Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book – This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. Share Your Newsletter – I’m not talking about every issue. Strategy is everything.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book - This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. Share Your Newsletter - I’m not talking about every issue. Strategy is everything. Even Pinterest.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

FEBRUARY 3, 2014

Get subscribers for your newsletter - By capturing subscribers for your newsletter you create a warm contact list that you can market to any time. Use videos effectively - Videos are powerful marketing tools. Create great videos, post them on YouTube, and embed them on your blog.

Brands 107

Brands Newsletter Google Video 107

Small Business Mavericks

APRIL 25, 2012

However, something about your listing in the search results convinced them to visit, so there must be an inkling of interest. Newsletter subscriptions, social media connections, and social media sharing are just three of those options. The question you should be constantly asking yourself is how to make use of that traffic.

Newsletter 101

Newsletter Survey Engineering Influencer 101

Small Business Mavericks

OCTOBER 1, 2014

It is a nice idea, to think that Google has lists of things to do to make SEO a breeze. All you have to do is find the list of ranking factors and check it off, right? Any list that claims to be anything other than subjective is probably not all that helpful. If they like your blog or newsletter, they’ll sign up.

SEO 102

SEO Small Business Engineering Newsletter 102

Small Business Mavericks

DECEMBER 9, 2013

If you have a mailing list that you send out an e-mail to once a week, you can ensure that a good number of your visitors will revisit your site on a regular basis. Now, let’s say you send a newsletter to your list every week. It’s a lot easier to sell to a warm list than it is to a cold list.

Marketing 105

Marketing Small Business Conversation Newsletter 105

Small Business Mavericks

MAY 16, 2012

Ikea has sent e-mails to its loyalty list announcing the brands latest products. Pinterest itself will send visitors to Ikea’s main website, and Ikea will hope they decide to sign up for future newsletters and special offers. It’s a mix that’s made in heaven for Ikea as it channels traffic through its latest creation.

Social Media 107

Social Media Marketing Newsletter Loyalty 107

Small Business Mavericks

APRIL 8, 2015

Are you writing a blog because you are trying to generate leads for your business or are you trying to funnel your audience into your e-mail list? Your online marketing strategy may include a blog, a newsletter, and downloadable spec sheets for each of your product lines. Let’s take blogging, for instance.

Newsletter 70

Newsletter Content List Brands 70

Small Business Mavericks

MARCH 4, 2015

Here’s his list: Inadequate permissions — it’s a good idea to have a two-step process to opt in for emails, where a verifying email has an embedded link to complete the sign-up. Your email list should be a valued asset because it has the people who want to hear from you. Who Decides What’s Spam?

Embedding 70

Embedding Newsletter Small Business Campaign 70

Small Business Mavericks

JULY 1, 2013

Secondly, you can start a blog promotion newsletter, which is a special newsletter you send out weekly and that summarizes your blog posts while linking back to them. Even today, there are still people who don’t know what an RSS reader is, but everyone knows what e-mail is and uses it.

Google Reader 98

Google Reader Google RSS Aggregator 98

Small Business Mavericks

SEPTEMBER 26, 2011

You can use your e-mail list to drive new traffic to your social media profiles and increase your following. Send an invite – Aside from your weekly or monthly newsletter, send out a special e-mail invitation to your subscriber list to invite them to follow you on Twitter, Facebook, LinkedIn and other social media sites.

Discount 98

Discount Newsletter Social Media Sites 98

Small Business Mavericks

MAY 9, 2013

Getting people to sign up for your newsletter or e-mail marketing list is another thing. However, you can use your e-mail list to help your content go viral. Let the list do the rest. Getting content to go viral is the first step. Once you get them, however, you can market to them over and over again.

Content 101

Content Newsletter List News 101

Small Business Mavericks

OCTOBER 30, 2015

You can package your long-form content in the way of a newsletter or as a standalone e-mail article that you send out between newsletter issues. You still get a bio in most cases and can list your website in your bio. Package your knowledge into a good book and it can serve as a calling card for your business.

Content 70

Content Newsletter Publishing Blogger 70

Small Business Mavericks

NOVEMBER 16, 2015

MailChimp – Manage your mailing list better with MailChimp. You can send electronic newsletters, periodical e-mail blasts, and manage your entire opt-in list. SurveyMonkey – SurveyMonkey is a great way to conduct market research by taking customer surveys. This service is free up to 2,000 subscribers.

Small Business 70

Small Business Yammer Tools HootSuite 70

Small Business Mavericks

NOVEMBER 26, 2012

Then send out an e-mail blast to your newsletter list and promote your one-day-only sale through your social media accounts. Why not throw together a last minute sale? This is easy. Mark everything in your store down 10%, or give a discount for a minimum purchase order. Good for today only.

Discount 98

Discount Newsletter List Social Media 98

Small Business Mavericks

SEPTEMBER 27, 2011

Personalize your e-mail messages – When you send out your e-mail newsletter or even a special e-mail for a particular promotion, make sure it is personalized to each individual on your subscriber list. Here are 5 ways you can show your customers that you care. Believe me, readers notice.

Newsletter 101

Newsletter Social Networking Comments Twitter 101

Small Business Mavericks

JULY 20, 2015

It’s interesting to also note 45% of people who sign up for a newsletter or e-mail list also ignore future messages from the company. If you ask only for the information you need (name and e-mail address), you’ll significantly increase the chances of you getting people to sign up. Passwords are not an issue in that case.

Issues 70

Issues Newsletter News Sites 70

Small Business Mavericks

OCTOBER 5, 2012

You can use calls to action to sell services, get opt-ins to your newsletter or mailing list, increase your downloads for an e-book or mobile app, or to promote an affiliate product. It’s particularly effective when you have something to sell or give away for free.

How To 98

How To SEO Newsletter Resources 98

Small Business Mavericks

SEPTEMBER 18, 2015

A blog lists web pages in reverse chronological order, but you can also navigate between the pages by tags and categories. That consists of electronic newsletters, e-mail blasts (often sales letters), digital brochures and post cards, and other content delivered by e-mail. You have to click a link to go from one page to another.

Domain Name 70

Domain Name Marketing Small Business URL 70

Small Business Mavericks

APRIL 15, 2015

You can offer a free e-book in exchange for a newsletter sign-up, and add to your email list. Or, in the case of a ghostwriter, you know enough about it to approve a book that represents your business. Some of us are not great at writing, but we know what we want to say when we see it.

FAQ 70

FAQ Case Study Apple Reputation 70

Small Business Mavericks

FEBRUARY 27, 2011

The idea is for your customer to scan a “barcode&# -like image with their cell phone and immediately be taken to your web page to download something, sign up for your newsletter marketing list, or to buy something. Right now, there are just a few companies using it successfully. What can you do with a QR code?

Small Business 117

Small Business Case Study Press Release Mobile 117

Small Business Mavericks

DECEMBER 31, 2011

It’s been mentioned a couple of times, but mailing lists are one of the most important marketing tools you will have. It’s important to keep mailing lists up to date with current postal addresses and email addresses. You may only use this list to send out newsletters or flyers every once in a while.

List 105

List Small Business Discount Newsletter 105

Small Business Mavericks

DECEMBER 29, 2015

Today, I’m going to talk about three: Your list is outdated. Maybe It’s Time to Update Your E-mail List. When is the last time you took a look–a really hard look–at your e-mail marketing list? If someone hasn’t read your e-mail newsletter in a year, chances are, they’re not going to start now.

Strategy 70

Strategy Marketing List Newsletter 70