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  • IMAGINE YOUR REALITY  |  THURSDAY, JULY 22, 2010
    [Marketing] Cleaning Linkedin up from the Twitter spam
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? Fortunately Linkedin has also taken on some of Facebook’s better features and you can hide the updates from people who haven’t mastered the art of only posting relevant information to a given social media site. Why would you want to clean up your Linkedin page? Most of the updates are coming to Linkedin via Twitter.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, JULY 28, 2010
    [Marketing] What do you do to stand out? pt 1
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes What do you do to stand out? think he’s right, because it’s a fairly distinctive hat. In fact, that’s one reason (though not the only) that I wear it. Imagine Your Reality.
  • IMAGINE YOUR REALITY  |  THURSDAY, JULY 29, 2010
    [Marketing] What do you do to stand out? pt 2
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes What do you do to stand out? But great content alone won’t work unless you’re also consistent in your activity. To stand out in social media also involves personalizing your posting.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, AUGUST 4, 2010
    [Marketing] Responsibility for your privacy and social media
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? Someone had apparently taken personal details of 100 million Facebook users and published them on a torrent site that other people could download.  This was information anyone could take, because the privacy settings for the people were set for public, so you might ask what the big deal is. So what can you do?
  • IMAGINE YOUR REALITY  |  MONDAY, AUGUST 9, 2010
    [Marketing] How to help your employees with social media
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? At the same time, it’s also important to respect that each employee has his/her own voice and that s/he will be talking about every day life, including work, on social media. So what can you do to help your employees with social media? Don’t micro-manage everything they do on social media. Imagine Your Reality.
  • IMAGINE YOUR REALITY  |  TUESDAY, AUGUST 17, 2010
    [Marketing] Social media is more than technology
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? One of my clients expressed that what frustrated her the most was not being able to see how social media could contribute to relationships, because all she could see was the technology. She’s not alone, as other people have expressed similar frustration to me before. Social media isn’t just technology.
  • IMAGINE YOUR REALITY  |  MONDAY, AUGUST 23, 2010
    [Marketing] Ambient relationships and social media
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? He argues that with social media there is a lot of hyper-connectivity, which leads to ambient relationships, where we touch people via social media, but don’t necessarily have any further contact. Chris rightly wonders what will happen to all of our relationships with so much hyper connection. Imagine Your Reality.
  • IMAGINE YOUR REALITY  |  TUESDAY, AUGUST 24, 2010
    [Marketing] Customer service is more than damage control
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? But customer service shouldn’t just be about damage control, and while social media is a wonderful medium for tracking what customers are saying or aren’t saying about your business, it also offers the opportunity to simply get into conversations with clients. Imagine Your Reality. All Rights Reserved.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Marketing] How to make your online network an actual network
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? While it’s true that many of the people you’ll connect to online are people you might also see offline, not everyone you connect to is someone you see regularly. So the challenge that arises is how to become more than just an internet connection to someone. What about you? Imagine Your Reality. All Rights Reserved.
  • IMAGINE YOUR REALITY  |  MONDAY, SEPTEMBER 13, 2010
    [Marketing] Cleaning out your inbox of spam
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes Cleaning out your inbox of spam Posted September 13th, 2010 by admin and filed in business Tags: email , Spam , Taylor Ellwood View Comments I’ve lately been on a cleaning kick with my email inbox.
  • IMAGINE YOUR REALITY  |  TUESDAY, SEPTEMBER 28, 2010
    [Marketing] Social media and geography
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? It was a rather idealistic, if unrealistic statement. If anything social media is being used as a way to connect people more closely with the geographical region they live in. At the same time the consumer is learning more about what’s in his/her neighborhood and where s/he can go to find something. Imagine Your Reality.
  • IMAGINE YOUR REALITY  |  TUESDAY, OCTOBER 5, 2010
    [Marketing] Why I enjoy learning outside my discipline
    The value of context in defining your business Social media and workplace discipline How to figure out how to participate on social media sites Participation and its role in affiliate marketing Why I enjoy learning outside my discipline What makes you stand out? I’m reading it to review it and to interview the author on my radio show, but I’m also reading it as an opportunity to learn more about something I’ve never done. The book is: The Survival Guide: Home Remodeling (Amazon link) by Diane Plesset (who was one of my clients recently). What has it taught you?
  • DIRECT MARKETING OBSERVATIONS  |  WEDNESDAY, MARCH 16, 2011
    [Marketing] Socially empowering your employees-What’s taking so long?
    We talked about empowering their employees to engage in outbound social media marketing- That’s a fancy sentence for basically letting your employees tweet and share things about the company on company time.  .  . We talk and write about the ways to grow a business using social ALOT. Companies are obsessing over it. Even the really really big companies want to harness the promise of the prospect, the power of the existing customer and the potential of repeat business-All using social media. Yesterday, I was talking to a manager of one of those really really big companies.
  • DIRECT MARKETING OBSERVATIONS  |  FRIDAY, FEBRUARY 19, 2010
    [Marketing] Social Sales: Caveat Emptor
    That paragraph comes from a post I read this morning from Adam Singer about digital marketing not scaling in which it struck a nerve that had deadened for me as of late. Further, they made him feel part of an inhuman process.  He felt rushed by the experience, felt like there was a lack of personalization and their representative didn’t really grasp the intricacies of SEO, social media or even their brand. What’s my point here? Bottom line- Sales people need to know their shit. Especially in the social media space. You better be walking it as well. Caveat Emptor.
  • BARE FEET STUDIOS  |  THURSDAY, MAY 6, 2010
    [Marketing] Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook.
    Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Gossip 2.0 , News , Tech Tools , Video > Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook Privacy Cam Conversation: Business Travel to Hawaii, NextLevelHI, Facebook Privacy by Roxanne Darling on May 6, 2010 Here is the next installment in my web cam conversations with you. am experimenting with the new uStream Producer “desktop application.&#
  • CREATIVE RAMBLINGS  |  THURSDAY, OCTOBER 4, 2012
    [Marketing] Guest post: Developing a secure mobile app
    In fact, the entire mobile phone market is largely driven by applications. What was once a utility for mobile phones, the mobile application space has ballooned into its own industry. For instance, IDC has predicted that by 2015 users will have downloaded upwards of 183 billion mobile apps. In short, the mobile app development industry is [.] Guest post: Developing a secure mobile app was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Guest Posts mobile app development security
  • SOCIALFISH  |  THURSDAY, MARCH 27, 2014
    [Marketing] Cool Social Tools: Noosfeer
    How to Market like a Musician. 'This is a new series of posts from software and app and tech vendors who have new tools they’d like you to know about. Vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their sites. ————— Personalization is the next BIG idea. SITE:  noosfeer.com. CONTACT: David Gordillo, edgordil at gmail dot com. ————-. The Internet has soon become the biggest source of information with just about 3 billion active users. million blog posts are written.
