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  • PROBLOGGER  |  THURSDAY, JANUARY 27, 2011
    [Marketing] Social Media … or Social Blogmarking?
    They can help build relationships and brand loyalty, but take time and dedication: If you observe how marketing is done on social media sites you will notice that influence matters. Devesh is young entrepreneur and author of Blokube , a social voting site for Bloggers and Intenet Marketers. This is a guest post by Devesh of Blokube. What is “blogmarking”? Many of us already use and understand social media, but very few of us tap into the great and growing potential of social blogmarking sites. Blogmarking is the process of you bookmarking your blog post on a blog bookmarking site.
  • BLOGGER XPERTISE  |  WEDNESDAY, OCTOBER 17, 2012
    [Marketing] Forget about SEO, develop a user-centric content - Blogger Xpertise
    from "search engine marketers" and "search engine specialists" trying to sell us their services. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions.
  • BRASS TACK THINKING  |  WEDNESDAY, JUNE 20, 2012
    [Marketing] We Have Met The Enemy. And They Are Not Consultants.
    The market and their clients. We love to rail on these things. Money. Experts. Consultants. Even the almighty social media. In fact, poke around your corner of the internet and in about.34 seconds you can find someone explaining why money is the problem. Why “experts” are the problem. Why social media is the problem. Why consultants are the problem. Wrong. Not so. These things aren’t the enemy. We have met the enemy. And he is us. Money. Having and making money isn’t evil. Nor is selling things to make money. Nor is using money to buy things. Experts. No one else.
  • LOUIS GRAY  |  TUESDAY, JUNE 7, 2011
    [Marketing] Steve Jobs Proposes Spaceship-like Future Apple Campus
    No matter your computer or mobile preferences, or thoughts on Apple's approaches in other markets, you can learn a lot from the way Steve Jobs does business. Sitting where I do in Sunnyvale , driving ten minutes South can have me on the Apple campus, and driving ten minutes North lands me at Google in Mountain View. With both companies hiring like mad and buying up the surrounding real estate in their respective communities, it's likely that I'll be surrounded by Goople in just a few years. As far as I'm concerned, that's great. Even this presentation to the council is worth watching.
  • WEB METRICS GURU  |  SATURDAY, JULY 24, 2010
    [Marketing] Davos – Communications on The Top – World Forum for Top Managers in Davos
    Marshall Sponder , SM Metrics, Web Analytics and SEO expert, owner of  www.webmetrics.guru : - “How can multinational organisations create a social media campaign to target a number of markets?&#. Kerry Bridge , Head of Digital Media Communications, EMEA and Global Sector at DELL: - “Best practices of integrating social media into an overall PR campaign&#. ·  SM and the emerging markets. Focus on the emerging markets: How far has SM advanced? Focus on the emerging markets: How far has SM advanced? Last week I mentioned. SM into existing PR campaigns.
  • SPIN SUCKS  |  FRIDAY, JANUARY 27, 2012
    [Marketing] Gin and Topics: #McFail, Chobani, and Social Media
    Well, I guess I have to do a real Gin and Topics this week that is all serious and PR/marketing focused. Why, you ask? Because NO ONE sent me funny videos this week. Here I sang your praises last week and then you let me down this week. Bah humbug. So you’re going to have to think this week. No fun for you! If you want out of intellectual prison, you should send me videos or funny stories to feature next week. Radical Copycatting of Pinterest. When Paul Sutton and I debated the merits of Pinterest earlier this week, Karen Rocks alerted me to Pinspire. Go ahead. Click on that link.
  • JOEY STRAWN  |  FRIDAY, SEPTEMBER 17, 2010
    [Marketing] Friday Social Media Haiku: Google Edition
    Marketers, What To Give Your Consumers That’s Not Crap 7 Things Twitter Is Not (And 1 Thing It Is) But To Read Is Devine Friday Social Media Haiku #1. Digg Digg There have been a lot of recent updates to come from our friends to the West, so this week’s Social Media Haiku is dedicated to Google and their ability to always surprise and delight. ———————————————————-. Call me Google Voice. Immediate and Instant. It’s Priority. Did I miss anything? Prove it.
  • FRESHNETWORKS   |  TUESDAY, OCTOBER 5, 2010
    [Marketing] FreshNetworks Blog: Top five posts in September
    As a social media agency , FreshNetworks aims to bring you the best posts in social media, online communities, marketing and customer engagement online. What is interesting to see is that Cadbury has recognised that offline is converging with online – something that all digital marketers need to be aware of. ways marketers could use Facebook Places. This add another geolocation tool into the market alongside the likes of Foursquare and Gowalla and the reach of Facebook will put geolocation tools in the hands of lots of people. Image by darren131 via Flickr.
  • TWITIP  |  MONDAY, MARCH 28, 2011
    [Marketing] An Interview with TweetDeck’s Richard Barley
    Neal Wiser is Vice President of Digital Strategy and Operations at The ODM Group where he leads teams in the creation and execution of digital marketing campaigns. Richard Barley. If you use TweetDeck then you may have heard of or met Richard Barley ( @richardbarley ), TweetDeck’s Community Manager. first “met” Richard last year when he provided some thoughtful comments to a pair of posts I wrote about TweetDeck, 10 Features I Want to See in TweetDeck and 9 More Features I Want to See in TweetDeck. had planned to ask Richard for an interview, but it got put on hold on my end. Is Deck.ly
  • THE WAY OF THE WEB  |  WEDNESDAY, DECEMBER 29, 2010
    [Marketing] Do you blog?
    It doesn’t have to be specifically about marketing or social media (Some of my absolute favourite bloggers have nothing to do with either subject). The start of a new year is almost upon us, and for me it’s a good time to refresh a few things, including my reading list. And I’ve realised that I’ve been awfully rude for a while and not asked what YOU are doing… So, if you’re reading this and have a blog, leave a link in the comments. Maybe let me know what it’s about and how long you’ve been blogging for? Blogging blog blogger comments
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, FEBRUARY 17, 2011
    [Marketing] Content is under scrutiny? It’s about time.
    Marketing departments and SEO companies understand this.  .  .  .  .  .  .  .  . Creation, curation and aggregation. We all probably fall into one of those categories. We do one of those. don’t dispute blog posts like this Why Content Curation Is Here to Stay. I get that. What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. It’s falling into two camps. Here’s the first. This is troll like stuff.  This is not new. Useless web pages have been appearing high up on search result pages for awhile now. 
  • WWW.BIZCHICKBLOGS.COM  |  TUESDAY, JANUARY 4, 2011
    [Marketing] How I Achieved Blogging Success In 30 Days
    I’m curious as to what the ideal ratio of writing good content to marketing and selling yourself is? January 4, 2011 Blog Community Subscribe RSS BizChickBlogs the digital magazine for smart women Home Business Health Technology Relationships & Family Editor’s Corner News Style Travel Food Culture Reviews Interviews Guilty Pleasures #BizChickChat You are here: Home / Business / How I Achieved Blogging Success In 30 Days How I Achieved Blogging Success In 30 Days September 2, 2010 By Wayne Howard 87 Comments Tweet Guest Post by Wayne Howard of Business & Pleasure.
