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  • COLLECTIVE THOUGHTS  |  THURSDAY, DECEMBER 29, 2011
    [Marketing] New Site Changes Online Auctioning
    The site allows you to buy rewards points in order to place bids on expensive items that you aim to win for well under market value. A new auction site launched last week called, YouNeverLose. So far the business is living up to its name. What makes this particular online auction so different is that they give you your money back. Once you buy the rewards package you are guaranteed to get your money back in the form of a gift card. When I first heard this I was skeptical, I thought I would get 25 bucks back on some gift card to the piggly wiggly, but I was wrong.
  • DEVELOP SOCIALLY  |  FRIDAY, JUNE 17, 2011
    [Marketing] Meet Our Friend @mikefoster
    know you’re asking: “Brackett what the heck does this have to do with Social Media and Digital Marketing?&# One of my goals with Develop Socially is to expose people within the social media community to people who have had a profound affect on me and my personal growth. There are lots of rock stars out there who get headlines every day. But there are thousands more who are both amazing and thought leaders! MikeFoster is one of those people : Mike is a speaker, author, and consultant with organizations on personal sustainability and life management. Liberate Love.
  • DEVELOP SOCIALLY  |  THURSDAY, MARCH 24, 2011
    [Marketing] New and Improved Facebook Questions?
    Facebook insisted Questions is not designed for marketing/advertising. Facebook rolled out a revamped version Questions today. The two main changes include “a poll your friends option&# as well as it’s focus on getting recommendations. The previous version was similar to Quora with elaborate questions and answers, and the option to follow topics. If you haven’t opted in for questions yet you can do so here. Once this step is complete you can view your friends questions and answers as well as create your own. Have you heard of (insert company)? Need to Know Stuff.
  • DANNY BROWN  |  MONDAY, SEPTEMBER 6, 2010
    [Marketing] Your Best Work is You - Danny Brown
    Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Your Best Work is You September 6, 2010 26 voices share yours! Share Save If you were asked to give someone a link to your best work, what link would you share? For me, some spring to mind, but who’s to say they’re my best work? Perhaps my favourites for whatever reason, but best? don’t know. And what defines our best work? Is it the educational post about using the latest social media tool or application? So, where would  you recommend us to go? Thanks for this.
  • DIGIGEN  |  MONDAY, MARCH 1, 2010
    [Marketing] Four Reasons Why Turkey Could Be the Next Big Digital Player
    The reasons are as follows: 1) Youth: 50% of Turkey’s Population are under 28 compared to the median ages of the UK (40), Gemany (44), China (45) and the US (37), meaning it could sprint to the forefront of digital technology. Think how Israel has developed a digital culture and realise that Turkey could still be ably placed to do the same. In 2006 there were 49.7m users, driven mainly by the youth culture. 2) Under-investment: There are 26million users of the internet within Turkey, yet only 17% (4.5m) of these are connected to broadband. These are rich and vibrant. Sorry. mattbambow Hi.
  • SOCIALNOMICS  |  WEDNESDAY, JANUARY 22, 2014
    [Marketing] Is Facebook Your Company’s Best Social Option?
    'Companies are leaning more and more into the world of social media for their marketing endeavors. Whether it’s a new company trying to get its feet wet, a semi established business working on broadening its customer base, or a successful one reaching out with social media for not only marketing, but also community and public relations, social media is a must have for businesses, and the old standby Facebook should not be overlooked. Same thing goes for business cards, your web page and any other media and marketing about your business. Word of mouth is key.
  • BRASS TACK THINKING  |  TUESDAY, APRIL 10, 2012
    [Marketing] Creating the Conference We All Say We Want
    The advanced professionals don’t want a bag full of marketing schwag or a ballroom full of vendor booths for their admission price, they want professional development. The attendance volume is likely to be much lower, reducing the mass marketing value of a broad spectrum of participants.The people underwriting the event need to understand the concentrated value in reaching a smaller, much more focused group of seasoned professionals. “Where are all the advanced events for social media professionals?” ” I’ve heard this question a number of times.
  • PROBLOGGER  |  MONDAY, JANUARY 21, 2013
    [Marketing] Are You Following these 5 Headline Writing Tips for Better SEO Traffic?
    B Test your headlines using Twitter or email marketing. The same test can be done with an active email marketing list. Garrett Moon is the marketing director at Todaymade , a web software and design company that created TodayLaunch , a fast and affordable social media dashboard. This guest post is by Garrett Moon of Todaymade. There are so many variables to a great blog post. There’s the topic. There’s the writing style and overall quality. But few things compare to the headline. They can, however, add complexity to the original problem. Step 1. Step 2. Step 3.
  • SOSHABLE  |  FRIDAY, FEBRUARY 8, 2013
    [Marketing] Kill Your Darlings and More Novel Advice
    This is another quote that is great for novelists but may be even better for bloggers, especially marketing bloggers. Blogging is the new writing medium for the masses. Some people lament the fact that anyone can go about publishing content for the world to see, but those people are probably the great-great-grandchildren of the guys who threw rocks at Gutenberg. honestly believe that the more people writing, the better off we are. This is especially true for industries like ours.  People are always looking for writing tips though, and I’m tired of the same generic blogging advice.
  • SOSHABLE  |  THURSDAY, NOVEMBER 21, 2013
    [Marketing] Why SEO is More Important than Ever
    The main reason for these calls is, of course, when “experts” in search marketing start to find that their techniques don’t work anymore. 'There are those who have been spreading (indefinitely, it seems) the thought that SEO is dead. It never ends, the thought (hope?) that search engine optimization has reached its conclusion. Nothing will make someone believe a practice is dead more than finding out that they’re processes aren’t working. Unfortunately for them (and fortunately for the rest of us), SEO is alive and well and growing in importance every day.
  • SOCIALNOMICS  |  MONDAY, MAY 9, 2011
    [Marketing] LinkedIn IPO on NYSE (LNKD) $3 Billion Valuation
    Historically many tech companies (Microsoft, Google, Intel) list on the Nasdaq Stock Market. LinkedIn, the “Facebook for Business,” will list its IPO on the New York Stock Exchange (NYSE).  This This move follows music site Pandora and China’s largest social network Renren (RENN), which also chose the NYSE over the Nasdaq. Historically The Mountain View, California-based LinkedIn IPO plans to raise as much as $175 million in an initial public offering under the symbol LNKD. According to Reuters the LinkedIn IPO: 7.8 million shares at $32-$35/share. LinkedIn earned $15.4
  • DIVA MARKETING BLOG  |  SUNDAY, JANUARY 17, 2010
    [Marketing] For Haiti - One By One By One
    The people of Haiti will not be safe for many weeks or more likely many, many months.    Diva Marketing is a wee voice within the billions of web pages on the Internet; however, I couldn't let the opportunity of using the space on this site go by without an acknowledgment, of what my friend Geoff Livingston says, goes beyond the damage of a hurricane to the devastation of poverty. Today Max and took a walk in the rain. But we were safe. There are millions of people today in a small island in the Caribbean who are not safe. If there is anything social media has taught me.