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, APRIL 12, 2012
    [Marketing] On Social Media Tools, Noise, and Experience
    friend of mine, Mack Collier, earlier this month wrote a blog post on whether  marketers should use social media personally before they use it professionally ? I was driving through the Florida Everglades last week when I thought, “How in the hell does someone survive and get around out here in this vast expanse of nothingness?” ”  Which made me immediately draw a relation to the water that surrounds the glades being the internet so to speak, and the wispy reeds of sea grass or whatever the hell it is, being your customers or users of the internet. Not at all.
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, JUNE 15, 2010
    [Marketing] The “other” types of social media users
    Still others leap and never land-To me those people are not really into it for the right reasons; they are the marketers, agencies, advertisers and companies that are trying to capitalize on all the buzz that they’re hearing. This is such a transcendent time isn’t it? I’ve been thinking a lot about how people use social networks and why. We have talked a lot about digital natives, immigrants, early adopters, lurkers and what not, but there is another group I’ve been tinkering with that I can easily add to the mix. Joiners. Blindfliers. They’re excited.
  • CONVINCE & CONVERT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Marketing] I’ll Never Buy a Smartwatch and Neither Will You
    Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. I’ll Never Buy a Smartwatch and Neither Will You is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'In this edition of The Baer Facts, I talk with  Kyle Lacy  of  ExactTarget  about the new Samsung Galaxy Gear , a smartwatch that hopes to popularize a new consumer device category in the way the iPad did a few years ago. Wrist Factors. Well guess what? What do we have against fingers, anyway?
  • PROBLOGGER  |  TUESDAY, MARCH 1, 2011
    [Marketing] How to Make a Blogging Business Plan … Whether or Not it’s a Business Blog
    Kelly Watson is a freelance copywriter and longtime blogger who writes about marketing for small business owners. This guest post is by Kelly Watson of onewomanmarketing.com. Blogging can be a great hobby. But treat it like one, and you may not get the traffic and attention you want. Treat blogging like a business , however, with a detailed plan and scheduled check-ins, and you’ll see results in no time. learned this the hard way. When I first started blogging 10 years ago, I dove in without knowing how to sustain regular updates or gauge my progress. Today, I do. Explain. Case studies.
  • SOCIALNOMICS  |  THURSDAY, JANUARY 9, 2014
    [Marketing] Is Your Mobile Website Optimized the Way It Should Be?
    The idea of an “app” does seem rather appealing as they are very much aimed at the mobile market; however, it does require you to assume the intensions of your mobile visitors which is not an advised approach in many cases. But taking into account that many banks and even universities are designing mobile based websites, the forever increasing power of handheld devices really emphasises the dynamic nature of the mobile market. 'The last couple years have seen the smart phone change the way that businesses can represent themselves online. Online Viability. Types of mobile website.
  • JACOB MORGAN  |  THURSDAY, MAY 27, 2010
    [Marketing] My Thoughts on the Social CRM Summit in Georgia
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER My Thoughts on the Social CRM Summit in Georgia View Comments May 27th, 2010 me on the left, Paul Greenberg in the middle, and Lauren from Ngenera on the right This past week I had the privilege of attending Paul Greenberg’s and BPT Partner’s Social CRM Summit in Atlanta.  I’ve never been to Atlanta before or anywhere near that portion of the U.S.  Yes it was a bit warm and yes it was a bit humid, but I still had a great time.  next month! jacobmorgan you are very welcome, E2.0
  • KYLE LACY  |  THURSDAY, JUNE 2, 2011
    [Marketing] Why I’m Not Impressed with the Twitter Follow Button
    love Twitter as a communication and marketing tool because it works for me. On Tuesday Twitter announced that it has released a “cool new button&# that allows a company to insert a Follow button to help users interact and follow their brand on Twitter. From the Twitter.com blog: “For publishers and brands, adding the Follow Button to your website and using Twitter to stay connected with your audience is a powerful combination. People who follow your account are much more likely to retweet and engage with your Tweets, and to repeatedly visit your website. twitter
  • STAY N' ALIVE  |  THURSDAY, JUNE 6, 2013
    [Marketing] Entrepreneurship With a Family is for Crazy People
    As a developer and marketer, I can build things and build audiences, but building those things into a true business that is sustainable is not my strong suite. 'I am frequently asked how I was able to go out on my own with a family of a wife and 6 kids. The truth is I''m crazy - completely crazy. If you want to see how crazy entrepreneurship actually is go follow my friend Dave McClure and listen to a few of his presentations (warning - lots of language). Entrepreneurship, without a family, isn''t for the faint of heart. This is my story. Entrepreneurship alone is tough - really tough.
  • KIKOLANI  |  THURSDAY, JUNE 9, 2011
    [Marketing] Fetching Friday – Resources Mashup & Manhattan Timelapse
    Making Money Online / Marketing / Online Business. The ultimate guide to Facebook marketing – over 50 great articles on using Facebook including setup, privacy, contests, selling, ROI, and much more. This video was shared with me by Lorna Li of Green Marketing TV. This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. The Resources Mashup. Blogging / Writing. How good is yours? character traits of top bloggers – what you need to be a successful blogger.
  • DIGIGEN  |  WEDNESDAY, MARCH 3, 2010
    [Marketing] Cool Stuff: Philips Cinema and Parallel Lines
    Carousel is embedded below. Beautiful. The video for Parallel Lines is set to go live this Friday, but there are previews going on on the Philips Cinema channel. have just viewed and it looks stunning, thoroughly wetting my appetite for more. Link Here to Philips Cinema Facebook Page Posted in cool stuff | Tagged carousel , cool stuff , parallel lines , philips blog comments powered by Disqus « One to Watch: TheBlogPaper.co.uk Dan on A New Focus on Social Business Strategy. Powered by WordPress and Hybrid
  • DIGIGEN  |  SUNDAY, MARCH 7, 2010
    [Marketing] Real Life, Real Time: The Blind Camera
    Real Life, Real Time is a lovely description of this camera which allows you to press a red button to take a photo as you would like any other camera. The neat twist on this is the fact that the camera will then present you with an image which has been uploaded by someone else at that moment in time on the web. absolutely love the idea of this although slightly freaked by whatever photo could end up being delivered to your phone. am presuming there is some filter, I pray there is some filter. By the way, the review and article from Wired is superb. Have a read here.
  • DIGIGEN  |  TUESDAY, MARCH 23, 2010
    [Marketing] The Aggression of ASAP
    For those on mobile phones its immediately capitalised, but there is surely no reason to be that aggressive in emails when a simple lighter touch asap would do. Too many times I get emails from people with the demanding ASAP even though they sit merely a few floors or desks away. If its that ASAP why don’t you come and ask me for it. I’m petitioning for the much less aggressive &# Whenever You Are Ready&#. Even when this is shouted as WYAR there is no way it can sound aggressive, wyyyyyyyyyyyyyyyyaaaaaaaaaaaaaaaaaaaaaarrrrrrrrrrrrrr its to jovial too. Problem solved?
