Jeff Esposito

DECEMBER 15, 2010

However I wanted to share to readers of this site who may have missed it. You see, resolution lists often feel empty to me and would be better if they were created together. This post originally ran on PR Breakfast Club. The 2010 calendar is running out of daylight and the liquor stores are. stacking up the bubbly.

Meeting 32

Meeting Sports Fashion List 32

Jeff Esposito

FEBRUARY 21, 2012

If I were a betting man, I would wager that you should see the number of opt-outs at a much lower clip than that of your email marketing list. Sure the metrics are basic, but at the end of the day it is always great to show the business where your new fans are, especially if you are pushing for prominence on your company’s site.

Facebook 46

Facebook Metrics Comparison Data 46

Jeff Esposito

JANUARY 20, 2011

Reading the paper during the latest storm in the Boston area, I came across an interesting job listing for a PR person in the Department of Winter that read: WANTED – PR pro with 3-5 years experience to serve as manager of communications and community in the department of Winter. Kris Kringle, AKA Santa Claus is a fictional character as well.

Travel 24

Travel Hashtag Communities Blogger 24

Jeff Esposito

SEPTEMBER 24, 2010

If you are into country and want to check out the show, click the Toby for 10 bucks banner on WKLB’s site (Boston) and let me know so we can tailgate together. 13 PR resources you may not know – I like lists, especially ones that I may have missed along the way for some reason. This is a good list from the folks over at Ragan.

Survey 23

Survey Groups Groups Price 23

Jeff Esposito

MAY 6, 2011

If you only read one post in this list, peep out the Miami-based filmmaker’s blog. Last I checked I read and communicate in excess on many social sites, but have never eaten one as that would just be gross and unhealthy. Once it has hit the lexicon it becomes gospel. What say you? Bonus video: Via kylelacy.com.

Authentication 36

Authentication LinkedIn Conference Social Media 36

Jeff Esposito

DECEMBER 13, 2010

Julien Smith wrote an interesting piece the other day about increasing traffic to his site via Twitter. So moving forward, I am going to add that to my list of things to do for you the reader of this blog. I am not sure what this is going to look like yet, but there will be times where I’ll drop off the grid to really hit the pavement.

Social Networking 28

Social Networking Twitter Sites Tips 28

Jeff Esposito

AUGUST 3, 2010

I think to get a well rounded perspective on true influence a combination of SIM, Klout.com , ratio of impressions to feedback, and how often blogs or other sites link need to be all taken into consideration. Do you want the list of available metrics, what they mean and how to get there? Have you seen the Radian6 eBook on metrics?

Metrics 28

Metrics Review Social Media Video 28

Jeff Esposito

AUGUST 23, 2013

For those who want to market their sports or gaming events, social networking sites are the best online platforms to consider. Once a certain hash tag has been used a thousand times, it will appear on the regional or worldwide trending list. How social media contributed to the tournament’s online buzz. You can target almost 1.73

Hotels 39

Hotels Sports Trends Statistics 39

Jeff Esposito

JULY 28, 2010

With none on the TGW site, I followed the social media breadcrumbs and stumbled into a pile of poop that would make any PR person cringe. Their system digests it then displays the products on their site. yesterday afternoon, the company took the traditional PR route and issued a concise statement on their site. Around 4:00 p.m.

Price 51

Price Issues Comments Company 51