  • PROBLOGGER  |  WEDNESDAY, AUGUST 29, 2012
    [Marketing] Seven Traffic Techniques for Bloggers—and Metrics to Measure Them
    content marketing. Content marketing metrics. Most bloggers are well versed in the process of reviewing their stats after a guest post publication on another site, to see how the post performed, and get ideas about what works, and what doesn’t, and how we can make our content marketing more effective over time. But if we look at referred traffic levels only, we may not get the full picture of how effective our content marketing effort was. Looking at pure traffic levels can really limit your understanding—and the efficacy—of your content marketing efforts.
  • FEVER BEE  |  SUNDAY, FEBRUARY 13, 2011
    [Marketing] Uprisings and Communities
    Do you want to do more for existing customers, generate great feedback and reduce your marketing expenditure?  High speed, sudden impact. That's what most companies want. Huge followings within weeks. It's  It's not hard to achieve, in fact, it's becoming quite common. Just do something unusual or something that sparks a strong emotional reaction.    But the impact doesn't last. Once the issue fades, the audience dissipates. That amazing sense of community people in Egypt feel today, will be gone in a few weeks. The difference is huge. 
  • PROBLOGGER  |  SUNDAY, APRIL 29, 2012
    [Marketing] If Your Email Newsletter Isn’t Generating Cash, You’re Doing Something Wrong
    Competing in today’s market demands that you build good relationships. But you can market at the same time, without being a nuisance. Here are some important points to remember: Try affiliate marketing. This guest post is by Kelly Crawford of Generation Cedar. The most important tool available to a blogger is his email subscriber list. It is the easiest and fastest way to increase sales. These are the people who will buy your stuff. But a list by itself won’t sell your products. You must grow your list and make the most of it. Here’s how: Grow your list.
  • MINDJUMPERS  |  TUESDAY, NOVEMBER 2, 2010
    [Marketing] Twitter Client For Your Browser – TicknTalk
    see this feature as being valuable for marketers to see what type of links are trending, and for everyday Twitter users to keep up with the down low. Tweet Written by Tehneyat who currently resides in London, United Kingdom from where she is blogging for Mindjumpers. You can follow Tehneyat on Twitter @tehneyat. was recently recommended to try out a Twitter client for my browser, TicknTalk. It has three features: 1) Overview of top links of what has been retweeted on Twitter (allows you to stay on top of trending links – and not necessarily only topics). Cheers.
  • KIKOLANI  |  WEDNESDAY, APRIL 28, 2010
    [Marketing] My Favorite 2010 Search & Social Awards Nominees
    Stay on Search is a search and social media marketing focused blog that also covers tools, design & development, and e-commerce. Search Engine Journal covers the latest in search engine marketing news including SEO, social media, link building, PPC, and tools. Local Business Marketing – The Known Future. They have a huge section of archives covering conversion and marketing topics. Social Media Marketing Truths. Here is my pick for the best SMM (Social Media Marketing) blog out of the 9 nominees listed. Social Media Marketing Best Practice.
  • ACIDLABS  |  FRIDAY, AUGUST 6, 2010
    [Marketing] Taking money from AGIMO doesn't help
    Like HR, communications or marketing, IT is a “cost”. Home Work How acidlabs works Meet Workshops Speaking Past speaking For conference and meeting planners Press Clients Tumble Subscribe acidlabs Conversation. Collaboration. Community. Taking money from AGIMO doesn’t help August 6, 2010 in posts Andrea Di Maio of Gartner has written a pointed post with respect to the government taking $440M out of innovation funding to reduce our already tiny by global standards deficit. stakes. We’re in an election, money is being sought everywhere. That said, I think Andrea is absolutely right.
  • SPIN SUCKS  |  WEDNESDAY, JUNE 29, 2011
    [Marketing] Three Secrets to Becoming an “Overnight Success”
    d have to say: Passion about PR and marketing…and changing the perception of the industry. One of my best friends is the manager for the Obesity Prevention Program for the State of Alaska. She has uncovered the secret to losing weight and has a FABULOUS idea for a book on the subject. It’s called, Eat Less, Exercise More. The end. know, it’s a radical idea, and we laugh so hard every time we talk about it. And how huge this book could be in sales, if there were anything more to add, other than the title, but there isn’t. That is how you lose weight. Neither is true. His secrets?
  • JOEY STRAWN  |  THURSDAY, OCTOBER 28, 2010
    [Marketing] The 7 Stages of Blogging Grief
    29 For Bloggers, By Bloggers How Your Audience Is Like The Mogwai What Is Your Marketing Campaign Actually Saying? Digg Digg This post originally appeared on the blogger resource site For Bloggers, By Bloggers for which I am a contributor. Whether you are brand new to blogging, have been doing it for years, or are just thinking about getting started, you’ve dealt with it: Blogging Grief. Don’t worry, it happens to the best of us. It’ll happen again and again, but just know that we are here for you. Your community supports you. Hold on, this might be a bumpy ride.
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 15, 2013
    [Marketing] When is Social Media Experimentation a Waste of Company Resources
    Just because a new social network – or even a new “trend” like real-time marketing – crops up, it doesn’t mean your company is required to test it and create a presence. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. When is Social Media Experimentation a Waste of Company Resources is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'Social Media Controversies Addressed, Fresh Each Week. tweet this).
  • STEVE RUBEL  |  FRIDAY, AUGUST 27, 2010
    [Marketing] Lifestreaming: Evolving the Model from Import and Aggregate to Hub.
    Outside of this silo (and this blog does exist within a tech/marketing silo) people talk about their kids, grocery shopping, fashion, pop culture, laundry, politics, religion, art, food, tech, vacations, relationships etc… "Lifestreaming" is mix of everything, the focus being on the individual and his/her relationship with family, friends, and like online communities. He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. But that's changing. Here's how he diagrammed it. Hopkins said. Period.
  • SPIN SUCKS  |  SUNDAY, AUGUST 1, 2010
    [Marketing] Content As Conversation On Your Business Blog | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 01 2010 Content As Conversation On Your Business Blog By Daniel Hindin | Email | Print | 19 Comments | Catherine Novak over at WordSpring wrote a great post Tuesday on the merits of content versus conversation. Some people write for catharsis. Some to preach.
  • IMAGINE YOUR REALITY  |  MONDAY, AUGUST 2, 2010
    [Marketing] How to balance content with advertising
    Imagine Your Reality Business and Social Media Coach Blog Home About Taylor Ellwood Services Social Media and Business Classes How to balance content with advertising Posted August 2nd, 2010 by admin and filed in Business reputation , Social Media , business , social media behavior Tags: advertising , balancing content and advertising , content marketing , Social Media , Taylor Ellwood View Comments In my recent post on advertising too much , I was asked if I was referring to people trying really hard to get a job or just people advertising goods and services. What do you think?