  • DANNY BROWN  |  WEDNESDAY, NOVEMBER 3, 2010
    [Marketing] The Indie Effect
    Marketing. Years ago I worked in retail on both sides. started out working for an electrical goods chain store, then moved onto a smaller local one. Both jobs were great (at least for me), because they satisfied the tech geek in me. Surrounded by home theater kits and massive TV’s? Sign me up! But as much as I loved working at the big chain store, it never felt fulfilling. We had to pretty much stick to a sales script and only if we were lucky could we occasionally offer our own take. We weren’t encouraged to be ourselves. Same went for special promotions. And it worked. Think about it.
  • SOCIALFISH  |  MONDAY, OCTOBER 22, 2012
    [Marketing] Announcing the 21st Century Nonprofit Program
    After completing this program, you will be able to: leverage technology and social media to change not just marketing and IT, but the way you lead and manage your organization. Nonprofits are changing the world. It’s what we do. The smart ones understand the importance of leveraging technology to support these world-changing endeavors. But that doesn’t mean it’s easy. Sometimes it feels like our organizational challenges outweigh our change efforts. In fact, this is precisely the problem. 21st Century Nonprofit: Leveraging Technology to Transform Leadership. Program Information.
  • SOCIALFISH  |  SATURDAY, OCTOBER 13, 2012
    [Marketing] Guerilla Community-Building Group Provides Insight to Modernizing Your Organization
    Embracing the power of digital marketing, this “post-association community” has suddenly provided a previously unavailable resource to a huge community of professionals, and they did it quickly! I wrote earlier this year about the lack of awareness of the purpose of associations by my fellow Millenials. In that article, I talk about the ways that Millenials adapt to the times by creating their own paths, adopting a DYI attitude. Sounds a lot like the value and purpose of an association, doesn’t it? Anything. Cater2.me Thus, there needs to be a shift in responsibility.
  • ALMOST SAVVY  |  WEDNESDAY, OCTOBER 28, 2009
    [Marketing] Guess Who's An Official Blogger for LeWeb 09!
    Dominant Techniques in Social Media Marketing Reply Leave a Reply Click here to cancel reply. Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Guess Who’s An Official Blogger for LeWeb 09! Really? look to someone right behind you? Well, OK, maybe it’s just me.
  • JEFF KORHAN  |  MONDAY, AUGUST 2, 2010
    [Marketing] Beta Your Small Business Innovations
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « High School Reunions - The Ultimate Social Meet-Up | Main | Lighten Up Your Social Media Life » August 02, 2010 Beta Your Small Business Innovations One of the trends that has emerged in recent years is the concept of beta testing new product and service developments before they are ready for prime time.  The idea is to get to market quickly, and then let the members of your community tell you how to bring everything to its best completion. 
  • JEFF KORHAN  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Marketing] How Blogging Enhances Your Sales Presentations - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Marketing with New Media in Mind | Main | How Often Should I Blog?  Expand your view of blogging and you will find it invaluable for enhancing your marketing and selling.  Expand your view of blogging and you will find it invaluable for enhancing your marketing and selling. » September 08, 2010 How Blogging Enhances Your Sales Presentations Most people probably think of blogging as writing.
  • ENGAGING BRAND  |  SUNDAY, MARCH 2, 2014
    [Marketing] Show 475 - The Truth About Trust
    'The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a new episode. The Engaging Brand podcast covering social marketing, business ideas and brand marketing tips has a new episode. Anna Farmery  speaks David DeSteno , Professor of Psychology at  Northeastern University   who "studies the ways in which emotions guide decisions and behaviors fundamental to social living". We talk about The Truth about Trust  and how it determines success in life, love, learning and more. How trust is linked to competency.
  • DANNY BROWN  |  THURSDAY, DECEMBER 16, 2010
    [Marketing] Video Overview of the New Catalyst Premium WordPress Theme
    New to the premium WordPress theme scene, Catalyst looks to be the most in-depth and extensive premium WordPress theme currently on the market when it comes to dashboard options. This post originally appeared over at For Bloggers By Bloggers. I’m reposting here as WordPress, and the various premium frameworks around, are becoming an increasingly important and adaptable toolset for any business, small or large and should be your starting point when building your presence online. Note: Links and banners in this post are affiliate ones. This post contains a video.
  • SOCIALFISH  |  THURSDAY, MARCH 27, 2014
    [Marketing] Cool Social Tools: Noosfeer
    How to Market like a Musician. 'This is a new series of posts from software and app and tech vendors who have new tools they’d like you to know about. Vendors are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their sites. ————— Personalization is the next BIG idea. SITE:  noosfeer.com. CONTACT: David Gordillo, edgordil at gmail dot com. ————-. The Internet has soon become the biggest source of information with just about 3 billion active users. million blog posts are written.
  • PROBLOGGER  |  THURSDAY, JULY 14, 2011
    [Marketing] The Secret to Feeding Your Family with a Blog
    spent my days (and nights): marketing my products and services to the masses using social media and email blasts. using data in my Google Analytics to make better decisions about my marketing, once per week. Marketing your products and services through your blog is about both volume (Red Wire tactics) and quality of interaction (Green Wire tactics). Find out how Russ learned to Feed the Peanut with his blog by watching these 10 free Internet marketing videos. This guest post is by Russ Henneberry of Tiny Business, Mighty Profits. But time is running out. The answer?
  • LOUIS GRAY  |  WEDNESDAY, JULY 27, 2011
    [Marketing] Living On the Web With Chromebook Good for Battery Life
    No doubt the earliest models aren't yet putting too much fear into established PC market share unit leaders, who have to be watching the developments with some interest, but as someone who lives on the Web, and has access to the first model from Samsung, it's clear to see how the concept of a Chromebook provides value. If I want to rent a video, I can turn to YouTube or the Android Market. The Air, which I used much like the Chromebook, primarily for e-mail, social networking, playing music, etc., More: louisgray.com | RSS | E-mail | Cell: 408 646.2759.
  • WRITTENT BLOG  |  THURSDAY, JANUARY 23, 2014
    [Marketing] How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month
    If you’re a marketer, you may have answered Unbounce , Kissmetrics , HubSpot and Moz. One of the most interesting marketing specialties to emerge over the past several years is the idea of digital influencer outreach. The post How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month appeared first on Inbound & Content Marketing Hub. 'Figuring out how to start a blog isn’t the hard part. It isn’t easy, but I’ve succeeded at growing traffic to a new blog 1000% a month for 9 consecutive months with some pretty scrappy content creation and promotion tactics.
  • TWITIP  |  FRIDAY, FEBRUARY 5, 2010
    [Marketing] You are Judged By Your @ Replies
    February 5, 2010 Kiesha @ Affiliate Marketers Help Desk @krenee76 I like @replies, it does let you know the person actually participates in conversations and retweets, but if the person has nothing but @replies that consist of lists of several @so-and-so’s – one after the other and never really saying anything of value – I tend to wonder about their whole purpose for being on Twitter in the first place. You are Judged By Your @ Replies 28 I judge you by you by your @ Replies… I do. Guilty as charged. Be authentic. Be YOU. These @replies are important. Thanks!
