Atom Thought

FEBRUARY 28, 2014

dotConverse recently started working on one India’s more popular auto magazine- MotoringWorld (previously BS Motoring) Over the last 3-4 months I had the opportunity to interact with Anant Nath, the Owner of Delhi Press (which owns MotoringWorld) and Bhavesh Thakore, the VP (who is a stalwart of publishing in India) Based on these interactions, (..)

Social Media 212

Social Media Publishing 212

Atom Thought

JANUARY 2, 2013

Hello Friends, In this edition of the ‘Guest Post’ we have Bhavesh Thakor, Publisher of AutoCar -The cult magazine for car lovers across the world among other titles. This article delineates the quandrum and confusion of a print medium that is trying to now also break into the online medium. Bhavesh rightly raises a few.

Publishing 248

Publishing Advertising 248

Atom Thought

DECEMBER 19, 2012

Treat Facebook to push Press Releases: More often than not companies push their press releases intended for newspapers and magazines on Facebook. We have seen this become as bad as publishing scanned images of the press releases. Companies need to realize that their real job begins after getting the likes on Facebook. If they.

Press Release 224

Press Release Company Facebook Publishing 224

Atom Thought

JULY 8, 2014

Recently there was an article in Forbes magazine about how TV is not going anywhere and that TV Content viewing is increasing after the onslaught of social media. The expert being interviewed said that social media popularity has not dwindled the popularity of TV My view is that we need to understand that each platform.

Content 159

Content Marketing Social Media Platform 159

Atom Thought

APRIL 16, 2011

Some time back I wrote an article in The CTOForum Magazine about how social media is impacting the next generation enterprises.

Social Media 207

Social Media Meeting Social Networking Research 207

Atom Thought

JULY 8, 2014

Recently there was an article in Forbes magazine about how TV is not going anywhere and that TV Content viewing is increasing after the onslaught of social media. The expert being interviewed said that social media popularity has not dwindled the popularity of TV My view is that we need to understand that each platform […]

Content 100

Content Marketing Social Media Platform 100

Atom Thought

JULY 8, 2014

Recently there was an article in Forbes magazine about how TV is not going anywhere and that TV Content viewing is increasing after the onslaught of social media. The expert being interviewed said that social media popularity has not dwindled the popularity of TV My view is that we need to understand that each platform [&hellip.

Content 100

Content Marketing Social Media Platform 100