Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. Leave a comment please.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JUNE 28, 2008

Intranet 2.0. The Enterprise Strategy Group (ESG) reports that as much as 75 percent of most companiesâ?? intellectual property is contained in the messages and attachments they send through their e-mail systems (source: Message Therapy, CIO Magazine, January, 2005). Intranet Strategies by JMC. Internal Communications.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Laurel Papworth

JULY 13, 2010

If you wanted to advertise a new baby pram, you wouldn’t necessarily choose a TV show about cars or a magazine about trucks to do it, would you? At least with TV and magazines you know that at least nominally, they are there with some focus. RocketOn and Living Web (1). Even psychographics, thinking laterally.

Social Networking 98

Social Networking Advertising comScore CPM 98

Proactive Report

MAY 6, 2010

One of the keynote panels was about the media and their needs in today’s Web 2.0 In a segment about the sale of Newsweek on Marketplace on NPR yesterday Kai Ryssdal said “Papers and magazines that have been around for decades are barely hanging on. I’m leading the a workshop on social media and PR strategies.

Press Release 109

Press Release comScore Case Study Nielsen 109

The Marketing Blog

NOVEMBER 23, 2007

I remember speaking to a journalist from a leading business magazine some-time back who was really passionate about a story he had to cover. The scope of my blog-posts span across the Enterprise 2.0 The scope of my blog-posts span across the Enterprise 2.0 However, I still review some Web 2.0 I could sense it.

Blogger 100

Blogger Web 2.0 Startup FeedBurner 100

Buzz Marketing for Technology

JUNE 27, 2008

In the current issue of Inside Knowledge magazine, editor Jerry Ash raises the same question that Chris Hearne brought up in this blog a few days ago : If virtual is so great, how come conferences are booming? about the transformation of government by Web 2.0/Enterprise Enterprise 2.0. By Carla ODell on June 18, 2008.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Jeff Esposito

JUNE 15, 2011

I got into it three years ago when I was handed a magazine article and given the ultimatum of figuring it out. Social media was still being called Web 2.0, Looking back I have to laugh that it actually took a magazine being tossed at me to get into the social media space. At the time, I was content with public relations.

Social Media 38

Social Media Web 2.0 Reputation Meeting 38

Diva Marketing Blog

SEPTEMBER 7, 2009

What makes a great magazine? Deanna Sutton publisher – Clutch Magazine , Angela Benton publisher – BlackWeb 2.0 and Heidi Richards Mooney , publisher- WE Magazine for Women join me to discuss how online publications are dealing with this new genre. Content of course. just like you. s effects on urban entertainment.

MySpace 56

MySpace Marketing Web 2.0 Forums 56

Buzz Marketing for Technology

JULY 28, 2008

Home > Web 2.0, Only now with Web 2.0 batsontr@mit.edu Cite this Site Trent Batson , "Web 2.0, Web/Portals. Strategies for Managing the Student Lifecycle. Register with Campus Technology. More Content. Networking with peers. It only takes a minute. Weighing In. By Trent Batson. Newsletters.

Web 2.0 202

Web 2.0 Wireless Telecommunications Education 202

Laurel Papworth

JUNE 22, 2010

Today you do your best to get them articles in women’s magazines, hand out free samples and so on. Public Relations becomes Community Relations – Social Media is a post from: Laurel Papworth- Social Network Strategy. Build and manage the community and you automatically take on a “public relations manager&# role.

Communities 78

Communities Social Media Web 2.0 Social Networking 78

Ari Herzog

SEPTEMBER 30, 2010

Spoken at TEDx and regularly quoted in publications and news media, including Marketing Magazine, Canadian Marketing Association and City News Toronto. Featured in Marketing Magazine. Featured in Marketing Magazine. Specialties : Local government, new media, project manager, strategy development. Speaker at TEDx Ottawa.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Buzz Marketing for Technology

JUNE 27, 2008

« A Pretty Good Discussion -- ON Magazine | Main. Now, in the web 2.0 Ross: Enterprise Architecture As Strategy: Creating a Foundation for Business Execution. Chucks Blog. Storage Virtualization and Data Migration » June 10, 2008. Why Supporting Knowledge Workers Is Hard For IT. Regular Reads. Planet VMware.

Wiki 140

Wiki Project Meeting Organization 140

Techipedia: Tamar Weinberg

JULY 15, 2010

But to me, a blog is similar to a magazine and most popular magazines have pictures. Reply Eddy Boppre July 26, 2010 at 1:10 pm Excellent posting, I like your web site, and If possible update it even more frequently. While not having images is a major problem for me, I just like to have them in my posts.

Blogger 250

Blogger Engineering Flickr SEO 250

Social Media Strategery

SEPTEMBER 28, 2009

Government people always need homes to collaborate and there are a ton where great dialogue occur already from associations to events to government-specific magazines. I’m one of the leads for our social media/Government 2.0 Facebook firewall gov20 government government 2.0 FASTForward FedScoop Governing People Government 2.0

Gov 2.0 89

Gov 2.0 Collaboration Communities Web 2.0 89

Social Media Strategery

DECEMBER 30, 2008

In 2009, I’m going to move reading back up my priority list and start dedicating time each day to my Google Reader, my stack of unread books, magazines, and Twitter stream. I’m one of the leads for our social media/Government 2.0 I’m one of the leads for our social media/Government 2.0 I like your #5. I like your #5.