  • MICRO PERSUASION  |  MONDAY, JULY 5, 2010
    [Marketing] The Big To-Do Over To Do's - The Steve Rubel Stream
    And the market keeps expanding too, a sign of our times, I have tried many of these - in some cases multiple times: Backpack , Toodledo , Google Docs , Things , Omnifocus , GMail Tasks , Remember the Milk , Evernote and more. He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 5 Jul 2009 The Big To-Do Over To Dos Years ago, life was simple. You checked boxes. love it!
  • DANNY BROWN  |  SATURDAY, AUGUST 14, 2010
    [Marketing] Evolution of the iPod - Danny Brown
    Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Evolution of the iPod August 14, 2010 18 voices share yours! Share Save Next year, Apple’s iPod will celebrate its tenth anniversary. Say what you want about Steve Jobs, the guy knows how to create an icon. Before iPod, we were all supposedly happy with our Sony Walkman’s (or Discman’s, if you were posh). Who would have thought that a computer manufacturer would turn all that on its head and change the way we buy and listen to music forever?
  • WAXING UNLYRICAL  |  THURSDAY, APRIL 12, 2012
    [Marketing] How I’m Building My Press Distribution List
    I don’t have a background in public relations, but my current position as the marketing communications manager at TouchSystems requires some PR skills. Erin Feldman  is the marketing communications manager at  TouchSystems , a touch screen company based in Hutto, Texas. Her background is in marketing and creative writing, and she riffs about writing right at her blog,  Write Right  (so write right, don’t make her use her red pen). One of the primary aims of my position is to increase the company’s brand recognition and presence. It’s common courtesy and decency.
  • SOSHABLE  |  MONDAY, DECEMBER 13, 2010
    [Marketing] Twitter 2010: The Year in Review
    Flowtown – Social Media Marketing Application. Just when we thought that 2009 was the wildest possible year for Twitter and that this year was going to bring some normalcy to the site, 2010 happened. In this Flowtown infographic insightfully titled “The Good, The Bad, The Ugly&# we can see that the ups and the downs were as pronounced if not more pronounced than those of 2009. What will 2011 bring? Stay tuned. We’re almost there. Perhaps my favorite part of this graphic is the list of notable people who joined Twitter in 2010. Bill Gates. Conan O’Brien.
  • ONLINE COMMUNITY STRATEGIST  |  WEDNESDAY, OCTOBER 28, 2009
    [Marketing] There is some value in anonymous comments
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed There is some value in anonymous comments October 29, 2009 in comments | Tags: "anonymous comments" , news comments , online comments Before you balk at the title of this post, hear me out. have written in the past about the cloak of anonymity worn by trolls and how it allows them to run rampant on the internet with no real accountability or repercussions for their actions. Believe me. There is some benefit to allowing screen names.
  • LOUIS GRAY  |  FRIDAY, AUGUST 12, 2011
    [Marketing] Strawberryj.am: Popular Links from Your Twitter Friends
    Disclosures: I am VP of Marketing at my6sense, an assumed alternative to Strawberry Jam. Everyone knows you can't see every update on every social network all of the time. Many services have emerged to help find you the most interesting shared content from products like Twitter , based on your own interests, those of the community or the world at large. An interesting one is called Strawberry Jam , a project backed by Hettema & Bergsten , which scans links from those you follow on Twitter and finds the content most frequently shared from your own social circle. Twitter Relevance
  • PROACTIVE REPORT  |  WEDNESDAY, AUGUST 14, 2013
    [Marketing] How to Write a Press Release in 2013
    That led to a glut of releases that read like marketing material or worse still, they were a vehicle for stuffing keywords and anchor text links into a piece of content masquerading as a press release. Use no hype or marketing-speak about how excited  you are or that you are the leading end-to-end solution for something. 'Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Register here. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. Links.
  • SPIN SUCKS  |  SUNDAY, AUGUST 15, 2010
    [Marketing] Your Leadership Brand | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 15 2010 Your Leadership Brand By Daniel Hindin | Email | Print | 4 Comments | Guest post by Randy Hall , founder and principal of 4th Gear Consulting. Businesses, no matter their size, depend on the success of their brand for sustainability and growth.
  • JASON YORMARK  |  TUESDAY, JANUARY 19, 2010
    [Marketing] Digital Printing Done Right: PrintingForLess.com
    I thought, boy, if I had some slick business cards with my personal brand, it sure would be nice to leave one with this artist and even the coffee shop in case they ever wanted to have some social media or digital marketing consulting done.  Related posts: 9 Great Social Media, Digital Marketing & Productivity Tools This entry was posted on Tuesday, January 19th, 2010 at 12:35 pm and is filed under Misc. jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Misc. Let me explain.  That’s where Printingforless.com came in. But hey, nitpicking here. 
  • MINDJUMPERS  |  MONDAY, JULY 5, 2010
    [Marketing] Roskilde Festival is on Foursquare
    Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Defining a Strategy To Use Content In B2B Marketing Meet The Founder of The Bees Awards » Roskilde Festival is on Foursquare Posted by Anne Herngaard Jul 5th, 2010 Tweet I’ve been attending Roskilde Festival. Facebook Places Explained Tags: digital media , Foursquare , mobile apps , Roskilde Festival , smartphone Posted in Marketing & Communication , Social Network Leave a Reply Click here to cancel reply. already had my phone with me, so why not just use a digital version.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, JULY 8, 2010
    [Marketing] The Influence Project, I Spoke Too Soon…
    marketing strategist. by a Millennial Why and How You Should Be Mobile Marketing to Millennials How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 2 of 5) How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 1 of 5) Introducing Lifestyle Brands: The Emerging Branding Strategy A Day in the Life of a Millennial 23 Things You Must Know About Gen-Y 26 Facts About Millennials Online, Social and Mobile Behaviors All content by its Josip not joseph.com is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Something I wrote about yesterday. blogger.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, JULY 8, 2010
    [Marketing] The Influence Project, I Spoke Too Soon…
    marketing strategist. by a Millennial Why and How You Should Be Mobile Marketing to Millennials How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 2 of 5) How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 1 of 5) Introducing Lifestyle Brands: The Emerging Branding Strategy A Day in the Life of a Millennial 23 Things You Must Know About Gen-Y 26 Facts About Millennials Online, Social and Mobile Behaviors All content by its Josip not joseph.com is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Something I wrote about yesterday. blogger.
  • BRASS TACK THINKING  |  WEDNESDAY, JUNE 20, 2012
    [Marketing] We Have Met The Enemy. And They Are Not Consultants.
    The market and their clients. We love to rail on these things. Money. Experts. Consultants. Even the almighty social media. In fact, poke around your corner of the internet and in about.34 seconds you can find someone explaining why money is the problem. Why “experts” are the problem. Why social media is the problem. Why consultants are the problem. Wrong. Not so. These things aren’t the enemy. We have met the enemy. And he is us. Money. Having and making money isn’t evil. Nor is selling things to make money. Nor is using money to buy things. Experts. No one else.
  • BLOGGER XPERTISE  |  WEDNESDAY, OCTOBER 17, 2012
    [Marketing] Forget about SEO, develop a user-centric content - Blogger Xpertise
    from "search engine marketers" and "search engine specialists" trying to sell us their services. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions.
