article thumbnail

How Short-Form Video Impacts Presence on 5 Platforms

Jon Loomer

I’ve consistently published short-form videos to TikTok, Facebook Reels, Instagram Reels, YouTube Shorts, and LinkedIn for most of the past six months and change. Then, we’ll go platform by platform, where we’ll evaluate performance before and after this commitment to short-form video.

Platform 176
article thumbnail

How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 109
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Increase YouTube engagement: 10 ways that actually work

Sprout Social

Is your YouTube engagement where you want it to be? Earning billions of daily views and video searches, YouTube’s popularity speaks for itself. And like any other type of social media engagement , competition on YouTube is fierce. Especially when performance is tied to the ever-changing YouTube algorithm.

YouTube 98
article thumbnail

YouTube SEO: How to boost your videos’ rankings

Sprout Social

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Meanwhile, video consumption is at an all-time high. By learning the basics of video SEO, you can make your videos more discoverable and expand your channels’ reach.

SEO 134
article thumbnail

YouTube hashtags: How to use hashtags to increase video views

Sprout Social

You’ve used hashtags on platforms like Twitter , Instagram , LinkedIn and even occasionally Facebook. But have you considered using hashtags on YouTube? YouTube SEO is a beast all on its own. What are YouTube hashtags? Why use YouTube hashtags? Hashtags help YouTube understand what your video is about.

Hashtag 132
article thumbnail

15+ Tips to Grow On YouTube Shorts

Buffer Social

The beauty of short-form video is that it allows anyone to become a creator.   This is as true for YouTube Shorts as for any other platform.   This is as true for YouTube Shorts as for any other platform. Speaking of hashtags , remember to use at least three per video. Let’s get into it. 

YouTube 113
article thumbnail

My Process for Recording Short-Form Videos

Jon Loomer

I’ve recorded more than 270 videos (give or take) since I started my short-form video journey about six months ago. I’m often asked about my process for recording short-form videos, and I feel like this is a good time to do a reveal. Below is my current process for recording my short-form videos.

Process 140