  • DIGIGEN  |  TUESDAY, JUNE 22, 2010
    [Marketing] Challenge Nike: Nike 78
    Its a really interesting melting pot of ideas and Creative Review highlighted the Knitted Nikes – Knikes perhaps? Dan on A New Focus on Social Business Strategy. Powered by WordPress and Hybrid
  • BILL HARTZER  |  MONDAY, APRIL 1, 2013
    [Marketing] Why I Changed My Legal Name from Bill Hartzer to BillHartzer.com
    I finally got to meet with the judge here in Kaufman County, Texas last week, and as of today, I am no longer officially listed on the books as “Bill Hartzer” My legal name is now officially “BillHartzer.com” I decided to make this bold yet subtle move in order to promote my own blog and my own career as an internet marketing blogger. But in this case, I have decided, after some serious thought, that I would officially change my name to BillHartzer.com, then name of my internet marketing blog. Along with the “dot com” in it.
  • PROBLOGGER  |  FRIDAY, JUNE 7, 2013
    [Marketing] Discover The “Can’t Miss” Email Technique To Bring Attention To Your Blog
    It’s easier said than done, but whenever your trying to market your blog to others, it can be a very discouraging process.  Obviously, email marketing is an effective way to communicate with our readers , but more often than not, a well known blogger is not signed up to your email list.  Granted, in reality, I am marketing to them. It’s true, whenever you email someone and you wish to market yourself to them, it’s never a good idea to just email them a link to your blog.  'This is a guest contribution by Frank Angelone. Keep It Simple, Stupid!
  • BRASS TACK THINKING  |  FRIDAY, JULY 23, 2010
    [Marketing] Calling for the Death of Consumption Guilt
    Since I've been kind of directionless these past months, imagine my surprise when I realize my reader is dripping with marketers. And I don't even want to be a marketer! Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Calling for the Death of Consumption Guilt July 23, 2010 | by Amber Naslund View Comments How often do you lament the fact that you can’t get through all of the stuff in your reader? know I’ve done it. Consumption of content is not a democracy.
  • DREW'S MARKETING MINUTE  |  TUESDAY, JULY 19, 2011
    [Marketing] How CustomInk.com creates a love affair with me
    There’s no valuable and ROI focused marketing goal greater or more effective than to create a love affair with your customer. Related posts: Marketing tip #1: Create a love affair with your customers. they even send love notes! Remember the perks: It feels good. It’s easier to sell more to a current customer than something to a new one. It’s more profitable. It generates word of mouth. It’s incredible for employee retention. And here’s a little case study to prove my point. All of that adds up to a ton of t-shirt purchases throughout the year.
  • THE WAY OF THE WEB  |  THURSDAY, MAY 17, 2012
    [Marketing] The future is now…
    For one thing, it’s hard not to be impressed when the cover was shot by Annie Leibovitz – puts all the talk of ‘rock star’ marketeers and developers now into perspective! At least it is while I’m reading my latest book purchase. always love looking through charity shops to see what people once wanted but have let go due to changing tastes, changing fashions etc. And occasionally you stumble across something like ‘The Road Ahead’ by Bill Gates for the bargain price of £1! Buffer. Books bill gates futurism technology predicitions the road ahead
  • JEFF ESPOSITO  |  MONDAY, MARCH 4, 2013
    [Marketing] Packing essentials for #SXSW
    Probably not, if you are one of the thousands of marketers, PR folks, movie buffs or music nuts (or a combination of the above) converging on Austin, its safe to say that you won’t see anything quite like SXSW. Is there anything like Texas in early March? The collection of people, and hipsters, is quite astonishing. love the festival as it allows me to disconnect from things and reconnect with friends, meet some new ones and learn some really cool things. Water bottle – it is a known fact that there is a plethora of free beverages at SXSW. will also have my Powergen charger.
  • TWIST IMAGE  |  WEDNESDAY, JANUARY 18, 2012
    [Marketing] The Size Of The Boat. The Motion Of The Ocean.
    Of course they should (and brands did that when Leo Burnett wasn't the Leo Burnett we all know and respect), but as the world gets more complex and more fragmented (in terms of media and marketing options), we're going to see things change. Traditional agencies are already bulking up on their digital capabilities and the digital marketing agencies that have scaled will probably be pulling some of the more traditional folks over to their side to bulk up as well. digital marketing. marketing agency. Does size matter? Get your mind out of the gutter. Are you a titan?
  • KIKOLANI  |  TUESDAY, MAY 31, 2011
    [Marketing] How to Blog About Trending Topics
    There are niche markets for every topic. This is a guest post by Fletcher Thompson. It is easy to forget that a blog is out there for everyone to read, when you’re writing it from the protection of your desk in your own home (or parents basement if we want to perpetuate stereotypes). It will be read. That is, if you know how to write content that people will want to read or that is likely to be found by a search engine. Knowing how to accomplish those two things is a big step in growing readership and increasing traffic to your blog. Find Connections. Photo Credit. Think Creatively.
  • WHAT SPINKS THINKS  |  THURSDAY, AUGUST 6, 2009
    [Marketing] These views are my own…
    The Spinks Blog A Fresh Look Into Social Media Home About Contact Me Under 30 Professionals These views are my own… Employees = Kids …and do not represent that of my employer. This line shouldn’t exist. Read this. It’s Seth Godin) Back? or did you cheat?) So your employees are supposed to identify with your brand and represent it well.  I think we can agree on that. Now let’s look at it from another angle.  Your employee identifies with your brand, wants to personally represent your brand, but you distance yourself from them? So, be transparent. honest. Right?
  • VIPER CHILL  |  MONDAY, DECEMBER 6, 2010
    [Marketing] I’m Probably the Biggest Asshole Online
    My main income, as many of you know, comes from affiliate marketing. Seriously. The whole point of this website is really to help people make more money online, yet I’ve never showed a single one of you any proof that I make money online myself. even built an audience of 10,000 subscribers who look forward to what I have to post. Without backing up what I’m trying to teach, though, I feel pretty much like a fraud. An asshole. Blogging, however, is not how I make money online. found it really funny, rather than offensive. hope that I exist. Proof? ViperChill
  • LOUIS GRAY  |  MONDAY, MARCH 7, 2011
    [Marketing] LiquidSpace Connects Mobile Employees With Fluid Offices
    Venues can be slugged in one of three ways, namely: Public Venues (such as a cafe) Paid Venues (such as a shared work space) Private Venues (such as a incubator or VC office) In the Bay Area alone, we've seen incubators rise with notable hotspots such as the Founders' Den and Dogpatch Labs , which have helped to move the market in LiquidSpace's favor, delivering private venues withs hared work spaces, often including conference rooms and kitchens. But which doors exactly? LiquidSpace smoothly offers a real solution. LiquidSpace Shows Available Venues In Your Area Enter LiquidSpace.
