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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

Now Pinterest is introducing its own version to help users jump easily to boards by using their smart phone cameras. This is big news for retailers and lifestyle brands wishing to boost instore sales. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in. Nov 26, 2017.

Features 230
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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Measuring influence or just tracking loyalty? And here’s where the loyalty card element comes in: Supermarkets and social networks: The basics of the supermarket loyalty card are pretty simple. Tancredi, headphones and promo information all via Peerindex. and Flickr.

Klout 49
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Is your business easy to find for local and mobile searchers.

Saying It Social

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. First an anecdote, then the facts. if yes, please explain.

Mobile 135
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Help! My Baby is Sick and Someone is Stealing My Money!

ProBlogger

I noted, as usual that mobile visitors represented about twenty percent of my overall traffic, split roughly 50/50 between tablets and smart-phones, which is exactly what I would expect from reading the latest tech news headlines. Smart-phone users aren’t quite so keen to buy stuff, yet. Mobile is growing like crazy.