  • LOUIS GRAY  |  TUESDAY, JUNE 7, 2011
    [Marketing] Steve Jobs Proposes Spaceship-like Future Apple Campus
    No matter your computer or mobile preferences, or thoughts on Apple's approaches in other markets, you can learn a lot from the way Steve Jobs does business. Sitting where I do in Sunnyvale , driving ten minutes South can have me on the Apple campus, and driving ten minutes North lands me at Google in Mountain View. With both companies hiring like mad and buying up the surrounding real estate in their respective communities, it's likely that I'll be surrounded by Goople in just a few years. As far as I'm concerned, that's great. Even this presentation to the council is worth watching.
  • SPIN SUCKS  |  FRIDAY, JANUARY 27, 2012
    [Marketing] Gin and Topics: #McFail, Chobani, and Social Media
    Well, I guess I have to do a real Gin and Topics this week that is all serious and PR/marketing focused. Why, you ask? Because NO ONE sent me funny videos this week. Here I sang your praises last week and then you let me down this week. Bah humbug. So you’re going to have to think this week. No fun for you! If you want out of intellectual prison, you should send me videos or funny stories to feature next week. Radical Copycatting of Pinterest. When Paul Sutton and I debated the merits of Pinterest earlier this week, Karen Rocks alerted me to Pinspire. Go ahead. Click on that link.
  • WEB METRICS GURU  |  SATURDAY, JULY 24, 2010
    [Marketing] Davos – Communications on The Top – World Forum for Top Managers in Davos
    Marshall Sponder , SM Metrics, Web Analytics and SEO expert, owner of  www.webmetrics.guru : - “How can multinational organisations create a social media campaign to target a number of markets?&#. Kerry Bridge , Head of Digital Media Communications, EMEA and Global Sector at DELL: - “Best practices of integrating social media into an overall PR campaign&#. ·  SM and the emerging markets. Focus on the emerging markets: How far has SM advanced? Focus on the emerging markets: How far has SM advanced? Last week I mentioned. SM into existing PR campaigns.
  • PROBLOGGER  |  THURSDAY, JANUARY 27, 2011
    [Marketing] Social Media … or Social Blogmarking?
    They can help build relationships and brand loyalty, but take time and dedication: If you observe how marketing is done on social media sites you will notice that influence matters. Devesh is young entrepreneur and author of Blokube , a social voting site for Bloggers and Intenet Marketers. This is a guest post by Devesh of Blokube. What is “blogmarking”? Many of us already use and understand social media, but very few of us tap into the great and growing potential of social blogmarking sites. Blogmarking is the process of you bookmarking your blog post on a blog bookmarking site.
  • JOEY STRAWN  |  FRIDAY, SEPTEMBER 17, 2010
    [Marketing] Friday Social Media Haiku: Google Edition
    Marketers, What To Give Your Consumers That’s Not Crap 7 Things Twitter Is Not (And 1 Thing It Is) But To Read Is Devine Friday Social Media Haiku #1. Digg Digg There have been a lot of recent updates to come from our friends to the West, so this week’s Social Media Haiku is dedicated to Google and their ability to always surprise and delight. ———————————————————-. Call me Google Voice. Immediate and Instant. It’s Priority. Did I miss anything? Prove it.
  • TWITIP  |  MONDAY, MARCH 28, 2011
    [Marketing] An Interview with TweetDeck’s Richard Barley
    Neal Wiser is Vice President of Digital Strategy and Operations at The ODM Group where he leads teams in the creation and execution of digital marketing campaigns. Richard Barley. If you use TweetDeck then you may have heard of or met Richard Barley ( @richardbarley ), TweetDeck’s Community Manager. first “met” Richard last year when he provided some thoughtful comments to a pair of posts I wrote about TweetDeck, 10 Features I Want to See in TweetDeck and 9 More Features I Want to See in TweetDeck. had planned to ask Richard for an interview, but it got put on hold on my end. Is Deck.ly
  • CONVINCE & CONVERT  |  THURSDAY, AUGUST 22, 2013
    [Marketing] Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters
    'It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. In an incredibly creative cause marketing meets social media advocacy campaign, Honda is working to bring people together in support of saving drive-in theaters across the country. Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. The campaign video on YouTube has generated more than 300,000 views.
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, FEBRUARY 17, 2011
    [Marketing] Content is under scrutiny? It’s about time.
    Marketing departments and SEO companies understand this.  .  .  .  .  .  .  .  . Creation, curation and aggregation. We all probably fall into one of those categories. We do one of those. don’t dispute blog posts like this Why Content Curation Is Here to Stay. I get that. What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. It’s falling into two camps. Here’s the first. This is troll like stuff.  This is not new. Useless web pages have been appearing high up on search result pages for awhile now. 
  • THE WAY OF THE WEB  |  WEDNESDAY, DECEMBER 29, 2010
    [Marketing] Do you blog?
    It doesn’t have to be specifically about marketing or social media (Some of my absolute favourite bloggers have nothing to do with either subject). The start of a new year is almost upon us, and for me it’s a good time to refresh a few things, including my reading list. And I’ve realised that I’ve been awfully rude for a while and not asked what YOU are doing… So, if you’re reading this and have a blog, leave a link in the comments. Maybe let me know what it’s about and how long you’ve been blogging for? Blogging blog blogger comments
  • WWW.BIZCHICKBLOGS.COM  |  TUESDAY, JANUARY 4, 2011
    [Marketing] How I Achieved Blogging Success In 30 Days
    I’m curious as to what the ideal ratio of writing good content to marketing and selling yourself is? January 4, 2011 Blog Community Subscribe RSS BizChickBlogs the digital magazine for smart women Home Business Health Technology Relationships & Family Editor’s Corner News Style Travel Food Culture Reviews Interviews Guilty Pleasures #BizChickChat You are here: Home / Business / How I Achieved Blogging Success In 30 Days How I Achieved Blogging Success In 30 Days September 2, 2010 By Wayne Howard 87 Comments Tweet Guest Post by Wayne Howard of Business & Pleasure.
  • FRESHNETWORKS   |  TUESDAY, OCTOBER 5, 2010
    [Marketing] FreshNetworks Blog: Top five posts in September
    As a social media agency , FreshNetworks aims to bring you the best posts in social media, online communities, marketing and customer engagement online. What is interesting to see is that Cadbury has recognised that offline is converging with online – something that all digital marketers need to be aware of. ways marketers could use Facebook Places. This add another geolocation tool into the market alongside the likes of Foursquare and Gowalla and the reach of Facebook will put geolocation tools in the hands of lots of people. Image by darren131 via Flickr.
  • ALMOST SAVVY  |  WEDNESDAY, OCTOBER 28, 2009
    [Marketing] Guess Who's An Official Blogger for LeWeb 09!
    Dominant Techniques in Social Media Marketing Reply Leave a Reply Click here to cancel reply. Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Guess Who’s An Official Blogger for LeWeb 09! Really? look to someone right behind you? Well, OK, maybe it’s just me.
