Social Media Strategery

JANUARY 23, 2012

Despite the newsletter articles, blog posts, press releases, and conference presentations, many "communities" are nothing more than a new version of the same old Intranet, only with shinier tools. You send a blast email out to multiple distro lists asking for help. Where do you head first? You email your immediate team.

Communities 121

Communities Wiki Microblogging Press Release 121

Social Media Strategery

JANUARY 7, 2010

Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. Working to get a quality list of people following you takes time and effort, and requires giving back as well as simply following people. Cross-promote.

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

APRIL 2, 2010

Once you create your account, start by following these people/lists: Read LifeHacker’s The Six Ways You Should be Using Twitter Take a look at the people I’m following for a good mix of social media, Government 2.0 (and List Mashable’s Who’s who in social media list GovTwit is an exhaustive list of every Government 2.0-related

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138