  • JOSH S PETERS  |  THURSDAY, MAY 20, 2010
    [Marketing] Call for Guest Posts
    Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Uncategorized » Call for Guest Posts Call for Guest Posts Written on May 20, 2010 by Josh Peters in Uncategorized 2 Comments - Leave a comment! Do you have insights and ideas about social media, internet marketing, and online life you’d like to share? want you!… … To write a guest post for me. I’m at that next stage in this blog where I want more community involvement. hope so. In fact, I know so.
  • SOCIALNOMICS  |  SATURDAY, FEBRUARY 5, 2011
    [Marketing] Super Bowl Ad Sneak Peak – GM Pre-Releases Spots via Facebook
    This is a smart way to use social media to amplify the companies existing marketing efforts. Recommend Book: The New Rules of Marketing and PR. As we reported a few weeks back, GM hired Big Fuel out of Detroit to handle their social media activity. GM is stepping up their social media efforts — starting with their flagship brand Chevrolet. GM has pre-released their Super Bowl advertisements via Facebook and YouTube. You can view them here. So, it appears my opinion is a shared one. This may halo their other advertisements.  By  Erik Qualman.
  • PAMORAMA  |  THURSDAY, JANUARY 21, 2010
    [Marketing] How Kodak CMO Jeff Hayzlett Uses Twitter
    pamorama marketing, life, social media Home About Bookshelf Links Contact How Kodak CMO Jeff Hayzlett Uses Twitter by Pam Dyer on January 21, 2010 Share Here’s a great interview with Kodak’s Jeff Hayzlett in which he discusses his approach to his role as CMO. Social media is a key ingredient in Kodak’s marketing strategy, and Hayzlett is an avid Twitter user. Several months ago, Kodak released a primer on how to leverage social media for marketing and engagement. It’s a very worthwhile read — you can download it here. at Creative Disruption [.]
  • DANNY BROWN  |  WEDNESDAY, FEBRUARY 9, 2011
    [Marketing] What’s Your Business Playlist?
    PR; Marketing; Creative; Customer Service; Sales; Design – couldn’t they be available from one source (or at least have an option to offer more than one core strength)? I was going through my iPod tunes over the weekend, adding some new ones and building some new playlists. Looking at the tracks, I saw there’s no real genre that stands out as a favourite – there’s everything on there from hard rock to R&B, Motown to 80?s pop, classical arias to hip hop. Quite the mix. It all depends on how the mood takes us at any given time. Different sounds for the need at any given time. Forums.
  • PROACTIVE REPORT  |  WEDNESDAY, SEPTEMBER 23, 2009
    [Marketing] Brands Find Twitter Effective
    In an earlier interview with Planned Legacy.org , Mari said: “ The number one reason people fail in social marketing is because they don’t have a strategy. Related Links:  Download a new whitepaper – 10 Step Social Media Marketing Strategy. 300 people gathered in Los Angeles to find out more about using Twitter for business, entertainment, comedy and music, The panel on how brands can effectively use Twitter featured Starbucks, Kogi BBQ and E Online. Starbucks started their Twitter account just over a year ago and they now have almost 300,000 followers.
  • MYRLAND MARKETING  |  THURSDAY, OCTOBER 22, 2009
    [Marketing] TWITTER BASICS – DON'T EVER FEEL DUMB!
    Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense TWITTER BASICS – DON’T EVER FEEL DUMB! by Nancy Myrland on October 23, 2009 I’m a member of a group on LinkedIn called Social Media Marketing. Relationship-building is not a passive marketing tool. In that group, someone started a discussion by asking a very basic Twitter question, and even stating he felt dumb to ask such a question. wrote an answer to him, and thought I might as well share it with you too!
  • CONVINCE & CONVERT  |  THURSDAY, SEPTEMBER 23, 2010
    [Marketing] Convince and Convert Blog: Social Media Strategy and Social Media.
    Pattern recognition is available almost instantly, and companies can capitalize on just-in-time marketing and social CRM opportunities like never before. check it out) [link] [link] Kelly L Davis Marketers take note: new search engine Kurrently combines real-time Twitter and Facebook results [link] (via @jaybaer) [link] Kelly L Davis Marketers take note: new search engine Kurrently combines real-time Twitter and Facebook results [link] (via @jaybaer) [link] Avi H RT @jaybaer: New search engine Kurrently combines real-time Twitter and Facebook results. Or Microsoft. Or IBM.
  • TWIST IMAGE  |  SATURDAY, DECEMBER 22, 2012
    [Marketing] Six Links Worthy Of Your Attention #131
    Everything Is Marketing: How Growth Hackers Redefine The Game - Fast Company. Marketing is not just advertising and, because of the nature of digital, great ideas can come from coders too. This Fast Company article looks at people they call, 'Growth Hackers' - a hybrid of marketers and coders who are simply leveraging the tools and technology to get more people to use their products. It's a gem of a read and validates just how much marketing continues to evolve. "It took me a while to get around to watching this. " (Alistair for Hugh). Here is that ebook.
  • CONVINCE & CONVERT  |  SATURDAY, JULY 21, 2012
    [Marketing] One Social Thing Wrapup – Week of July 16
    Scroll to see the social media and content marketing articles you need to know. If you find a social media or content marketing story you think is a must-read, tweet it out with the #OneSocialThing hash tag. She is also founder and principal of Genuine Media , a marketing agency that helps clients build their individual and brand reputation through social media. Here’s what we included in this week’s One Social Thing daily email. To get One Social Thing delivered to your email each day, please subscribe below. Thanks! – Jay. How About You?
  • SOSHABLE  |  SATURDAY, NOVEMBER 28, 2009
    [Marketing] The Twitter Paradox: Why it will likely fail sooner or later
    Marketers, Spammers, and Bots, OH MY! Thanks to the influx of marketers, spammers, and bots marketing, spamming, and botting, there are more tweets with links in them than not. The “real-time web&# and the data within there is a paradox of its own that companies are racing to control, but the data available on Twitter is a goldmine of behavioral marketing and search engine data-boosting firepower that everyone recognizes. Blast. The doom and gloom crowd has been predicting Twitter’s demise for years. “Where is their revenue model?&#. hope they do.
  • ENGAGING BRAND  |  WEDNESDAY, MARCH 26, 2014
    [Marketing] Does your business really have a social element?
    'So your business understands the need to embrace content marketing and social media in general. The problem is that you cannot see the social element to what you do? mean how interesting can widgets be? The reason you are struggling to create content for the web is that you are looking at the product (or service) rather than. The need. The problem. The desire. The outcome. Purchase decisions are based on one of these things. We don''t really want ''things'', we don''t really need services. No we want the feeling from the best purchase decision. Social Media
  • VIPER CHILL  |  MONDAY, JANUARY 4, 2010
    [Marketing] The Very First Thing You Should Do in 2010
    had to head over to Google Reader to read other internet marketing blogs, Google Apps to read my ViperChill email and GoNutshell.com to get a hold of my task list. Just trying to return the favour in some small way:) Reply 28 Resources from My Internet Marketing Toolbox says: March 1, 2010 at 12:52 pm [.] Home What the F ? Cloud Living Say "Hi!" There are no ads in the sidebar, there are no hidden affiliate links and I have nothing to sell you. only thought of the term “brand base&# recently so that’s probably why you haven’t heard of it. Why Build a Brand Base?