  • JEFF KORHAN  |  MONDAY, AUGUST 2, 2010
    [Marketing] Beta Your Small Business Innovations
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « High School Reunions - The Ultimate Social Meet-Up | Main | Lighten Up Your Social Media Life » August 02, 2010 Beta Your Small Business Innovations One of the trends that has emerged in recent years is the concept of beta testing new product and service developments before they are ready for prime time.  The idea is to get to market quickly, and then let the members of your community tell you how to bring everything to its best completion. 
  • JEFF KORHAN  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Marketing] How Blogging Enhances Your Sales Presentations - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Marketing with New Media in Mind | Main | How Often Should I Blog?  Expand your view of blogging and you will find it invaluable for enhancing your marketing and selling.  Expand your view of blogging and you will find it invaluable for enhancing your marketing and selling. » September 08, 2010 How Blogging Enhances Your Sales Presentations Most people probably think of blogging as writing.
  • DANNY BROWN  |  WEDNESDAY, NOVEMBER 3, 2010
    [Marketing] The Indie Effect
    Marketing. Years ago I worked in retail on both sides. started out working for an electrical goods chain store, then moved onto a smaller local one. Both jobs were great (at least for me), because they satisfied the tech geek in me. Surrounded by home theater kits and massive TV’s? Sign me up! But as much as I loved working at the big chain store, it never felt fulfilling. We had to pretty much stick to a sales script and only if we were lucky could we occasionally offer our own take. We weren’t encouraged to be ourselves. Same went for special promotions. And it worked. Think about it.
  • ENGAGING BRAND  |  SUNDAY, MARCH 2, 2014
    [Marketing] Show 475 - The Truth About Trust
    'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a new episode. The Engaging Brand podcast covering social marketing, business ideas and brand marketing tips has a new episode. Anna Farmery  speaks David DeSteno , Professor of Psychology at  Northeastern University   who "studies the ways in which emotions guide decisions and behaviors fundamental to social living". We talk about The Truth about Trust  and how it determines success in life, love, learning and more. How trust is linked to competency.
  • SOCIALFISH  |  MONDAY, OCTOBER 22, 2012
    [Marketing] Announcing the 21st Century Nonprofit Program
    After completing this program, you will be able to: leverage technology and social media to change not just marketing and IT, but the way you lead and manage your organization. Nonprofits are changing the world. It’s what we do. The smart ones understand the importance of leveraging technology to support these world-changing endeavors. But that doesn’t mean it’s easy. Sometimes it feels like our organizational challenges outweigh our change efforts. In fact, this is precisely the problem. 21st Century Nonprofit: Leveraging Technology to Transform Leadership. Program Information.
  • SOCIALFISH  |  SATURDAY, OCTOBER 13, 2012
    [Marketing] Guerilla Community-Building Group Provides Insight to Modernizing Your Organization
    Embracing the power of digital marketing, this “post-association community” has suddenly provided a previously unavailable resource to a huge community of professionals, and they did it quickly! I wrote earlier this year about the lack of awareness of the purpose of associations by my fellow Millenials. In that article, I talk about the ways that Millenials adapt to the times by creating their own paths, adopting a DYI attitude. Sounds a lot like the value and purpose of an association, doesn’t it? Anything. Cater2.me Thus, there needs to be a shift in responsibility.
  • LOUIS GRAY  |  WEDNESDAY, JULY 27, 2011
    [Marketing] Living On the Web With Chromebook Good for Battery Life
    No doubt the earliest models aren't yet putting too much fear into established PC market share unit leaders, who have to be watching the developments with some interest, but as someone who lives on the Web, and has access to the first model from Samsung, it's clear to see how the concept of a Chromebook provides value. If I want to rent a video, I can turn to YouTube or the Android Market. The Air, which I used much like the Chromebook, primarily for e-mail, social networking, playing music, etc., More: louisgray.com | RSS | E-mail | Cell: 408 646.2759.
  • PROBLOGGER  |  THURSDAY, JULY 14, 2011
    [Marketing] The Secret to Feeding Your Family with a Blog
    spent my days (and nights): marketing my products and services to the masses using social media and email blasts. using data in my Google Analytics to make better decisions about my marketing, once per week. Marketing your products and services through your blog is about both volume (Red Wire tactics) and quality of interaction (Green Wire tactics). Find out how Russ learned to Feed the Peanut with his blog by watching these 10 free Internet marketing videos. This guest post is by Russ Henneberry of Tiny Business, Mighty Profits. But time is running out. The answer?
  • DANNY BROWN  |  THURSDAY, DECEMBER 16, 2010
    [Marketing] Video Overview of the New Catalyst Premium WordPress Theme
    New to the premium WordPress theme scene, Catalyst looks to be the most in-depth and extensive premium WordPress theme currently on the market when it comes to dashboard options. This post originally appeared over at For Bloggers By Bloggers. I’m reposting here as WordPress, and the various premium frameworks around, are becoming an increasingly important and adaptable toolset for any business, small or large and should be your starting point when building your presence online. Note: Links and banners in this post are affiliate ones. This post contains a video.
  • TWITIP  |  FRIDAY, FEBRUARY 5, 2010
    [Marketing] You are Judged By Your @ Replies
    February 5, 2010 Kiesha @ Affiliate Marketers Help Desk @krenee76 I like @replies, it does let you know the person actually participates in conversations and retweets, but if the person has nothing but @replies that consist of lists of several @so-and-so’s – one after the other and never really saying anything of value – I tend to wonder about their whole purpose for being on Twitter in the first place. You are Judged By Your @ Replies 28 I judge you by you by your @ Replies… I do. Guilty as charged. Be authentic. Be YOU. These @replies are important. Thanks!
  • PUSHING SOCIAL  |  FRIDAY, DECEMBER 9, 2011
    [Marketing] The Best of PS: Twitter, Geeks, Pop Ups and More
    There is No ROI in Social Media Marketing bit.ly/szxYga Marketing Links They Didn’t Show You in School bit.ly/s4yzEF The 6 Stages of Exposing Yourself with Content Marketing bit.ly/vMr6O5 Simple Words That Will Help You Build Your 2012 Marketing Plan | Blue Kite Marketing j.mp/uqoObL. Get the kids and gather around. It’s time for the weekly review of what matters this week in Social Media. Or at least what I think is important. First let’s start with the posts this week. The Rise of the Social Geek. The world is changing faster everyday. t4N0p9.
  • SOCIALFISH  |  THURSDAY, MARCH 27, 2014
    [Marketing] Cool Social Tools: Noosfeer
    How to Market like a Musician. 'This is a new series of posts from software and app and tech vendors who have new tools they’d like you to know about. Vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their sites. ————— Personalization is the next BIG idea. SITE:  noosfeer.com. CONTACT: David Gordillo, edgordil at gmail dot com. ————-. The Internet has soon become the biggest source of information with just about 3 billion active users. million blog posts are written.