  • WEB METRICS GURU  |  SUNDAY, APRIL 10, 2011
    [Marketing] Social2011 Recap and where think it’s all going
    I suppose if I wanted to know more about the issues the community of Radian6 users were having, I should have gone to some of the unconference sessions but I wasn’t able to (due to conflicts in my schedule), esp the Market Research one on Friday. market research people struggle with social. Having said that – I had the opportunity to play with the new Radian6 Insights platform and here are the pros and cons. Pro – Allows a business or brand to use a DataCube without building one, considering what you get, the price is affordable. DougH Doug Haslam. social2011.
  • PROBLOGGER  |  SATURDAY, MAY 19, 2012
    [Marketing] Video Starting Points: Make and Share Your First Video
    In November of 2011 David Hsieh, VP of Marketing at Cisco famously stuck his neck out by proclaiming that 90% of internet traffic will be viewing video in three years’ time. However, getting into video production and marketing is actually a natural progression for a blogger. Perhaps the second most popular screen casting tool on the market is ScreenFlow , which this costs the same as Camtasia and has pretty much the same features. Marketing your video. This is where your experience in marketing textual blog posts really comes into play. Video production.
  • ENGAGING BRAND  |  SUNDAY, OCTOBER 7, 2012
    [Marketing] Why you need to friend your competition
    Which competitors could you get close to in the market - are there opportunities to add to each other's offerings? I am an avid sports person - both playing and watching, I just love it. Over the last decade you have seen many sports become more business like, with teams of people supporting Brand Tiger or Brand Roger Federer. There is one thing that business leaders could learn from these top players.whether it is knocking up before a grand slam final or having a practice round before the US Masters.these people don't hide from their competition. Practice with the opposition .
  • FIREBELLY  |  WEDNESDAY, AUGUST 24, 2011
    [Marketing] Starbucks launches city vs. city coffee competition
    Starbucks is known in the industry for fantastic localized marketing. This contest brings Starbucks back to localized marketing in a mass-marketing way. This information is how localized marketing succeeds and will likely lead to additional city-specific rewards in the future. In my world, it isn’t officially the fall season until I have a Pumpkin Spice Latte from Starbucks in my hand. know I’m not alone. Today, Starbucks launched a nation-wide competition on Facebook. The contest ends Friday. There is a new challenge each day. Tell me your thoughts.
  • SOSHABLE  |  MONDAY, JUNE 14, 2010
    [Marketing] YouTube Facts, Stats, and Other Trivia (Infographic)
    Everything from video marketing to funny personal videos make their rounds through YouTube at a breakneck pace on a second-by-second basis. Blast. After 5 years of sharing videos, YouTube is the undisputed heavy-weight champion of the LOL world. This infographic below compiled by Website Monitoring and found via Viral Blog puts all of the tremendous information that went along with building the site over five years into perspective. Will YouTube be here for another 5 years? When it comes to the Internet, there’s never a notion of “too big to fail&#. Share it.
  • JEFF KORHAN  |  TUESDAY, MAY 3, 2011
    [Marketing] How To Be the Solution To the Right Problems
    This is the objective of content marketing - educating your community. When seeking to differentiate their businesses, most companies focus on what they believe they do better than their competition - which is exactly what the competition is doing. This leaves the prospect confused - and a confused buyer will say no - to both companies. The Right Problems Are Invisible . You can be very effective at differentiating your business by being the best at helping your customers understand problems they don't know they have. Where should you look for these problems? . So do you.
  • PROBLOGGER  |  FRIDAY, JANUARY 27, 2012
    [Marketing] 25 Reasons Why Google Hates Your Blog
    Strategic marketing aims your message like a laser rather than spraying it into the wind, and the same applies to SEO. Belinda is a professional marketing copywriter confidently walking the line between writing effective copy and creating an engaging brand personality. This guest post is by Belinda of The Copy Detective. Your blog is a good read. Everyone says so. Although “everyone” is really just people you already know. Like your Mum. So why isn’t your blog being found by other people? The cold, hard truth is that Google hates your blog. And it’s nothing personal. If you don’t?
  • PROBLOGGER  |  TUESDAY, JUNE 5, 2012
    [Marketing] 10 No-Nonsense Ways to Build Backlinks
    If you read marketing/blogging content regularly, you cannot miss their names, as they are everywhere. And considering they are ranking on the first or second page for terms like content marketing , SEO copywriting , and copywriting , you know that they are doing something right. Beyond widgets, folks like the Mint.com content marketing team have used things like infographics with embeddable inputs at the bottom to rank for tough terms. Gregory Ciotti is the founder of Sparring Mind , the†blog that takes psychology + content marketing and makes them play nicely together.
  • GAURAVONOMICS  |  TUESDAY, JULY 5, 2011
    [Marketing] On Social Media Experts Being Clowns Etc.
    It’s interesting that just as the early majority of client- and agency-side marketers are beginning to embrace social media, I’m hearing this sentiment more and more. Recently, Surekha Pillai channeled Gary Vaynerchuck in her DNA column and wondered if social media experts are clowns: The industry also needs champions. see two sets of people on the social media scenario in India. There is a huge chasm in the middle where ignorance and humour thrive. So, we need new words to talk about social and new ways to think about social. Perhaps, we need to start with why.
  • SPIN SUCKS  |  TUESDAY, JANUARY 3, 2012
    [Marketing] Human Organizations Start By Being Open
    She draws from more than 10 years of experience in marketing, communications, and international business operations to help associations large and small build capacity for using social media to achieve business results. Today’s guest post is written by   Maddie Grant   and   Jamie Notter. They They will be hosting the next Spin Sucks Pro webinar on January 12 and you’ll find details below. By now it’s safe to say social media (in the context of business) has gone mainstream. This is the source of the difficulty in implementing social media. These issues are never either/or.
  • JACOB MORGAN  |  MONDAY, JULY 30, 2012
    [Marketing] Welcome Earl Alikpala to the Chess Media Group Team!
    Earl brings a unique background to the team since he has a degree in biology and is currently finishing up another degree in marketing management with an emphasis in entrepreneurship. We have several new initiatives coming up which Earl is going to be leading for us (I will share these soon) and we anticipate that he will be able to apply his knowledge and experience to multiple facets of the company ranging from marketing to strategic planning to client services. Connie and I are very pleased to welcome Earl Alikpala to the Chess Media Group team. Welcome to the team!
  • ENGAGE  |  THURSDAY, DECEMBER 12, 2013
    [Marketing] Food for Thought: Why Typos Matter More Than You Think
    menu I saw recently spelled it “sandwish”—regrettable error or clever marketing gimmick? At its heart, content marketing draws readers in with tasty nuggets of information. 'I enjoy dining out at restaurants and perusing the menu to decide what appeals to me the most at that particular moment. But when I scan the menu and spot a typo, I confess that it makes me smug and almost gleeful. Call it an occupational hazard of a career in content editing. Over the years, I’ve come across some doozies in printed menus and online. By far, dessert rates as the most commonly misspelled dish.