  • SOCIALFISH  |  FRIDAY, SEPTEMBER 9, 2011
    [Marketing] What’s Next for Social Media and Events?
    Ashton Kutcher donated $1 per MySpace friend  way back in 2006 , and since then many other companies, causes, and cause marketing campaigns have used a similar tactic with Twitter followers and Facebook likes. This is a guest post by Ehren Foss, who co-founded HelpAttack! and loves working in #nptech. Thank you Ehren for contributing to the SocialFish blog! If you’ve attended a conference in the past few years, you know that social media is an indispensable part of the conference experience. With  JustCoz , your supporters can allow you to send Tweets on their behalf. HelpAttack!
  • SPIN SUCKS  |  FRIDAY, OCTOBER 21, 2011
    [Marketing] Gin and Topics: Kevin Bacon and Men In Heels
    It works for email marketing, blogging, or web traffic, in general. While I was in Florida this week, winter arrived in Chicago. In October. Global warming, my butt. It gets earlier and earlier every year…and stays later and later. It’s all good, though. love the colder temperatures. It means hats, scarves, sweaters, and boots. It also means riding my bike on the trainer so if anyone has any good tips for keeping me from getting bored out of my mind for two hours while I ride in one place, I’m all ears! You might notice the new photo on today’s post. And she did!
  • SPIN SUCKS  |  MONDAY, AUGUST 29, 2011
    [Marketing] A Woman In a Man’s Sand Castle
    Ameena Falchetto is a recovering marketing manager from a multi-national in Dubai and a serial entrepreneur currently living in the South of France. Today’s post is written by Ameena Falchetto. My experience as an entrepreneur in Dubai was largely affected by two factors. First, I am half-Egyptian, half-English which means I am often discounted by both cultures. Secondly, the company I built with John Falchetto was one of the most male-dominated businesses out there; we provided safety and rescue training for government and corporations. Hard hats, work boots, and lipstick. Be you.
  • GEOFF LIVINGSTON  |  TUESDAY, SEPTEMBER 6, 2011
    [Marketing] Ronin
    Others simply go on to lead schools of thought, marketing themselves to other free agents as “thought&# leaders. These marketing “dojos&# can become quite large, but many times they are not battle tested. The best schools take their words as a responsibility to the market place, sharing research, experiences and real market examples. Ronin – A lordless samurai, especially one whose feudal lord had been deprived of his territory. There are many of us today, many more than 25 years ago, even 10 years ago. It’s not an easy life. Some are not.
  • ENGAGING BRAND  |  THURSDAY, NOVEMBER 21, 2013
    [Marketing] Don't Let the Computer Stop You From Thinking
    What social marketing needs is for you to speak with a human voice - the screen is just your interface. 'Can you remember a time when life wasn''t ruled by a screen? It is getting harder to remember that far back! was listening to Milton Glaser , one of my favourite creative people who talked about how we uses technology. He said this. It made me think about how we use technology. If I remember correctly Milton Glaser doesn''t even type into the computer as he sees the technology as potentially restricting his ideas. In a sense that is why some people struggle with social media.
  • PROBLOGGER  |  SUNDAY, JUNE 12, 2011
    [Marketing] How I Quit My Job for Blogging
    Within nine or ten months of blogging, I had already begun researching and learning a lot on the WordPress system, SEO, and internet marketing for improving my blog, and simultaneously shared that information on my blog as well. Gradually I started to explore and read more about monetization strategies, and I found affiliate marketing! Gradually, I started to discover the power of affiliate marketing. This guest post is by Joshu Thomas of NapIncome.com. Blogging is no more a mere hobby; it has become a full-time profession for many bloggers, including myself.
  • SPIN SUCKS  |  FRIDAY, JULY 9, 2010
    [Marketing] #FollowFriday: Rieva Lesonsky
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 09 2010 #FollowFriday: Rieva Lesonsky By Gini Dietrich | Email | Print | 1 Comment | I realized last Friday that the past few #FollowFriday recommendations have been men. Nothing against you, guys, but I gotta get some women in here! Where to begin? Leave a comment!
  • WEB METRICS GURU  |  TUESDAY, OCTOBER 23, 2012
    [Marketing] 7 Data Updates and Journal Entries Web Journal October 18th – 23rd, 2012
    What impressed me the least so far was the Marketing Cloud which Salesforce is selling as an entire solution, but is really a lot of separate programs and technology stacks that do not interoperate as yet. Journal. Ironic, but  80% of online retailers are using Google Analytics incorrectly according to a  DBD Media  survey of 50 e-commerce sites (which doesn’t sound like an awfully big number to be honest). I’m not surprised, I think the real amount of incorrect use is ~95% based on how many people mis-configure or fail to configure Google Analytics. Updates . minutes.
  • KIKOLANI  |  THURSDAY, NOVEMBER 25, 2010
    [Marketing] Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Blogging Sales
    Valuing Facebook Ads – are marketers still trying to figure out just how much they are worth? Making Money Online / Online Marketing. marketing tips for Black Friday , small business Saturday, and Cyber Monday – want to make some sales? Top 10 LinkedIn business marketing tips – how to bring sexy back to professional networking. 100 marketers you must follow on Twitter – huge list of great marketing experts to follow on Twitter! The Resources Mashup. Blogging / Writing. Facebook. Infographics. Find out! Check out these tips!
  • DANNY BROWN  |  FRIDAY, AUGUST 27, 2010
    [Marketing] Around the Web
    Each one offers something different, while still within the realms of business, marketing and good old PR (which seems to have also taken a bit of a backseat here). marketer by trade, he’s also one of the kindest folks I know. What I’d Like to See from Geo-Location Marketing. Here, I talk about geo-location services like Foursquare, and why marketers need to up their game when it comes to creativity on offers and promotions. I’ve had brilliant guest authors here , but not really written too many myself. You can find the whole shebang here.
  • THE BLAKERY  |  SUNDAY, SEPTEMBER 19, 2010
    [Marketing] Behind the Cloud: An Interview with Salesforce.com’s CEO Marc Benioff
    Now, every major analyst firm sees cloud computing expanding its share of the overall IT market. Author’s Note: I interviewed Marc Benioff last January for Customer Management IQ. have re-posted it for those of you who might have missed it. Marc Benioff is arguably one of the most exciting CEOs of our generation. Benioff himself once sat in the call center technical support seat. Benioff believes the call center is salesforce.com’s next billion dollar industry. And with the chatter about the service cloud, it very well might be. The support I had from my family was pivotal.
  • JACOB MORGAN  |  SUNDAY, SEPTEMBER 19, 2010
    [Marketing] Contributing to Search Engine Watch and CMSWire!
