Loyalty Related Topics 
Atom Thought
MAY 11, 2010
Many marketers think and focus on how to lock-in their customers- by creating a unique platform, or an ecosystem of apps that can run only on a specific platform , complex loyalty programs or just naturally by a tough exit option.
Atom Thought
DECEMBER 19, 2009
So let me take you back to ‘Mayorship’ and ask you- ‘isn’t this an exciting way to build loyalties?’ This kind of gives a new twist to the old loyalty marketing. Imagine if I am pronounce the mayor of café coffee day, brigade road, Bangalore.
Atom Thought
JANUARY 5, 2009
Run a customer loyalty program. This is proactively recording customer satisfaction and his receipt of service, so that even in case of dispute the incidence is minimum, and to start with it will help you have a satisfied customer with less chances of dispute. There is no quick-fix and there is no permanent solution.
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