  • WEB METRICS GURU  |  SUNDAY, JULY 18, 2010
    [Marketing] Who killed my SEO Internet Experiece and Web Journal July 15th-18th, 2010
    Most marketing campaigns are guesses. Read a story today about how SEO Has Killed  The My Internet in Search Engine Land – it was quite good… can almost hear music going in the background…ha. &# … Everywhere I look, I see bad websites. “… SEO has left me in such as state that I can no longer look at a website like a normal person. see flaws in websites everywhere I look. Here’s just a taste of what my warped little mind sees as I browse the web.&#. Could be too much SEO works poisons the ability to just enjoy a typical dysfunctional website. So Do I.
  • JEFF KORHAN  |  FRIDAY, APRIL 23, 2010
    [Marketing] How to Say Thank You with Social Media - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « How to Brand Your Social Media Value | Main | Facebook LIKE is Like an Open Book » April 22, 2010 How to Say Thank You with Social Media This has been an exceptional week for me and my family.    If you are pounding out your marketing message with mostly silence in return, then you probably need to work on your engagement. These occurrences are not linear events.    Everything is interconnected.    It all matters.
  • JEFF KORHAN  |  TUESDAY, JULY 27, 2010
    [Marketing] Social Engagement Works - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Social Media Emotions | Main | High School Reunions - The Ultimate Social Meet-Up » July 27, 2010 Social Engagement Works We all know that engagement is the key to success with social media.    Now consider translating that to your work off of the social networks. This year I selected three words as reminders for driving my business.    These three words are:  Strong, People, and Energy.   Why?    Why? 
  • SOCIAL WAYNE  |  SUNDAY, SEPTEMBER 5, 2010
    [Marketing] Samsung Galaxy Tab commercial makes iPad owners drool. Battle of the tablet commercials
    Note I didn’t’ say it was an iPad Killer as I don’t believe any future tablet will be an iPad killer as the iPad has way to much of a market share along with the thousands of apps via Apple’s App store. Samsung recognizes the tremendous growth potential in this newly created market and we believe that the Samsung GALAXY Tab brings a unique and open proposition to market. The Samsung GALAXY Tab is pushing the market in new directions and Samsung believes this is only the beginning of its innovations as pioneers in smart media devices.”. The iPad is here to stay.
  • BRASS TACK THINKING  |  MONDAY, APRIL 23, 2012
    [Marketing] How I Blog at Brass Tack Thinking
    It’s a powerful marketing and positioning tool, and I deeply appreciate and value its place in my work. So my friend Mitch Joel wrote a post a week or so ago about how he blogs , and he tagged a few of us misfits in hopes that we’d write one of our own. So because I’d hate to do anything to let Mitch down — he is charming, after all — here’s a post about my blogging process, which amazingly enough has stayed pretty consistent over the years. My Philosophy. write to discover what I think. ” when I write. Capturing Ideas. find ideas everywhere.
  • SOCIAL EMAIL MARKETING  |  TUESDAY, JUNE 15, 2010
    [Marketing] Evolutions in lead generation and nurturing in an age of social.
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 21, 2013
    [Marketing] 50 Weirdest Websites That Rock the Web
    Created to showcase an online marketing consulting firm, it’s sad and uplifting at the same time. The post 50 Weirdest Websites That Rock the Web appeared first on Writtent.com: Internet Marketing Blog. 'In my eternal quest through the Internet jungle, I always need to be on the lookout. Clicking on search results can sometimes seem like a game of Minesweeper , and a very traumatizing one, at that. find myself stumbling upon websites that seem not to be created by anyone who falls under any reasonable definition of sanity. image credit MensFitness.com. Boohbah.tv. Z0r.de. Enjoy!
  • STAY N' ALIVE  |  MONDAY, OCTOBER 1, 2012
    [Marketing] Android is Finally "Enough", but I Still Miss My iPhone
    Google will always have the masses, very similar to the approach Microsoft took in the Desktop market (until Microsoft figures out the mobile market and competes with Google). I've written a few times on this blog about my trials with Android and dissatisfaction with devices under Google's operating system. The fact is, lack of consistent experience because Google doesn't own the experience, means they will likely never have a leg-up on the experience iOS gives users, considering Apple controls and owns the entire experience in their OS. I'll explain. The voice controls are solid.
  • THE RELATIONSHIP ECONOMY  |  TUESDAY, AUGUST 3, 2010
    [Marketing] Privacy? Your Life is Transparent!
    Do you think marketers want their hands on your data? The redefinition and terms are best determined by the individual who has now become the target of marketers. better model would be that we are the ones who have rights to our data to target the markets. Almost everything we do has some form of data tied to it. Excuse me, I am wrong. Everything we do has data tied to it! This data rest in a variety of databases and a time is coming when all these databases will be connected together and transparent for the world to see. Soon all. Does This Alarm You? For now.
  • ENGAGE  |  FRIDAY, MAY 13, 2011
    [Marketing] The Best Practice is Practice
    If you liked this, try: 6 Content Marketing Lessons from Warren Buffett. W e spend a lot of time reading how-to articles, case studies, and best practices. We want to make sure we’ve got the best advice and the surest path to success. We want to see how others have conquered problems in the hopes of replicating their success. And who can blame us? We don’t want to waste time or make mistakes that might cause pain; financial, emotional or otherwise. So we read. And we think. But the fact of the matter is we’ll never get better at our craft by studying best practices.
  • LOUIS GRAY  |  WEDNESDAY, MARCH 30, 2011
    [Marketing] The Social Graph Is Not Enough to Find a True Me
    Disclosure: I am vice president of marketing at my6sense. Last week, I gave a presentation at the Kynetx Impact conference just outside of Salt Lake City, Utah, talking with the developer audience about the Third Wave of the Web , and my continued belief that true personalization in both the Web and in our mobile content consumption is what will drive the most dramatic changes to the future of the Internet, following on to the first wave (Information Retrieval and Search), and the second wave (Social Networking). True personalization is about your own interests and preferences.
  • LOUIS GRAY  |  SUNDAY, FEBRUARY 20, 2011
    [Marketing] NPR Features News Acceleration, Our Ability to Consume It
    Disclosure: I am VP of Marketing at my6sense , which makes tools to personalize the new world of streams. Yesterday NPR Reporter Linton Weeks posted a interesting observational piece on the accelerating pace of news, from its discovery to a reaction - spurred forward not just by the 24 hour broadcast networks, but the parallel growth of social media, which sometimes plays the role of news starter, news observer or news distributor. See: Media Black Hole: So Much News That We'll Implode? Linton also asked me a different question, which wasn't carried in the piece. To this, I said no.
  • SPIN SUCKS  |  WEDNESDAY, AUGUST 18, 2010
    [Marketing] Is Social Media Forcing Retirement? | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 18 2010 Is Social Media Forcing Retirement? think all of this shift in the way we communicate, buy, sell, market & grow is making majority a little uncomfortable. You can guess where that audience typically lies…50+ white men. They do. Alright.
