Direct Marketing Observations

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Does Good Content Matter Anymore?

Direct Marketing Observations

Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO. Forget good content, the goal now is “searchable”, SEO friendly content. Perhaps, but it’s a short list. Actually, things already are ugly. Screw the readers.

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Children and Facebook-15 links to Help Parents Learn

Direct Marketing Observations

I’m compiling an exhaustive list of blog posts and articles related to Facebook, children, and privacy and how it impacts all of us. Tags: Facebook SEO/SEM Social Networks Children marc meyer. This is where my head is at right now. Stay tuned for the wiki. The Big Game, Zuckerberg and Overplaying your Hand.

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Social Media Specialists Are No Longer Needed

Direct Marketing Observations

I used to be an SEO specialist until what I did just became a small part of the daily mix of things that I did for our clients. For Marcom people adding social to the mix is just another in the long list of things that are now just part of the job description. Case in point. They have to have them to survive.

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I have a client…

Direct Marketing Observations

I was brought on as an SEO and social media marketing consultant , and I’ve done everything and more for them. Here’s a short list of “some&# of things I’ve done for them: Reworked/redesigned website for better customer engagement. Tags: Marketing seo social media marc meyer consulting economy.

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Fear of Social Media

Direct Marketing Observations

After reading that bullet list, I’d be scared to do anything too! Tags: SEO/SEM social media fear. It’s easier to trust the wrong person. It’s easier to fail and. It’s easier to think that social media just doesn’t work because you fail. What did you do? What will you do now?

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Todays #SocialMedia Tweetchat Topic: The Social Media RFP: How to Get the Best Results

Direct Marketing Observations

The industry is growing by the day: Agencies (traditional, interactive, digital, public relations, etc), Consultants (individual or small teams), web-development (SEO, measurement, advertising, now with social elements), Software Vendors, Service Vendors and you could continue to sector this list ad nauseum.

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Social Media Consultants & Companies-The truth can be found in their numbers

Direct Marketing Observations

Are they on any lists? What types of lists are they on? One of the lists this particular company is on is called, “Spammers that follow me&# …Nice, That’s the kind of promo I want others to see! Tags: SEO/SEM social media marc meyer social media consulting social media consultants.