  • WEB METRICS GURU  |  SUNDAY, APRIL 10, 2011
    [Marketing] Social2011 Recap and where think it’s all going
    I suppose if I wanted to know more about the issues the community of Radian6 users were having, I should have gone to some of the unconference sessions but I wasn’t able to (due to conflicts in my schedule), esp the Market Research one on Friday. market research people struggle with social. Having said that – I had the opportunity to play with the new Radian6 Insights platform and here are the pros and cons. Pro – Allows a business or brand to use a DataCube without building one, considering what you get, the price is affordable. DougH Doug Haslam. social2011.
  • SOSHABLE  |  MONDAY, JUNE 14, 2010
    [Marketing] YouTube Facts, Stats, and Other Trivia (Infographic)
    Everything from video marketing to funny personal videos make their rounds through YouTube at a breakneck pace on a second-by-second basis. Blast. After 5 years of sharing videos, YouTube is the undisputed heavy-weight champion of the LOL world. This infographic below compiled by Website Monitoring and found via Viral Blog puts all of the tremendous information that went along with building the site over five years into perspective. Will YouTube be here for another 5 years? When it comes to the Internet, there’s never a notion of “too big to fail&#. Share it.
  • FIREBELLY  |  WEDNESDAY, AUGUST 24, 2011
    [Marketing] Starbucks launches city vs. city coffee competition
    Starbucks is known in the industry for fantastic localized marketing. This contest brings Starbucks back to localized marketing in a mass-marketing way. This information is how localized marketing succeeds and will likely lead to additional city-specific rewards in the future. In my world, it isn’t officially the fall season until I have a Pumpkin Spice Latte from Starbucks in my hand. know I’m not alone. Today, Starbucks launched a nation-wide competition on Facebook. The contest ends Friday. There is a new challenge each day. Tell me your thoughts.
  • PROBLOGGER  |  SATURDAY, MAY 19, 2012
    [Marketing] Video Starting Points: Make and Share Your First Video
    In November of 2011 David Hsieh, VP of Marketing at Cisco famously stuck his neck out by proclaiming that 90% of internet traffic will be viewing video in three years’ time. However, getting into video production and marketing is actually a natural progression for a blogger. Perhaps the second most popular screen casting tool on the market is ScreenFlow , which this costs the same as Camtasia and has pretty much the same features. Marketing your video. This is where your experience in marketing textual blog posts really comes into play. Video production.
  • ENGAGING BRAND  |  SUNDAY, OCTOBER 7, 2012
    [Marketing] Why you need to friend your competition
    Which competitors could you get close to in the market - are there opportunities to add to each other's offerings? I am an avid sports person - both playing and watching, I just love it. Over the last decade you have seen many sports become more business like, with teams of people supporting Brand Tiger or Brand Roger Federer. There is one thing that business leaders could learn from these top players.whether it is knocking up before a grand slam final or having a practice round before the US Masters.these people don't hide from their competition. Practice with the opposition .
  • JEFF KORHAN  |  TUESDAY, MAY 3, 2011
    [Marketing] How To Be the Solution To the Right Problems
    This is the objective of content marketing - educating your community. When seeking to differentiate their businesses, most companies focus on what they believe they do better than their competition - which is exactly what the competition is doing. This leaves the prospect confused - and a confused buyer will say no - to both companies. The Right Problems Are Invisible . You can be very effective at differentiating your business by being the best at helping your customers understand problems they don't know they have. Where should you look for these problems? . So do you.
  • PROBLOGGER  |  FRIDAY, JANUARY 27, 2012
    [Marketing] 25 Reasons Why Google Hates Your Blog
    Strategic marketing aims your message like a laser rather than spraying it into the wind, and the same applies to SEO. Belinda is a professional marketing copywriter confidently walking the line between writing effective copy and creating an engaging brand personality. This guest post is by Belinda of The Copy Detective. Your blog is a good read. Everyone says so. Although “everyone” is really just people you already know. Like your Mum. So why isn’t your blog being found by other people? The cold, hard truth is that Google hates your blog. And it’s nothing personal. If you don’t?
  • GAURAVONOMICS  |  TUESDAY, JULY 5, 2011
    [Marketing] On Social Media Experts Being Clowns Etc.
    It’s interesting that just as the early majority of client- and agency-side marketers are beginning to embrace social media, I’m hearing this sentiment more and more. Recently, Surekha Pillai channeled Gary Vaynerchuck in her DNA column and wondered if social media experts are clowns: The industry also needs champions. see two sets of people on the social media scenario in India. There is a huge chasm in the middle where ignorance and humour thrive. So, we need new words to talk about social and new ways to think about social. Perhaps, we need to start with why.
  • SPIN SUCKS  |  TUESDAY, JANUARY 3, 2012
    [Marketing] Human Organizations Start By Being Open
    She draws from more than 10 years of experience in marketing, communications, and international business operations to help associations large and small build capacity for using social media to achieve business results. Today’s guest post is written by   Maddie Grant   and   Jamie Notter. They They will be hosting the next Spin Sucks Pro webinar on January 12 and you’ll find details below. By now it’s safe to say social media (in the context of business) has gone mainstream. This is the source of the difficulty in implementing social media. These issues are never either/or.
  • PROBLOGGER  |  TUESDAY, JUNE 5, 2012
    [Marketing] 10 No-Nonsense Ways to Build Backlinks
    If you read marketing/blogging content regularly, you cannot miss their names, as they are everywhere. And considering they are ranking on the first or second page for terms like content marketing , SEO copywriting , and copywriting , you know that they are doing something right. Beyond widgets, folks like the Mint.com content marketing team have used things like infographics with embeddable inputs at the bottom to rank for tough terms. Gregory Ciotti is the founder of Sparring Mind , the†blog that takes psychology + content marketing and makes them play nicely together.
  • JACOB MORGAN  |  MONDAY, JULY 30, 2012
    [Marketing] Welcome Earl Alikpala to the Chess Media Group Team!
    Earl brings a unique background to the team since he has a degree in biology and is currently finishing up another degree in marketing management with an emphasis in entrepreneurship. We have several new initiatives coming up which Earl is going to be leading for us (I will share these soon) and we anticipate that he will be able to apply his knowledge and experience to multiple facets of the company ranging from marketing to strategic planning to client services. Connie and I are very pleased to welcome Earl Alikpala to the Chess Media Group team. Welcome to the team!
  • WRITTENT BLOG  |  THURSDAY, JANUARY 23, 2014
    [Marketing] How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month
    If you’re a marketer, you may have answered Unbounce , Kissmetrics , HubSpot and Moz. One of the most interesting marketing specialties to emerge over the past several years is the idea of digital influencer outreach. The post How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month appeared first on Inbound & Content Marketing Hub. 'Figuring out how to start a blog isn’t the hard part. It isn’t easy, but I’ve succeeded at growing traffic to a new blog 1000% a month for 9 consecutive months with some pretty scrappy content creation and promotion tactics.
  • WEB METRICS GURU  |  SUNDAY, JULY 18, 2010
    [Marketing] Who killed my SEO Internet Experiece and Web Journal July 15th-18th, 2010
    Most marketing campaigns are guesses. Read a story today about how SEO Has Killed  The My Internet in Search Engine Land – it was quite good… can almost hear music going in the background…ha. &# … Everywhere I look, I see bad websites. “… SEO has left me in such as state that I can no longer look at a website like a normal person. see flaws in websites everywhere I look. Here’s just a taste of what my warped little mind sees as I browse the web.&#. Could be too much SEO works poisons the ability to just enjoy a typical dysfunctional website. So Do I.