  • CHRIS BROGAN  |  FRIDAY, OCTOBER 29, 2010
    [Marketing] If You Feel Like Browsing
    Marketing. If you ever just wanted to start browsing through my stuff, you can always throw the “category&# into your browser and look around a bit. For example, here’s my writing on: Business. How-To. Self-Improvement. Thinking. Of you can check out my book reviews. And If You Like What You Read. I’d love for you to consider subscribing to my blog. It’s free, and it saves whales.
  • THIS, THAT AND THE OTHER  |  TUESDAY, FEBRUARY 14, 2012
    [Marketing] Government Services Intermediation: The New Role for Cybercafes.
    Mbumbuni is a rural market town in Kenya’s Mbooni East District approximately 120km from Nairobi. Within the market is one of the Kenya ICT Board supported Pasha Centers and probably one of the best equiped cybercafes I have seen. A Pasha center in rural Kenya. When I visited the area in August of 2011, the 3G signal was poor and the center was using a GSM router connecting via EDGE to provide access to clients. The resulting experience was of course poor. For the residents in the area, the next cybercafe with a good connection is in Masii 8km away or in Wote town 50km away.
  • JEFF ESPOSITO  |  MONDAY, JULY 8, 2013
    [Marketing] Three Reasons Why Executives Should Tweet For Themselves
    Translation: I don’t understand social marketing, and I’d prefer you to tackle that medium. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. She utilizes a variety of marketing strategies and works with start-ups in the food, health, fitness, social media and consumer industries. 'This is a guest post from Megan Jasin. .
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 21, 2011
    [Marketing] How to Effectively Bottle Social Media and Product Integration
    Designed from the ground up to converge social media (the newest of the new) and wine making (the oldest of the old) into one package, include() is an interesting example of crowd sourcing and modern marketing sensibilities. We spend a lot of time as social marketers thinking of ways to get customers to interact socially with products. include() backs it up a step and builds sociability into the product and its marketing from the outset. include() may indeed be the world’s most social wine. An Intoxicating Social Media Experiment. Just what we were looking for.
  • PROBLOGGER  |  THURSDAY, OCTOBER 11, 2012
    [Marketing] The Top 6 SEO Resources for Bloggers
    Featuring some of the most insightful analysis of the Search Engine Marketing world available, Search Engine Roundtable is a must-read. Covering literally every aspect of SEO and online marketing under the sun, Search Engine Land is a favourite among SEOs in every niche. This guest post is by  Matt Beswick. For anyone involved in SEO, staying on top of the game is a difficult task thanks to the unpredictable nature of the business. As a blogger, however, it’s almost impossible—all you want to be doing is writing great content and generating traffic, right? SEOmoz.
  • LOUIS GRAY  |  MONDAY, AUGUST 19, 2013
    [Marketing] The Twitter Google Netflix iPad Dotcom YouTube Facebook Era
    The Steve Jobs Era: 67,900 Google results In context: " Four Design Lessons from the Steve Jobs Era ", " Visualizing the Steve Jobs Era ", " Top Ten Apple Ads of the Steve Jobs Era " Represents: Steve''s personal impact on the world of technology, design, marketing and one of the most successful companies in Valley and tech history. The iPad era is still strong, with Twitter putting on a good rising show, and Microsoft being high in the rankings, given its market penetration. Now, newsmakers and analysts alike are trying to explain just what this new era should be called.
  • PROBLOGGER  |  FRIDAY, FEBRUARY 3, 2012
    [Marketing] From Small-time Blogger to Professional Paid Speaker: My Journey
    Me: I’ll speak on anything you want—Sales, Marketing, I’m ready. Just a little over two years ago, I started blogging about content and inbound marketing for business, as well as personal development principles on my blog, The Sales Lion. Upon doing this, slowly folks in the blogging and marketing realm started seeing me as a fresh voice and also noticed from the videos that speaking was my passion. They had heard my success story of using content marketing with my pool company and asked if I’d be willing to share my message. We’re all communicators. And who are you?
  • WAXING UNLYRICAL  |  SUNDAY, MAY 22, 2011
    [Marketing] Weekly Roundup: Rapture!
    Infographic marketing tips: 11 ways to promote , by Lee Odden. Sorry to break it to you, but this week’s roundup has nothing to do with the so-called rapture that was supposed to have taken place last night. It does, however, include posts that left me somewhat in a state of rapture , because of how smart, or funny, or how memorable they were. Numbers, rankings, and why I think Alexa is a big waste of time , by Marcus Sheridan. Why: numbers don’t mean anything without context. Just like influence. How else are you supposed to take it? by Seth Godin. Why: hilarious. Bring IT!
  • CONVINCE & CONVERT  |  TUESDAY, JULY 31, 2012
    [Marketing] 4 Reasons Google Bought Wildfire
    There is most definitely a precedent for this, as Google bought web analytics company Urchin (which was approximately third in the market, the way Wildfire is now). Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. Happy day for Gary Vaynerchuk , who was an angel investor in Wildfire). Even though Wildfire had been courted for weeks by multiple suitors, most observers – including me didn’t view Google as a potential acquirer.
  • PUSHING SOCIAL  |  FRIDAY, DECEMBER 9, 2011
    [Marketing] The Best of PS: Twitter, Geeks, Pop Ups and More
    There is No ROI in Social Media Marketing bit.ly/szxYga Marketing Links They Didn’t Show You in School bit.ly/s4yzEF The 6 Stages of Exposing Yourself with Content Marketing bit.ly/vMr6O5 Simple Words That Will Help You Build Your 2012 Marketing Plan | Blue Kite Marketing j.mp/uqoObL. Get the kids and gather around. It’s time for the weekly review of what matters this week in Social Media. Or at least what I think is important. First let’s start with the posts this week. The Rise of the Social Geek. The world is changing faster everyday. t4N0p9.
  • KIKOLANI  |  TUESDAY, DECEMBER 6, 2011
    [Marketing] Writing Around the Web – Keyword Research, Google+, and Google Analytics
    How to Find Out Which Online Marketing Strategy Drives the Best Traffic – Learn how to use Google Analytics Advanced Segements to view different groups of referral traffic – traffic from social media, article marketing, link building, directories, local search, guest posts, and so on to determine the most effective online marketing strategy for your website. Search Engine Marketing vs. Social Media Marketing: The Showdown – How search engine marketing beats social media (and vice versa) and why you should be investing into both. Analytics.
  • FIREBELLY  |  MONDAY, NOVEMBER 21, 2011
    [Marketing] Monday’s 5 Social Media Must-Reads
    By Kristi Hines Social media can be an invaluable part of your business’ online marketing strategy. Below are 5 social media must-reads that we wouldn’t want you to miss. Brand Management: The Asshole Effect. By Olivier Blanchard Want to boost your repeat business, get tons of free referrals, acquire bunches of new customers and get lots of positive buzz for free? There’s a pretty simple way to do it that doesn’t have to cost you a whole lot. Can you guess what it is? Simple: Purge your company of assholes. Stop Bothering Me! The Cure to Common Social Media Distractions.