    Search Engine Watch used to be all about Search Engine Marketing and Search Engine Optimization. I have some exciting news. I’m now an official contributor to both  CMSWire and Search Engine Watch! I’ve been writing for both of these sites for a few weeks now but I’m finally ready to officially announce it. If you’re not familiar with these two publications here’s what they are about along with what I’m going to be covering on each one: Search Engine Watch. Now they feature topics such as analytics and social media. CMSWire.
  • TWIST IMAGE  |  THURSDAY, AUGUST 30, 2012
    [Marketing] The Misery Of Monetization
    " There's a bigger question here: do you think that consumers are as forgiving as a professional marketer? I'm willing to bet that marketing efficacy would be based less on those areas of concerns and much more on what the user experience is, and whether or not the marketing adds value (a compliment to it) instead of acting as an interference. professional marketing. Do you know which brands struggle with monetization? Kickstarter was built to make money. So was Square. Twitter wasn't. Neither was Facebook. There is no struggle with monetization. personal story.
  • WWW.MIZZINFORMATION.COM  |  TUESDAY, FEBRUARY 2, 2010
    [Marketing] mizz information: List of Nonprofit Social Media and Community Managers
    Im realizing he has his hands full trying to keep up with the list of enterprise social media types since the market for these jobs seems to be exploding, so I may as well just start my own list for nonprofits. skip to main | skip to sidebar mizz information Monday, February 1, 2010 List of Nonprofit Social Media and Community Managers Every time I see Jeremiah Owyangs list of corporate social media strategists and community managers I wonder when hell do a similar list for companies with fewer than 1,000 employees--or nonprofits, for that matter. the way the way Web 2.0
  • CHRIS BROGAN  |  TUESDAY, APRIL 10, 2012
    [Marketing] Choose Your Own Adventure
    In the 1990s, fax marketing was a serious consideration. I have to pause to say that Aaron Strout often jokes about fax marketing, and I write this, I’m snorting a bit, thinking of his humor.) If that’s what you had to go by for what works as marketing, would you do it? see this with marketers who keep vast spreadsheets full of information that when I query them, they are doing it because they were told to do it, and when I ask their leadership, those people say they have no idea what to do with some of the data they’re receiving. You Choose.
  • PROBLOGGER  |  TUESDAY, JANUARY 10, 2012
    [Marketing] 872 Subscribers in 24 Hours?!
    This guest post is by Danny Iny of Firepole Marketing. And then, to top it all off, I wrote the ultimate book marketing guide documenting everything that I had done for anyone who was interested. It’s throwing myself into the work that grew Firepole Marketing into a recognized brand in just a year. the “Freddy Krueger of Blogging”, teaches marketing that works at Firepole Marketing. Could you get 872 new subscribers in just 24 hours? Have 1,587 subscribers by the third day? And 3,381 within three weeks? No, not necessarily. Well, they aren’t—not even close.
  • BILL HARTZER  |  FRIDAY, NOVEMBER 15, 2013
    [Marketing] comScore Search Engine Rankings for October 2013
    'Every month at about this time, I try to post the search engine market share, the search engine rankings, for the previous month as reported by comScore. percent market share. Microsoft own sites, including Bing.com, took some more market share from Google, and now has 18.1 Google’s websites and web properties have 66.9 percent of searches. percent of search queries conducted during the month of October 2013 were performed on sites owned by Google. percent of searches were performed on sites owned by Microsoft. Previously, Microsoft had 18.0 with 2.2 Yahoo! 23.7 %.
  • KIKOLANI  |  WEDNESDAY, JULY 27, 2011
    [Marketing] 3 Great Social Media Lessons From Ancient History
    Social Media Analytics: Measuring the Web’s Newest Marketing Frontier. This is a guest post by Ajay Chavda. Social media is capable of changing you, your business or your perspective overnight. It is important that we understand the social media before jumping on the social bandwagon. Tweeting, Facebook sharing and video making is only a miniature subset of the entire social ecosystem. History can teach us a lot about social media. In fact, history has known to be the very supporting pillar of social interaction. Image Credit. Barbarization of the Roman Infantry. The Social Context.
  • BRASS TACK THINKING  |  MONDAY, JULY 19, 2010
    [Marketing] Run Your Own Race
    Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Run Your Own Race July 19, 2010 | by Amber Naslund View Comments “But were you this successful when you were 27?&# I got that question in a DM a couple of weeks ago from a young professional, clearly trying to see if she’s “on track&# in her career. It’s an all-too-common thing. The trouble is that everyone’s story is utterly unique. How I “got&# where i am is totally different than someone else. Be brave.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, OCTOBER 22, 2013
    [Marketing] Why soft skills matter: Live Blog from MarketingEDGE 2013
    'I’m attending MarketingEdge 2013 – a great event put on by the Houston Chapter of the American Marketing Association. At 3:15, I will present on incorporating social media into  your marketing mix, with a strong emphasis on B2B, marketers. But when I saw the title of this panel and given my belief in the importance of soft skills in today’s marketing environment I thought a live blog would be better than a series of tweets. CMO Panelists: John Arcidiacono, SVP Marketing, Stewart Title (@arcidiacono). Marketing is strategic.
  • WISDOM LONDON  |  THURSDAY, AUGUST 12, 2010
    [Marketing] Do You Know A Good Thing When You See It? « Wisdom London
    Wisdom London on Twitter Share this: Reddit Share Facebook Email Print StumbleUpon Digg This entry was posted on August 12, 2010 at 11:17 am and is filed under brand , marketing strategy , social media , wisdom with tags 1000 True Fans , customer engagement , customer insight , customer intimacy , Kevin Kelly , loyalty , Seth Godin , wisdom london. Wisdom London Creative Communications is our world… « [unconventional wisdom] Granada: Graffiti City Gah! We’ve #hijackedthehashtags! » Do You Know A Good Thing When You See It? But they’re not completely selfless. link] [.]
  • SOCIAL MEDIA STRATEGERY  |  SATURDAY, MAY 2, 2009
    [Marketing] “I want a Twitter for All the Various Parts of the Government”
    If that means getting every Government agency department and agency tweeting, that’s ok by me, as long as they’re doing it to be helpful and not to check a box, or to market themselves, or to help someone leave behind some sort of legacy. Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof. Development Social Media “I want a Twitter for All the Various Parts of the Government&# Sun, May 3, 2009 Government 2.0 happen. 
  • GAURAVONOMICS  |  TUESDAY, JULY 5, 2011
    [Marketing] TOI Article on Whether Conversations Are Dying
    If you liked this post, you might also like: TOI Article on How Social Activists in India Are Using Social Networking Platforms Marketers as Movement-Makers From Hanmer MSL Social Konnect: 360 Degree Marketing Redux An Introduction to Integrated Influencer Marketing 360 Degree Marketing Redux: How the Social Web is Changing the Marketing Communications Ecosystem My Talk at Salesonomics 2010: The Social Squared Manifesto. I was recently quoted in a TOI article on whether conversations are dying even as new communications tools are proliferating. No where.