  • JEFF KORHAN  |  FRIDAY, APRIL 23, 2010
    [Marketing] How to Say Thank You with Social Media - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « How to Brand Your Social Media Value | Main | Facebook LIKE is Like an Open Book » April 22, 2010 How to Say Thank You with Social Media This has been an exceptional week for me and my family.    If you are pounding out your marketing message with mostly silence in return, then you probably need to work on your engagement. These occurrences are not linear events.    Everything is interconnected.    It all matters.
  • JEFF KORHAN  |  TUESDAY, JULY 27, 2010
    [Marketing] Social Engagement Works - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Social Media Emotions | Main | High School Reunions - The Ultimate Social Meet-Up » July 27, 2010 Social Engagement Works We all know that engagement is the key to success with social media.    Now consider translating that to your work off of the social networks. This year I selected three words as reminders for driving my business.    These three words are:  Strong, People, and Energy.   Why?    Why? 
  • BRASS TACK THINKING  |  MONDAY, APRIL 23, 2012
    [Marketing] How I Blog at Brass Tack Thinking
    It’s a powerful marketing and positioning tool, and I deeply appreciate and value its place in my work. So my friend Mitch Joel wrote a post a week or so ago about how he blogs , and he tagged a few of us misfits in hopes that we’d write one of our own. So because I’d hate to do anything to let Mitch down — he is charming, after all — here’s a post about my blogging process, which amazingly enough has stayed pretty consistent over the years. My Philosophy. write to discover what I think. ” when I write. Capturing Ideas. find ideas everywhere.
  • SOCIAL WAYNE  |  SUNDAY, SEPTEMBER 5, 2010
    [Marketing] Samsung Galaxy Tab commercial makes iPad owners drool. Battle of the tablet commercials
    Note I didn’t’ say it was an iPad Killer as I don’t believe any future tablet will be an iPad killer as the iPad has way to much of a market share along with the thousands of apps via Apple’s App store. Samsung recognizes the tremendous growth potential in this newly created market and we believe that the Samsung GALAXY Tab brings a unique and open proposition to market. The Samsung GALAXY Tab is pushing the market in new directions and Samsung believes this is only the beginning of its innovations as pioneers in smart media devices.”. The iPad is here to stay.
  • ENGAGE  |  THURSDAY, DECEMBER 12, 2013
    [Marketing] Food for Thought: Why Typos Matter More Than You Think
    menu I saw recently spelled it “sandwish”—regrettable error or clever marketing gimmick? At its heart, content marketing draws readers in with tasty nuggets of information. 'I enjoy dining out at restaurants and perusing the menu to decide what appeals to me the most at that particular moment. But when I scan the menu and spot a typo, I confess that it makes me smug and almost gleeful. Call it an occupational hazard of a career in content editing. Over the years, I’ve come across some doozies in printed menus and online. By far, dessert rates as the most commonly misspelled dish.
  • STAY N' ALIVE  |  MONDAY, OCTOBER 1, 2012
    [Marketing] Android is Finally "Enough", but I Still Miss My iPhone
    Google will always have the masses, very similar to the approach Microsoft took in the Desktop market (until Microsoft figures out the mobile market and competes with Google). I've written a few times on this blog about my trials with Android and dissatisfaction with devices under Google's operating system. The fact is, lack of consistent experience because Google doesn't own the experience, means they will likely never have a leg-up on the experience iOS gives users, considering Apple controls and owns the entire experience in their OS. I'll explain. The voice controls are solid.
  • SOCIAL EMAIL MARKETING  |  TUESDAY, JUNE 15, 2010
    [Marketing] Evolutions in lead generation and nurturing in an age of social.
  • THE RELATIONSHIP ECONOMY  |  TUESDAY, AUGUST 3, 2010
    [Marketing] Privacy? Your Life is Transparent!
    Do you think marketers want their hands on your data? The redefinition and terms are best determined by the individual who has now become the target of marketers. better model would be that we are the ones who have rights to our data to target the markets. Almost everything we do has some form of data tied to it. Excuse me, I am wrong. Everything we do has data tied to it! This data rest in a variety of databases and a time is coming when all these databases will be connected together and transparent for the world to see. Soon all. Does This Alarm You? For now.
  • LOUIS GRAY  |  WEDNESDAY, MARCH 30, 2011
    [Marketing] The Social Graph Is Not Enough to Find a True Me
    Disclosure: I am vice president of marketing at my6sense. Last week, I gave a presentation at the Kynetx Impact conference just outside of Salt Lake City, Utah, talking with the developer audience about the Third Wave of the Web , and my continued belief that true personalization in both the Web and in our mobile content consumption is what will drive the most dramatic changes to the future of the Internet, following on to the first wave (Information Retrieval and Search), and the second wave (Social Networking). True personalization is about your own interests and preferences.
  • LOUIS GRAY  |  SUNDAY, FEBRUARY 20, 2011
    [Marketing] NPR Features News Acceleration, Our Ability to Consume It
    Disclosure: I am VP of Marketing at my6sense , which makes tools to personalize the new world of streams. Yesterday NPR Reporter Linton Weeks posted a interesting observational piece on the accelerating pace of news, from its discovery to a reaction - spurred forward not just by the 24 hour broadcast networks, but the parallel growth of social media, which sometimes plays the role of news starter, news observer or news distributor. See: Media Black Hole: So Much News That We'll Implode? Linton also asked me a different question, which wasn't carried in the piece. To this, I said no.
  • SPIN SUCKS  |  WEDNESDAY, AUGUST 18, 2010
    [Marketing] Is Social Media Forcing Retirement? | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 18 2010 Is Social Media Forcing Retirement? think all of this shift in the way we communicate, buy, sell, market & grow is making majority a little uncomfortable. You can guess where that audience typically lies…50+ white men. They do. Alright.
  • THIS, THAT AND THE OTHER  |  TUESDAY, FEBRUARY 14, 2012
    [Marketing] Government Services Intermediation: The New Role for Cybercafes.
    Mbumbuni is a rural market town in Kenya’s Mbooni East District approximately 120km from Nairobi. Within the market is one of the Kenya ICT Board supported Pasha Centers and probably one of the best equiped cybercafes I have seen. A Pasha center in rural Kenya. When I visited the area in August of 2011, the 3G signal was poor and the center was using a GSM router connecting via EDGE to provide access to clients. The resulting experience was of course poor. For the residents in the area, the next cybercafe with a good connection is in Masii 8km away or in Wote town 50km away.
  • JEFF ESPOSITO  |  MONDAY, JULY 8, 2013
    [Marketing] Three Reasons Why Executives Should Tweet For Themselves
    Translation: I don’t understand social marketing, and I’d prefer you to tackle that medium. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. She utilizes a variety of marketing strategies and works with start-ups in the food, health, fitness, social media and consumer industries. 'This is a guest post from Megan Jasin. .