  • KYLE LACY  |  FRIDAY, JUNE 25, 2010
    [Marketing] The Power of Douglas Karr and DK New Media
    Douglass Karr is a Social Media consultant, United States Veteran and the CEO of DK New Media, an online marketing company. He is also the founding father of the Marketing Technology Blog which features many informed authors. The Marketing Technology Blog showcases these very attributes  by acknowledging other like minded experts and being as current as possible. It provides all the technology and marketing advice you could ever want (or need). Who is Douglas Karr? If you don’t know, you should.  This doesn’t do him or his company justice.
  • SOCIAL WAYNE  |  FRIDAY, FEBRUARY 10, 2012
    [Marketing] Day 10: People of color impacting the social web – Melinda F. Emerson – #29DaysofDiversity
    She is an author, speaker and small business coach whose areas of expertise include small business start-up, business development and social media marketing. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Each post will include a picture, bio, two links from the selected person and this paragraph. Emerson. Melinda F.
  • TWITIP  |  THURSDAY, MARCH 4, 2010
    [Marketing] Are You Obligated to Follow Back?
    March 4, 2010 Anita Nelson @ModelSupplies You are not obligated to follow anyone on Twitter, however from a marketing standpoint, it is just good business. did look at your account, though, Nick, and it appears as if you are only tweeting links to your blog posts, or marketing. March 5, 2010 Bloginstall @bloginstall Hmm… what a great marketing tactic! Shelly Kramer @shellykramer [link] March 5, 2010 Judy Adler @giftofmoney You are not obligated to follow him back, but it seems to me like good marketing sense to do so. Here’s what happened. > PS. WoW!!!
  • LOUIS GRAY  |  SUNDAY, JANUARY 16, 2011
    [Marketing] A Cloud-Centric Web Makes Device & OS Switching Easier
    Switching between phones was even easier, as on Android, I was able to redownload all my paid apps from the Android market, free of charge. There is a tug of war going on in your mobile devices and your desktop OS - between the world of apps and that of cloud-based Web services. The applications, usually designed and optimized for your particular environment, serve as familiar tools for you, and improve your productivity, bring you news, enabling you to do new things or they may simply entertain you. Clearly, I have more cutting to do.
  • MINDJUMPERS  |  TUESDAY, SEPTEMBER 11, 2012
    [Marketing] Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand
    They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. The decision to renew the same campaign in a different market is explained by Salman Amin , Executive Vice President Sales and Marketing, PepsiCo: “Judging from the success of these contests worldwide, we feel confident that the response will be incredibly enthusiastic here in the U.S. “Today consumers want to have their voices heard.
  • PROBLOGGER  |  SATURDAY, OCTOBER 29, 2011
    [Marketing] Creating Online Courses 101
    Content marketing (blogging, social media) is the way to position yourself as an expert and build relationships with your audience. Image copyright Dmitry Vereshchagin - Fotolia.com If you have your own products, you control the marketing, the pricing, and the content, and you take 100% of the profit. The beginner market is always the largest in terms of number of potential customers, and there’s only a handful of people who are real experts. All the top information marketers constantly release new products. This guest post is by Peep Laja of Traindom.
  • KIKOLANI  |  FRIDAY, OCTOBER 8, 2010
    [Marketing] Fetching Friday – Resources Mashup & Less Than a Week to Blog World
    10 proven blog marketing tactics you can use today – design, categories, timeliness, connections, and more. quick tips for developing a Facebook marketing strategy – competing with search engines, community pages, and more. 12 video demo tour of the Ontolo Link Building Toolset – a toolset which sets out to automate some parts of the link building process, quickly connect you with the most important websites in your market, and more. Making Money Online / Marketing / Reputation. The Resources Mashup. Blogging / Writing. Facebook. Find out! Find out!
  • WRITTENT BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [Marketing] Your Content Strategy Sucks. Here’s How to Fix It.
    Based on my recent market analysis for Writtent , we’ll be placing our focus on: Actionable, data-driven content creation and content marketing tips backed up by real case studies with a lot of visual how-to’s. The primary benefit of Semrush is being able to almost instantly access your competitors’ top keywords, so you can enrich your own marketing strategy in a matter of minutes. For Writtent , this may include the following categories: -       blogging. -       copywriting. -       content marketing. -       inbound marketing. -       freelance writers.
  • FEVER BEE  |  MONDAY, DECEMBER 6, 2010
    [Marketing] The Definitive Guide To Monetizing Your Online Community
    The secret is to avoid the obvious routes (advertising/affiliate marketing) and focus on adding value to the community. flourishing second hand market in seconds. Many people and organizations are beginning to make great money from their online communities. Charge for membership. By far the easiest, pack your community with added value and charge for membership. This means less members, more dedication and a budget to do cool things.    Advertising. By far the most common. Find companies that want to sell products to your members and charge a fee for promotion. Events.
  • WEB METRICS GURU  |  TUESDAY, JULY 24, 2012
    [Marketing] Radian6 Big Data
    Caveat , maybe the vendors, such as Radian6, Sysomos, at el, are also contending with the marketing of their platforms to people who were expecting streamlined solutions, and haven’t been able to take their own data and questions and match it up with the platform can provide – again, not necessarily the fault of the platform, but still, the platforms get blamed. It’s been about a week since the Radian6 Big Data  announcement (is that the right words to use?) and this is what it looks like on the Insights Panel (see below). That’s my guess. Solariat Press Release.
  • MINDJUMPERS  |  TUESDAY, SEPTEMBER 20, 2011
    [Marketing] How Lacta Created Engagement With a Simple, Yet an Effective Campaign
    64 Inspiring Facebook Marketing Techniques [infographic]. Tweet. Lacta Chocolate, one of the favourite brands of milk chocolates from Greece, did a great and actually, a simple campaign to promote their brand. What I found really cool about this campaign was the fact that it was not complicated and went really well with the image of the brand. The brand communication was usually designed on romance with advertisements focusing on people in love and comparing it to Lacta’s sweetness. People were comparing their loved ones to sweetness of Lacta. The campaign. Result.
  • PROBLOGGER  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Marketing] Kodak’s Social Media Success—and What Bloggers Can Learn From It
    ” Here’s what Tom Hoehn, Director of Interactive Marketing and Convergence Media, has to say about Kodak’s social media strategy: “From the consumer side our products are all about enabling people’s self expression, telling the stories of their lives … On the commercial side it is about making connections to get people answers to questions they may have about our products and services. The driving forces behind this model this have been Tom Hoehn (Interactive Marketing director) and Jenny Cisney (Social Media Manager and Chief Blogger). Kodak’s personal interactivity.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, MAY 17, 2012
    [Marketing] Spam Links – What Me? Never!
    Article marketing - like every other link issue, quality is again the problem. So you think you don’t have any spammy links. would estimate that just about every website on the Internet would have at least one spammy link, even if it has been created by accident, or in the early days when you were trying to build your business. Of course, “build inbound links” has long been the call of the SEO wild. In recent times, that has changed somewhat to include building outbound links. If links are the issue, what type of links now draw Google’s disfavor?
