Josh S Peters
MARCH 14, 2011
Hopping from one wireless hub to the next and fueled by good coffee, great music, and relaxing in the “small town&# environments of this area of CA. This results in loyalty and reciprocal trust. The title is a bit of a misnomer in this case because I’m not actually at the The Search Agency today.
Convince & Convert
JUNE 25, 2014
In addition to its reach and immediacy, SMS is very affordable and offers an amazing ROI for marketers when used properly. For example, let’s say you’re building a mobile loyalty list to drive customers to retail. To account for condition of purchase consent, include: “Consent to these terms is not a condition of purchase.”
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Convince & Convert
APRIL 8, 2010
I know you have to pay for WiFi on the iPad, but what if you have wireless at your home? I have wireless at home, which I connect the iPad to most of the time, since I work from home. The keyboard (dock or wireless) eliminates the text input problem, although it would be a bit clunky on a plane. How long would that take?
Webbiquity SMM
JUNE 6, 2011
Should there be an ROI on relationships? Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. Also, highly recommend his book, The Social Media ROI. You expand it.”
Convince & Convert
APRIL 7, 2010
There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Building brand loyalty: rewarding/recognizing customers who come in frequently and encouraging them to continue Foursquare and Gowalla are, in my opinion, focusing too much on this gaming aspect.
Convince & Convert
AUGUST 25, 2010
What impact could Starbucks’ brand of wireless connectivity have on consumer behavior? Carefully crafting and leading the consumer experience in-store and virtually, has earned the company trust and admirable loyalty. Experience=trust + loyalty, the formula is simple yet solving it takes work. Let’s get real.
Techipedia: Tamar Weinberg
DECEMBER 15, 2009
Customers might purchase based on customer reviews or the opinions of influential bloggers or loyalty based on membership in one of Seth Godin’s Tribes (great book!), I’ve never quite said that metrics, ROI, etc. but the multiple impacts of social media tools can make them worth the time and resources to get them working.
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