Small Business Mavericks

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Can Online Marketing Be Customized?

Small Business Mavericks

There is no one way to market a business online. Every marketing strategy is different and every business deserves its own marketing strategy. A customized online marketing strategy will make your website and your web presence unique. Any way you look at it, your online marketing strategy should be as unique as you are.

Marketing 192
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4 Reasons Your Content Marketing Is Failing

Small Business Mavericks

Newbie online marketers can get the idea real fast that there’s some kind of secret to succeeding at online marketing. Quantity - It’s almost cliche, but you’ll hear online marketers often claim, “quality, not quantity.” No exceptions. ” The truth is, you need both. As often as you can.

Content 170
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Why Not Blog Marketing?

Small Business Mavericks

I was taken aback after seeing how marketers and ad agencies differ in their use of specific online marketing tactics. It seems that neither marketers no ad agencies have increased their value on blog content since 2009. I have nothing against any of those marketing tactics. Don’t get me wrong.

Marketing 164
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Video Ads, Facebook, and Marketing

Small Business Mavericks

So if you aren’t looking at video ads as a marketing strategy, you may want to think about changing your mind. Of course, your particular customer demographic plays into every marketing strategy, and if your target market isn’t looking at video ads then it isn’t an urgent issue.

Video 137
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Make It Fun: Gamification & Marketing

Small Business Mavericks

Those two factors, fun and competition, are effective in marketing because they create engagement. The fact that you are doing something because it’s rewarding in some way goes past “playing a game” and into areas like education and marketing. Your marketing may use games, or it may be something entirely new.

Marketing 129
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Is Your Marketing Strategy Flexible?

Small Business Mavericks

Now, marketing isn’t warfare, but there is a real similarity in the idea that strategy has to be flexible. In marketing, this happens when a PPC campaign is cherished despite results, or when a slogan is kept even when nobody but the boss likes it. marketing tactics. mobile marketing. Strategy Must Be Secondary.

Strategy 127
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Does Your Offline Marketing Match Your Online Marketing?

Small Business Mavericks

Some people call it “integrative marketing.&# I think that’s a good phrase, but regardless of what you call it, small businesses struggling in a down economy should spend a little time thinking about how they market themselves. It means that your message across all marketing channels should be consistent.

Widget 156