  • LOUIS GRAY  |  MONDAY, AUGUST 19, 2013
    [Marketing] The Twitter Google Netflix iPad Dotcom YouTube Facebook Era
    The Steve Jobs Era: 67,900 Google results In context: " Four Design Lessons from the Steve Jobs Era ", " Visualizing the Steve Jobs Era ", " Top Ten Apple Ads of the Steve Jobs Era " Represents: Steve''s personal impact on the world of technology, design, marketing and one of the most successful companies in Valley and tech history. The iPad era is still strong, with Twitter putting on a good rising show, and Microsoft being high in the rankings, given its market penetration. Now, newsmakers and analysts alike are trying to explain just what this new era should be called.
  • CHRIS BROGAN  |  FRIDAY, OCTOBER 29, 2010
    [Marketing] If You Feel Like Browsing
    Marketing. If you ever just wanted to start browsing through my stuff, you can always throw the “category&# into your browser and look around a bit. For example, here’s my writing on: Business. How-To. Self-Improvement. Thinking. Of you can check out my book reviews. And If You Like What You Read. I’d love for you to consider subscribing to my blog. It’s free, and it saves whales.
  • ENGAGE  |  FRIDAY, MAY 13, 2011
    [Marketing] The Best Practice is Practice
    If you liked this, try: 6 Content Marketing Lessons from Warren Buffett. W e spend a lot of time reading how-to articles, case studies, and best practices. We want to make sure we’ve got the best advice and the surest path to success. We want to see how others have conquered problems in the hopes of replicating their success. And who can blame us? We don’t want to waste time or make mistakes that might cause pain; financial, emotional or otherwise. So we read. And we think. But the fact of the matter is we’ll never get better at our craft by studying best practices.
  • WAXING UNLYRICAL  |  SUNDAY, MAY 22, 2011
    [Marketing] Weekly Roundup: Rapture!
    Infographic marketing tips: 11 ways to promote , by Lee Odden. Sorry to break it to you, but this week’s roundup has nothing to do with the so-called rapture that was supposed to have taken place last night. It does, however, include posts that left me somewhat in a state of rapture , because of how smart, or funny, or how memorable they were. Numbers, rankings, and why I think Alexa is a big waste of time , by Marcus Sheridan. Why: numbers don’t mean anything without context. Just like influence. How else are you supposed to take it? by Seth Godin. Why: hilarious. Bring IT!
  • PROBLOGGER  |  THURSDAY, OCTOBER 11, 2012
    [Marketing] The Top 6 SEO Resources for Bloggers
    Featuring some of the most insightful analysis of the Search Engine Marketing world available, Search Engine Roundtable is a must-read. Covering literally every aspect of SEO and online marketing under the sun, Search Engine Land is a favourite among SEOs in every niche. This guest post is by  Matt Beswick. For anyone involved in SEO, staying on top of the game is a difficult task thanks to the unpredictable nature of the business. As a blogger, however, it’s almost impossible—all you want to be doing is writing great content and generating traffic, right? SEOmoz.
  • PROBLOGGER  |  FRIDAY, FEBRUARY 3, 2012
    [Marketing] From Small-time Blogger to Professional Paid Speaker: My Journey
    Me: I’ll speak on anything you want—Sales, Marketing, I’m ready. Just a little over two years ago, I started blogging about content and inbound marketing for business, as well as personal development principles on my blog, The Sales Lion. Upon doing this, slowly folks in the blogging and marketing realm started seeing me as a fresh voice and also noticed from the videos that speaking was my passion. They had heard my success story of using content marketing with my pool company and asked if I’d be willing to share my message. We’re all communicators. And who are you?
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 21, 2011
    [Marketing] How to Effectively Bottle Social Media and Product Integration
    Designed from the ground up to converge social media (the newest of the new) and wine making (the oldest of the old) into one package, include() is an interesting example of crowd sourcing and modern marketing sensibilities. We spend a lot of time as social marketers thinking of ways to get customers to interact socially with products. include() backs it up a step and builds sociability into the product and its marketing from the outset. include() may indeed be the world’s most social wine. An Intoxicating Social Media Experiment. Just what we were looking for.
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 21, 2013
    [Marketing] 50 Weirdest Websites That Rock the Web
    Created to showcase an online marketing consulting firm, it’s sad and uplifting at the same time. The post 50 Weirdest Websites That Rock the Web appeared first on Writtent.com: Internet Marketing Blog. 'In my eternal quest through the Internet jungle, I always need to be on the lookout. Clicking on search results can sometimes seem like a game of Minesweeper , and a very traumatizing one, at that. find myself stumbling upon websites that seem not to be created by anyone who falls under any reasonable definition of sanity. image credit MensFitness.com. Boohbah.tv. Z0r.de. Enjoy!
  • KIKOLANI  |  TUESDAY, DECEMBER 6, 2011
    [Marketing] Writing Around the Web – Keyword Research, Google+, and Google Analytics
    How to Find Out Which Online Marketing Strategy Drives the Best Traffic – Learn how to use Google Analytics Advanced Segements to view different groups of referral traffic – traffic from social media, article marketing, link building, directories, local search, guest posts, and so on to determine the most effective online marketing strategy for your website. Search Engine Marketing vs. Social Media Marketing: The Showdown – How search engine marketing beats social media (and vice versa) and why you should be investing into both. Analytics.
  • ENGAGING BRAND  |  TUESDAY, MARCH 25, 2014
    [Marketing] 6 Ways To Turn Problems Into Opportunities
    That the foundations of serving the market are not strong enough? 'You get back to your desk and the next load of problems are already waiting for you. You sit back in the chair and just wish that you had a moment to yourself, you think why does leadership have to be this hard. You watch Ted Talks were leaders seem to take problems in their stride.you talk to other leaders at networking events who seem to be so much more in control. Well, let me share a leadership secret. . Successful leaders are not more in control; they are more in love with NOT being in control. Tweet this ).
  • CONVINCE & CONVERT  |  TUESDAY, JULY 31, 2012
    [Marketing] 4 Reasons Google Bought Wildfire
    There is most definitely a precedent for this, as Google bought web analytics company Urchin (which was approximately third in the market, the way Wildfire is now). Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. Happy day for Gary Vaynerchuk , who was an angel investor in Wildfire). Even though Wildfire had been courted for weeks by multiple suitors, most observers – including me didn’t view Google as a potential acquirer.
  • PUSHING SOCIAL  |  FRIDAY, MAY 14, 2010
    [Marketing] Why Facebook Is Breathing Easier These Days…
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Why Facebook Is Breathing Easier These Days… by Stanford on May 14, 2010 Spread it! Share Email This Mark Zuckerberg must be sleeping easy these days.  Sure he is being cussed out daily by a hornets nest of Facebook purists, a few hip Senators, and the soccer mom here and there but life is pretty good. Well, he doesn’t have to live in the “capitalist closet&# any longer.  He had his coming out party at the F8 conference where he basically flipped the privacy cabal the bird. You too!
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