probably Never Heard Of)
    It's probably going to take most Marketing professionals the rest of the year to get through these three popular business book titles, but the truth is that there are five other fascinating books sitting right here that are next up in the cue and deserve some attention. Because I have yet to read these books, I've grabbed their descriptions from their respective websites (so, please mind some of the Marketing blather). 5 New Business Books That You Should Read (but probably never heard of): Alone Together - Why We Expect More from Technology and Less from Each Other by Sherry Turkle.
  • TWIST IMAGE  |  MONDAY, MAY 21, 2012
    [Marketing] The Lying Game
    I'm guessing you're with me in thinking that the last two examples are, obviously, the recommended marketing strategy. marketing strategy. Distrust in a world of trust agents is problematic. On May 18th, The New York Times ran a fascinating news story titled, In the Undoing of a C.E.O., a Puzzle. The article is all about former Yahoo CEO Scott Thompson and the recent unraveling of his short tenure as head of the beleaguered digital media company. Instead of offering Mr. Bostock an explanation, Mr. Thompson fumed at Mr. Loeb and his tactics. Imagine that. Hard to believe isn't it?
  • PROBLOGGER  |  MONDAY, APRIL 11, 2016
    [Marketing] A Simple Exercise to Help You Write Effective Sales Copy
    recently heard  Ed Dale of The Challenge and MagCast speak at a conference on the topic, and I took pages and pages of notes – copywriting, marketing, and sales are the biggest things I’ve struggled with, as I imagine plenty of you do too. Man Vs. Machine: Get Better Sales by Keeping Marketing Automation Human. recently heard Ed Dale of The Challenge and MagCast speak at a conference on the topic, and I took pages and pages of notes – copywriting, marketing, and sales are the biggest things I’ve struggled with, as I imagine plenty of you do too. Further Reading.
  • THE REALTIME REPORT  |  WEDNESDAY, DECEMBER 18, 2013
    [Marketing] Apple Debuts iBeacon Location Technology in U.S. Stores
    While the technology may raise privacy concerns among some users, according to a study by mobile marketing firm Swirl Network, 77% of consumers are ok with sharing location data “in exchange for something of value.” How can a retailer effectively reach consumers in-store and educate them about deals that might be of particular interest? Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores.
  • NOWSOURCING  |  MONDAY, MARCH 1, 2010
    [Marketing] Chicken Suits, Killer Dust Bunnies & Branding: Why Good Content Is Crap
    love writing and I love working with my clients, but if there’s one thing that drives me around the bend, it’s this common scenario: A client contacts me looking for a piece of link bait, buzz content, or a marketing plan. Other brands and businesses can do the same and it doesn’t have to cost millions of dollars or an entirely new marketing campaign either. In addition to online copywriting, Angie is a diehard coffee addict, avid Twitter user , and enjoys chatting about SEO, SM, branding, marketing, and business. Credit ). Where Businesses Go Wrong.
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