  • JACOB MORGAN  |  FRIDAY, MAY 21, 2010
    [Marketing] My Thoughts on the Social CRM (SCRM) Panel at Social Media Club
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER My Thoughts on the Social CRM (SCRM) Panel at Social Media Club View Comments May 21st, 2010 I recently had the pleasure of attending the Social Media Club (San Francisco and Silicon Valley chapter) panel session around Social CRM which was moderated by Jeremiah Owyang and included Salesforce, Get Satisfaction, Mint, and Lithium Technologies.  The room was packed with around 100+ people that were all interested in Social CRM, which was great.  When I asked about how SCRM fits into E2.0
  • BRASS TACK THINKING  |  FRIDAY, JUNE 25, 2010
    [Marketing] Friday Fun: The Buzzword Graveyard
    Alas, I’m pretty sure I’m smoking something funky if I think that marketers (especially) and the business types are going to stop the madness anytime soon. image credit: Qole Pejorian Tagged With: business writing , buzzwords , friday fun , hyperbole , language , Marketing , vocabulary [link] Nico Schaap Magical, especially when used related to technology. Sarah_Gore Unique – when used by marketing to describe the product because it usually is not. It’s so overused, and most often complete hyperbole. We do that a lot in business, don’t we?
  • STEPHEN P SMITH  |  THURSDAY, FEBRUARY 21, 2013
    [Marketing] Add Personal Touches to Your Small Business Networking
    Next time you set out to create marketing or networking materials for your small business, ask yourself these questions among many others. Marketing materials can get very expensive, very quickly. How to you decide what’s junk mail and what mail to open? What makes you keep a note or card rather than reading and discarding it? Then, make sure you’re making something memorable. We could talk all about the merits of networking for a small business, but that’s another topic entirely. When you get to a mixer, do you have business cards ready to hand out? Die Cuts.
  • SOCIALNOMICS  |  FRIDAY, JANUARY 4, 2013
    [Marketing] Reasons to know “Why Social Media is failing your business”
    Blogging Quantity and Quality: One of the major strategies of social media marketing is to post content on a regular basis. But make sure to start any campaign or marketing way advance before coming to actual event. The most interesting aspect about social media marketing is that it can be managed within a short time and can give huge exposure. Failing at social media is not uncommon for any business. Moreover, the fault might be due to a number of reasons. Here are some of the reasons that it might be failing your business and may need some urgent attention and action.
  • SPIN SUCKS  |  FRIDAY, OCTOBER 29, 2010
    [Marketing] #FollowFriday: Mitch Joel
    And you may already know about Mitch Joel because he runs, Twist Image , one of North America’s most successful marketing and communications firms. You may already be reading Mitch Joel’s blog, Six Pixels of Separation , because, well, he’s kind of a big deal. You also may have already read Six Pixels of Separation , the book, because it was published before the entire world was publishing books (and it’s excellent). read a lot of blogs (more than 1,000, to be pseudo exact) and I comment and read a lot of comments (when I say read, I really mean scan).
  • KIKOLANI  |  FRIDAY, DECEMBER 17, 2010
    [Marketing] Fetching Friday – Resources Mashup & Christmas Spirit
    The 5 pillars of business blogging succes – planning, content, design, marketing, and engagement. The blog tree – the world’s first visual depiction of the interrelationship among marketing blogs. Keyword and market research with Yahoo Clues – get valuable marketing insight into keywords from the last 30 days including age, gender, income, location, and search flow. Making Money Online / Online Marketing. The Resources Mashup. Blogging / Writing. equate to in actual visits to your website. Facebook. Infographics. Photography. Twitter.
  • THE RELATIONSHIP ECONOMY  |  WEDNESDAY, MARCH 26, 2014
    [Marketing] Uncommon vs. Common Causes
    However the real value is in understanding that uncommon causes are now the common cause that reflects the current market dynamics. 'Common cause are events, occurrences and points of reference that are considered normal variation. Uncommon cause are unusual events that aren’t common. The reaction to common vs. uncommon causes are different. Traditional wisdom would tell us to work on improving common causes of errors while simply noting uncommon causes of errors. Let’s say you drive the same road to work every day and on average it takes you 30 minutes to get to work. Not likely.
  • PROBLOGGER  |  FRIDAY, NOVEMBER 23, 2012
    [Marketing] Forget Everything You Think You Know About SEO
    After seeing this significant positive correlation between EMDs and ranking #1 in Google, I looked a little deeper at the domain name market and learnt that there were over 200,000 domains expiring every day. Bloggers can catch dropping domains before they go back onto the market and create incredible sites with them, which will have a natural advantage over the competition. This guest post is by Mark Collier of www.DropMining.com. As an industry we are still only taking our first few baby steps into the world of maths, stats, and data-driven decisions. My research findings.
  • SOSHABLE  |  SATURDAY, JUNE 9, 2012
    [Marketing] Banks Are In Trouble… Again
    There is less of a need for physical jobs, but an increased demand for web marketing content. In a slow job market, it is essential that this does not occur. Today, it seems like big banks and corporations are constantly in the news.  With the recent financial crisis, there have been massive government takeovers as well as buy outs from other banks.  This banking crisis was caused by loans that were not paid and was also one of the direct results of the housing crisis.  People in the banking industry have (yet again) reason to worry.  Related articles.
  • DREW'S MARKETING MINUTE  |  FRIDAY, DECEMBER 3, 2010
    [Marketing] 2011 trends (part 2 of 4)
      Made for China/Emerging Economies:  In 2011, expect an increasing number of ‘Western’ brands to launch new products or even new brands dedicated to consumers in emerging markets. Growth in consumer spending in emerging markets far outpaces consumer spending in developed markets, and Western brands are favored more than local brands in emerging markets. What's actually most interesting about this trend is that these emerging market consumers love when American products are customizes for them.  (levi's with a slimmer fit, etc.)
  • GEOFF LIVINGSTON  |  SUNDAY, SEPTEMBER 12, 2010
    [Marketing] The Desert of Community Building
    Most marketers and communicators fail to realize the imperative of engaging the Fifth Estate as a group of people just like them. Her sentiments mirror many others on social networks who find themselves literally assaulted with marketers’ messages trying to persuade them about the values of their wares or causes. The following is draft material for my next book, Welcome to the Fifth Estate (the follow up to Now Is Gone , which is almost out of print). Comments may be used in the final edition. These communicators analyze the data hoping for the home run. Movements take time.
  • ENGAGING BRAND  |  MONDAY, JANUARY 27, 2014
    [Marketing] Is there a crisis of business sales thinking?
    Big does not necessarily mean you are able to control the market because the market is global rather than local or national. Here the business would aim at keep extending the market past the current offer to retain and keep customers. 'The word ''big'' seems to be synonymous with success in the past BUT is that changing? Big no longer also means profitable. Big does not necessarily attract the best talent anymore, indeed it may be a turn off to the millenial generation. So are we facing a crisis of thinking at the top of businesses? think it is possible.