  • CHRIS BROGAN  |  WEDNESDAY, AUGUST 17, 2011
    [Marketing] Writing a Book – Making Money
    Writing a Book – Marketing And Promotion. You don’t get all that rich writing books, unless you’re James Patterson or Stephen King or that marketing guy who made 7 figures selling ebooks through the Kindle store and will gladly sell you his secret to selling you ebooks. Please applaud at my math skills- I’m a marketer). And thus, when CEOs wander into this or that store, or their marketing nerd employee (was that you?) MMMMMMMM, money. How do you make money writing a book? Earlier posts in this series: Writing a Book – Finding Time.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, JUNE 20, 2013
    [Marketing] Strategies That Build Intangible Value
    Marketers who used to jealously guard their brands are now aggressively courting outside developers with  Application Programming Interfaces (API’s)  and  Software Development Kits (SDK’s). 'The theories around development and execution of strategic management disciplines have evolved over time. We have shifted from long drawn out planning processes around “hard numbers” to real time simulation based on leveraging intangible assets. Peter Drucker  was a prolific strategy theorist, author of dozens of management books, with a career spanning five decades.
  • SOCIALFISH  |  SUNDAY, OCTOBER 9, 2011
    [Marketing] DC/MD/VA Nonprofits: Mark Your Calendars for Nov 9
    The effort seeks to empower nonprofits, not for just one day, but for the long haul with a significant training program so they can become better marketers, who cultivate stronger relationships with donors online. What’s November 9, you ask? It’s Give2TheMax Day and it’s exactly ONE MONTH FROM TODAY! Sponsored by the Community Foundation , the online fundraising platform  Razoo , and the United Way of the National Capital Area , Give2TheMax Day is a one-day fundraising marathon aiming to raise a minimum of $3 million for DMV (DC-Maryland-Virginia)-area nonprofits.
  • BRASS TACK THINKING  |  THURSDAY, SEPTEMBER 23, 2010
    [Marketing] How Hotel 71 Fixed a Customer Service Snafu and 5 Lessons to Take Home
    Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives How Hotel 71 Fixed a Customer Service Snafu and 5 Lessons to Take Home September 23, 2010 | by Amber Naslund View Comments I had a rather cruddy customer service experience the night before last, and I wasn’t going to blog about it. posted a couple of tweets that night amid my frustration (after contemplating carefully whether I wanted to call out the business itself ). But I was just going to let it be. My stay was fine, all that stuff.
  • CONVINCE & CONVERT  |  FRIDAY, AUGUST 9, 2013
    [Marketing] How Social Business Makes Organizations More Effective Communicators
    This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. When we talk about social business, we are talking about a holistic shift in the organization , and something that touches every department, not just the marketing and sales departments. As a marketer, on the other hand, it may be more difficult to start gaining traction for your brand if you are not already known and loved by many users. 'Matt Ridings, SideraWorks @techguerilla. Listen Now .
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 28, 2013
    [Marketing] 18 Things For Which I Give Thanks
    am thankful for the corporations and agencies who trust me and the Convince & Convert crew to help and support them in digital marketing, in some cases for many years. am thankful that Youtility is becoming part of the marketing conversation, and that companies are recognizing that helping beats selling. am thankful for the many companies and meeting planners who choose to have me spend time with their groups, talking about Youtility and other digital marketing trends. 'image from BigStock.com. Your faith in me has built this company, and puts food on all of our tables.
  • JEFF KORHAN  |  SUNDAY, OCTOBER 31, 2010
    [Marketing] Quality or Quantity Blog Posting for SEO? - Jeff Korhan - New.
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « QR Codes for a Good Cause | Main | Using Social Media to Enhance Your Sales Process » October 27, 2010 Quality or Quantity Blog Posting for SEO? The SEO or search engine optimization of your blog is most effectively enhanced by increasing the frequency of your posting and by attracting more inbound links.  Which is more important?   So, if you had to choose, it would be preferable to opt for delivering quality content less frequently.
  • PROBLOGGER  |  MONDAY, JULY 18, 2011
    [Marketing] Maximize Social Media Traffic to Your Blog
    This is a great way to push-market to your LinkedIn network, as often, InMails have a high open rate and are not considered as intrusive as other email marketing tactics. This is a guest post by David Cowling of SocialMediaNews.com.au. As bloggers, we are always looking for new ways to increase the level of traffic and readers to our websites. You may have a great product to sell or you just monetize you blog through display advertising—increasing your traffic to the next level is sure to increase your potential blog earnings. SEO your social media profiles. Facebook Fan page SEO.
  • TECHIPEDIA: TAMAR WEINBERG  |  WEDNESDAY, JANUARY 23, 2008
    [Marketing] Blogging: Social Media is Not Only About Social Media Sites
    Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing > Blogging: Social Media is Not Only About Social Media Sites Blogging: Social Media is Not Only About Social Media Sites by Tamar Weinberg on January 23, 2008 Share Often, I hear from people who complain that social media doesn’t do anything for their “marketing&# efforts. In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. You market, by not marketing.
  • ENGAGING BRAND  |  WEDNESDAY, MARCH 5, 2014
    [Marketing] Do you spend enough time escalating relationships
    So when we look at social marketing, when we look at how to develop relationships, fans, friends or loyal customers.then we need to take the same approach. 'Ever been at a meeting or at a get together and met someone who you just seemed to click with? Those chance meetings and new friendships are wonderful, exciting, insiring.however that is the start of the relationship. You wouldn''t agree to marry them that night, you wouldn''t agree a major multi million pound deal. No what you would say is let''s meet up again, let''s talk.let''s get to know each other better. We need to connect.
  • GAURAVONOMICS  |  WEDNESDAY, JULY 21, 2010
    [Marketing] Financial Chronicle Story on the Rising Role of Social Networks.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « The End of the Monomyth: We Need New Myths in the 21st Century afaqs! Story on What the Sunsilk Gang of Girls Redesign Means for Branded Social Networks » Financial Chronicle Story on the Rising Role of Social Networks Like Facebook and LinkedIn in Recruiting Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! For more, read my bio.
  • KIKOLANI  |  THURSDAY, MARCH 24, 2011
    [Marketing] Fetching Friday – Resources Mashup & Red Pandas
    Making Money Online / Marketing / Online Business. The only inbound marketing guide you will ever need – how Hubspot generates leads for their software, including their top three lead generation sources. The keys to content marketing improving search rankings – it’s not just the content, but these two important elements that will lead to content benefiting your SEO efforts. tips and marketing strategies for the new Facebook fan pages – learn how the new Facebook changes can help you get more likes and engagement for your Facebook fan page.
  • SOCIALNOMICS  |  WEDNESDAY, DECEMBER 16, 2009
    [Marketing] Social Media Privacy = Oxymoron?
    Historically, we’ve seen the “we are the best at everything&# messaging come out of many marketing departments. There’s also a need for continuous information exchange across the entire organization; in particular, it’s critical for production and marketing to be in constant contact. It’s one thing for marketing to listen to consumers’ complaints, but it’s an entirely different thing to respond to their complaints, look for trends in product deficiencies, and work closely with production to develop solutions. By Erik Qualman.