Gov 2.0 77

Gov 2.0 Social Media Web 2.0 Wiki 77

Social Media Strategery

AUGUST 18, 2010

Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner. She is an active member in PRSSA, which has gained her many professional experiences with communications, public relations, campaign strategies and social media. Powered by Wordpress. Fresh News Theme by

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

MARCH 10, 2009

From what I’ve heard and read, one of the largest hurdles to clear is getting leadership to buy off on Web 2.0, The days of reading store-bought magazines and listening to the radio to seek out new music are over. I’m one of the leads for our social media/Government 2.0 but in our case, the Grand Poobah wanted it.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.

Brands 133

Brands Message Boards Travel Forums 133

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! Enterprise Content Management: From Strategy to Solution. Accentures View on Web 2.0 Succession Planning. Performance Review. Leadership. Innovation. Project Management.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Webbiquity SMM

SEPTEMBER 10, 2012

Sandy is an active thought leader in helping businesses transition into an era of social business, as well as the award-winning author of two best-selling books: The New Language of Business: SOA & Web 2.0 , and The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market. Beth Comstock. bethcomstock.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

JANUARY 5, 2010

6 Steps for Creating a Social Media Roadmap and Plan (Green Marketing 2.0): Lorna Li writes very introductory post on what social media is and what you can do with it with some great insights. A Corporate Guide for Social Media (Forbes): Forbes actually gets it when it comes to social media strategy in the workplace.

Marketing 265

Marketing SEO Journal Engineering 265

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her blog on Social Media Strategy covers business, social media, and Facebook marketing. Arie is a social media savvy web 2.0

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JANUARY 5, 2009

27 Website Promotion Sources that Have Nothing to do With Google or SEO (eMoms at Home): In other words, Wendy Piersall explains that your online marketing strategy is all about internet marketing and a whole lot of social media. Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0 guru, shows how to leverage Web 2.0

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Develop a strategy that is yours and cannot be challenged. Reply Saporito January 29, 2008 at 12:49 pm I appreciate immersive marketing strategies. Personally I am much more likely to further investigate a product/company/service that was brought to my attention indirectly than say, on a billboard or full-page magazine ad.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

MAY 5, 2010

« Direct Marketing Observations July 6, 2010 at 10:54 am Designing A Facebook Fan Page: Showcases, Tutorials, Resources - Smashing Magazine July 8, 2010 at 3:27 am You’re It! Let’s say you did something along the lines of what I do — social media consulting and strategy. What if you had offices everywhere?

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MAY 19, 2008

I still slap myself on the forehead when I recall tossing out a magazine from the Compuserve days that featured the best websites of that time.) but i am still working with the possibility of the internet and enjoy of the opportunities of web 2.0. I also have a confession to make.

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

JULY 29, 2010

I hearken back to the magazine rack on the street corner that had the sign if you read it you bought it. This was pretty cool for a number of years until publishers, newspapers, magazines, art galleries, museums, professional photographers, and numerous other cultural gatekeepers started to fold. Free is also a choice.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Smashing Magazine ), among other things. As a result, I’m working on the launch of an online magazine-style format that will have a place for other occasional bloggers to post as well. There are so many blogs out there that regurgitate news, causing clutter in the blogosphere. Your insights will serve as a valuable resource.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Buzz Marketing for Technology

OCTOBER 14, 2008

I’m a freelancer, web worker and consultant myself, and I work with many others in the same fields. * A growing number of magazine and newspaper and blog articles talk about these trends — google “paperless&# , “cloud computing&# , “collaboration tools&# , “multi-tasking&# and other similar terms.

Products 260

Products Project Software Meeting 260

Webbiquity SMM

JUNE 6, 2011

Marty’s an international speaker at Search Engine Strategies (SES), Search Marketing Expo, SEMpdx and PubCon conferences. Contributor to the Social Media Marketing Magazine – B2B Column. Consulted on social media and reputation management strategy with Dow, Hearst, IBM, Time/Life, & Barnes&Noble.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Myrland Marketing

JUNE 29, 2010

You’ll be just as hard pressed to reach my Mom on SM as you might be to reach a college student with an ad in a national magazine. And the most important thing to remember about communicating to your audience is that you should communicate in the language that they speak. Would you follow a brand like Monistat?

RFP 77

RFP Social Media Comments Training 77

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

If you had any doubt, just go on over to their stats page and see for yourself why it is something you want as part of your marketing strategy. With 350 million+ users, a self-promoting and natural way to have people promote your product, and a very active audience full of close friends and family, what’s not to like?

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. Laura Callow tells you why.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

APRIL 1, 2010

Don’t join every social network You might hear from people that you need to be everywhere, and I’m sorry to say that it’s not a good strategy. The more you’re able to take your distinct personality and ideas and carve your own niche, the better off you’ll be. You won’t be able to scale your brand on fifty social networks.

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

MARCH 24, 2010

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. Steve Gebhardt Steve Gebhardt is the Content Editor of the COED Magazine , one of the fastest growing online publishers in the 18-24 year old market. It’s simple: talk or write about things that interest me! No sales pitch.

Influencer 278

Influencer How To Press Release Blogger 278

Buzz Marketing for Technology

JUNE 27, 2008

The result is then a pull strategy for training, in which individual workers are demanding training based on the needs these new ideas are generating. Corporate Policies on Web 2.0. As new graduates come into an organization with new skills, they will influence current workers. New skills for the workplace. ► May. (10).

Skills 184

Skills Training Wiki Education 184

Koka Sexton

JANUARY 1, 2009

Twitter Gets Help from Bezos 5 Tips To Recharge Your Body And Mind Overnight | Rock Your Day The Knowledge Network for Thought Leaders on Business Strategy, Innovation and Futures. Scientific American socialADDICT blog – Social Marketing, Web 2.0 OGyHoy7lbcag2mj8fmcT4G5m_500.jpg

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55