  • KIKOLANI  |  MONDAY, JANUARY 31, 2011
    [Marketing] What Are Post Tags & Why You Should Be Using Them
    Marketing Takeaway. This is a guest post by Ana Hoffman of Traffic Generation Cafe. can’t believe it’s taking me so long to look into the topic of tags and how they can benefit our blogs. To be quite honest, I’ve been clueless on whether to use them or not to begin with or how to use them properly. Judging by the guest posts submissions I get and the tagging used in those posts, looks like I am not alone. So, the questions of this post: what are tags? what benefit they bring? how to use them the right way. What Are Tags? Are they the same as keywords ? Yes and no.
  • CONVINCE & CONVERT  |  TUESDAY, JANUARY 28, 2014
    [Marketing] Why Char-Broil’s Blogger Outreach Program Gives Me the Warm and Fuzzies
    'A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. Foster your relationships and stay inspired by keeping up with your favorite content marketing/social media bloggers and always seek out campaigns (like this one) to inspire  creativity in your strategy. Kristen Matthews is the marketing and community manager at GroupHigh , a blogger identification and analysis platform. So I created one. Naturally, I wanted to know more. Enjoy!
  • JEFF KORHAN  |  MONDAY, AUGUST 16, 2010
    [Marketing] Merging Your Social Media Communities - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « A Social Networking Theory | Main | A Social Media Friendly Small Business File Tagging System » August 16, 2010 Merging Your Social Media Communities One reason associations and other organizations hire speakers and consultants like me is for our unique perspective - one that presumably will help to create new perspectives for their members. An association is a community, just like those that you interact with on the social networks. Has this been helpful?
  • IT'S JOSIP NOT JOSEPH  |  WEDNESDAY, JUNE 30, 2010
    [Marketing] As Life Moves Beyond Web 2.0…
    by a Millennial Why and How You Should Be Mobile Marketing to Millennials How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 2 of 5) How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 1 of 5) Introducing Lifestyle Brands: The Emerging Branding Strategy A Day in the Life of a Millennial 23 Things You Must Know About Gen-Y 26 Facts About Millennials Online, Social and Mobile Behaviors All content by its Josip not joseph.com is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 And I must say, I came up with some pretty interesting ideas.
  • IT'S JOSIP NOT JOSEPH  |  WEDNESDAY, JUNE 30, 2010
    [Marketing] As Life Moves Beyond Web 2.0…
    by a Millennial Why and How You Should Be Mobile Marketing to Millennials How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 2 of 5) How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 1 of 5) Introducing Lifestyle Brands: The Emerging Branding Strategy A Day in the Life of a Millennial 23 Things You Must Know About Gen-Y 26 Facts About Millennials Online, Social and Mobile Behaviors All content by its Josip not joseph.com is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 And I must say, I came up with some pretty interesting ideas.
  • KIKOLANI  |  TUESDAY, SEPTEMBER 28, 2010
    [Marketing] Who Do You Trust for Product Reviews?
    Since I don’t see Kikolani as being the right platform for writing reviews all of the time, and would rather use this site for strictly blog marketing strategies, blogging tips , and social media , I decided to start off a new site. Trusted Affiliate Marketer is going to be my home for honest, comprehensive product reviews, as well as a focus on affiliate marketing and money saving tips. In the last few months, I entered into the world of writing product reviews. Why product reviews? Sure, it seems like everyone is doing them. First Reviews. Related Posts.
  • PROBLOGGER  |  MONDAY, NOVEMBER 19, 2012
    [Marketing] Blog Design for ROI, Rule 1: Prioritize the Opt-in Form
    Sandra Niehaus of Closed-Loop-Marketing wrote an excellent guide to the factors of visual prominence (or “pop”), and I encourage you to read it. Even top marketers like Derek can improve, though. Gab’s site is part of the network of webmaster education sites run by Internet Marketing Ninjas , a 100+ person online marketing and web design agency based in New York. This guest post is by Gab Goldenberg, author of The Advanced SEO Book. Are you writing phenomenal posts only to have your poor design fail you? developing connections and networking.
  • ENGAGING BRAND  |  SUNDAY, MARCH 6, 2011
    [Marketing] Show 324 - Mining the Social Web
    Show 324 of  The Engaging Brand leadership and marketing podcast is ready  just for  you. 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. Show 324 of The Engaging Brand leadership and marketing podcast is ready just for you. To subscribe or listen for  free , you don't need to download anything and all explained at the end of the post. Is the true power of the internet - data mining the information on the social web. Do you have to be a technology geek to be able to mine the social web.
  • BILL HARTZER  |  TUESDAY, SEPTEMBER 29, 2009
    [Marketing] Search Engine Optimization Horror Story Contest Launched
    Two SEMPO Institute courses – Insider’s Guide to Search Marketing and Effective Search Marketing: Social Media (value $700). Aaron Wall is the author of SEO Book, a dynamic website offering marketing tips and coverage of the search space, free SEO videos, and free SEO tools. Andy Beal, Marketing Pilgrim. Andy Beal is an internationally-renowned consultant, author, and speaker specializing in online reputation management and internet marketing. Lee Odden, Top Rank Marketing. Do we really need another Search Engine Optimization (SEO) contest ? Digg this!
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, OCTOBER 1, 2010
    [Marketing] Social Tactics: Manipulation
    You may believe you can manipulate a market and if you think this way you are only fooling yourself. Tags: Advertising Factor Attention Factors Change Factors Disruptive Factors Market Factors Relationship Economy Strategic Factors Systemic Factors business business intent client corporate leadership detractor diplomatic approach evidence exception friendships intelligent inquiry intents manipulator online person personal plot response self social study Tactics time transparency word manipulation Intent means an aim, plan or plot.  Manipulating Engagement. Download article as PDF.
  • WEB METRICS GURU  |  SUNDAY, OCTOBER 24, 2010
    [Marketing] Glide Intelligence and the power of super charged PR monitoring
    expect Glide Intelligence will be coming onto the market shortly and I think we need to start moving away from the manual culling of data (because PR can’t do that very well, anyway) and into advance machine learning.  In fact, at the very moment  Sam and Keith showed me the advanced features of Glide Intelligence to me, I got an email from my publisher, McGraw Hill , telling me my book deal had been approved and I took that as an omen that, indeed, I was not only looking at something very new and important, but also that I was exactly in the spot I needed to be in at that moment.
  • WAXING UNLYRICAL  |  TUESDAY, NOVEMBER 23, 2010
    [Marketing] Is Pay-to-Post Blogging The New Advertorial?
    Get Shareaholic test Filed under Blogging for Grasshoppers , Guest Posts , Marketing , Social Media | Tags: advertorial , best practices , jackson wightman , pay for play | Comments (8) Site settings comment help? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? One my faves is #pr20chat run by Heather Whaling and Justin Goldsborough. Maybe.
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