  • BRASS TACK THINKING  |  SUNDAY, JUNE 6, 2010
    [Marketing] Welcome to Brass Tack Thinking.
    Good thing we both thrive under pressure… [link] jaybaer I always knew what we needed in the smart marketing space was a little T & A. just got back from a conference where, along with industry influencers in my niche, I met some awesome marketers and tossed around cool ideas. plan to blog more about PR and marketing for my niche as a result, and reading this (Amber — Tamsen “reads&# an awful lot like you!) You want to make things happen. You need to make things happen. It’s part of who you are—maybe even at the core of it. It surrounds you. Follows
  • BRASS TACK THINKING  |  TUESDAY, JUNE 8, 2010
    [Marketing] Welcome to Brass Tack Thinking
    Good thing we both thrive under pressure… [link] jaybaer I always knew what we needed in the smart marketing space was a little T & A. just got back from a conference where, along with industry influencers in my niche, I met some awesome marketers and tossed around cool ideas. plan to blog more about PR and marketing for my niche as a result, and reading this (Amber — Tamsen “reads&# an awful lot like you!) You want to make things happen. You need to make things happen. It’s part of who you are—maybe even at the core of it. It surrounds you. Follows
  • DANNY BROWN  |  THURSDAY, SEPTEMBER 9, 2010
    [Marketing] There's More To Competence Than Training - Danny Brown
    You might also like: Introducing Social Media to Your Business Creative Social Sharing to Promote Your Blog Why Loyalty and Mobile Marketing is the Future for Retail Tags: Business , employees , guest posts , workplace training 5 voices - share yours! Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs There’s More To Competence Than Training September 9, 2010 5 voices share yours! Share Save This is a guest post by Leon Noone. His ideas are too unconventional for some managers. That’s a given.
  • VIPER CHILL  |  MONDAY, OCTOBER 11, 2010
    [Marketing] ViperChill Q & A: Ask Me Anything You Want
    So, if there’s anything you’ve wanted to ask me (marketing, personal, or otherwise) then now is the time to do it. Since I made it through the World’s biggest bungee jump alive, I thought I would try to give back to you all in a way that is far more personal. Though I do receive a lot of emails and comments that are questions, I thought it would be a good idea to answer all of them in one place. If you’ve never left a comment before, it would be great to hear from you. Nothing is too personal or “stupid&# , so feel free to say whatever is on your mind.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, JULY 29, 2010
    [Marketing] From the Outside, Looking In: Perceptions On Work and Gen-Y
    by a Millennial Why and How You Should Be Mobile Marketing to Millennials How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 2 of 5) How Will Gen-Y Change the World: A Gen-Y Mini-Series (Part 1 of 5) Introducing Lifestyle Brands: The Emerging Branding Strategy A Day in the Life of a Millennial 23 Things You Must Know About Gen-Y 26 Facts About Millennials Online, Social and Mobile Behaviors All content by its Josip not joseph.com is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 They believe they understand us through their perspective. Unported License.
  • THE WAY OF THE WEB  |  WEDNESDAY, AUGUST 11, 2010
    [Marketing] Augmented Reality needs to jump the shark
    TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious? Jumping the Shark defined ).
  • ENGAGING BRAND  |  MONDAY, NOVEMBER 30, 2009
    [Marketing] 10 Most Listened to Podcasts - The Engaging Brand
    decided to do 2 lists - 1) Most popular shows and 2) Most popular shows produced in 2009 Since the show began Ann Rusnak on Thinking Outside the Clock David Phillips on Social Networking Connie Reece on Conversational Marketing Martin Lindstrom on Sensory Branding Deb Knupp on Developing Relationships In 2009 Susan Gunelius with Tips on Business Writing Sydney Finkelstein on Why Good Leaders Make Bad Decisions Costas Kataras on Are we facing the death of the brand Roz Savage on Facing the Fear Roy Spence on Its not what you sell Wonder what you favourite show is? Would love to know?
  • BLOGS.IMEDIACONNECTION.COM  |  MONDAY, SEPTEMBER 27, 2010
    [Marketing] The future of publishing: Social News Curation
    iMedia Connection - ad:tech blog Articles Blog iMedia Blog ad:tech Blog Videos Events People Connection Resource Connection Jobs iMedia UK Home › iMedia Connection Blog › Opinions Opinions The future of publishing: Social News Curation Posted by Uwe Hook on September 27th, 2010 at 6:50 pm By now, you should have heard about Paper.li. If you never experienced a real paper.li Thats just the beginning: C urated.by just launched, collecting and organizing tweets into topic based streams that can be shared or embedded anywhere. What do you think? This Is Guitar At It’s Best!!
  • SPIN SUCKS  |  WEDNESDAY, DECEMBER 29, 2010
    [Marketing] How a Social Media Release Can Help Spread Your Story
    is a logistical and planning specialist, providing a wealth of experience in media services, promotion, marketing, audio-visual production, and distribution, as well as event and corporate strategic planning and implementation strategies. Guest post by Andy Donovan , founder and president of Donovan Group Inc. and a proud Canadian. consider myself a bit of a story teller. And conversely, I enjoy other story tellers. With the advances in technology now available to us, being able to tell a story has never been easier, or more challenging to sift through the amount of noise online.
  • WWW.NUSPARKMARKETING.COM  |  SUNDAY, OCTOBER 24, 2010
    [Marketing] Social Media Lead Generation for B2B
    Marketing Solutions for Web 2.0 and Beyond Home Capabilities About Us Our Principles Benefits Our Team Search Marketing Media Buying Services Marketing Strategy Map Strategic Development Social Media Get More Visitors Get More Leads Marketing Automation Analytics Integrated Plan Brainstorm Intro Packages Our Blog Resources eMarketing News Ebooks Landing Page Help Content Strategy Lead Nurturing ROI Calculator PayPal Join Us Experience Marketing Automation Testimonials Client Experiences Contact Us Buy Our eBooks! Only $5.00 link] ? link] ? It exists.
  • LOUIS GRAY  |  THURSDAY, MAY 19, 2011
    [Marketing] Linktamer: Coming Soon to Find Your Best News Links
    Disclosures: As noted often, I am vice president of marketing at my6sense, focused on personalization of news and social streams, much like Linktamer's future mission could be. While we're on the topic of personalization and filters. there's a new project called Linktamer currently under construction that looks like it could be a Web-based tool to find the most interesting stories from your feeds based on your interests, relying heavily on your direct feedback to stories, and the tags describing them. Looking forward to seeing this one develop. RSS Relevance Linktamer
  • LOUIS GRAY  |  FRIDAY, SEPTEMBER 24, 2010
    [Marketing] iSites Creates Simple Mobile Apps for Individuals, Brands
    iSites bills itself as being able to design once and publish on multiple mobile platforms - meaning you can get published on both the iTunes Store and the Android Market. At the end of 2009, Mobile Roadie made a big splash at Le Web for the company's do it yourself iPhone application builder. The app, for about $500, could create a customized application for individuals, and has seen strong traction in the entertainment space for artists including Taylor Swift and Madonna. It's also the platform used for iPhone apps featuring Chris Brogan and Brian Solis.
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