Direct Marketing Observations

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Ever Really Look at your Linkedin Contacts?

Direct Marketing Observations

Look at Linkedin, Twitter, Facebook, Blogs, Tumblr, Instagram, Snapchat, Periscope/Meerkat/Blab, Redit, Youtube, Pinterest, WhatsApp and G Plus. But have you ever really looked at who you’re connected to on Linkedin? You know what I use Linkedin for? Let’s take stock really quick. Job seekers and recruiters.

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The Attention Economy is Distracting Me

Direct Marketing Observations

Twitter has the RT button and the favorite button. Linkedin has an endorse button, Facebook has a like button and G+ has the plus. Social Networks Facebook Linkedin social capital Twitter' I know you “get” what they all do, at least you should, but I have a question for you.

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5 simple ways SMB’s can readily adopt social media and get rolling in one day

Direct Marketing Observations

1) Get a Twitter account. Beyond just having a Twitter account that’s not doing much, learn how to use it to your advantage. You can listen for opportunity and you can use Twitter as an ad hoc arm of customer service and reputation management. 3) Create a Linkedin profile. Setup is minimal. About an hour.

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Why Snapchat Content and the Longevity of Social Media Content are so Similar

Direct Marketing Observations

That means twitter content will not necessarily play well on Facebook and or Facebook content will not necessarily work on Linkedin-particularly after LinkedIn’s latest site changes*. What do the people want? Give it to them. It’s not so much the what as it is the how.

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Why Social Media Will Challenge Marketers in 2019

Direct Marketing Observations

In 2007 when I joined Twitter, those were not front of mind questions for those of us using the social network for the first time. That’s exactly why we go to Twitter. Those that were there in the early days, will be the first to admit that indeed, the times have changed for Twitter. What were they thinking?

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The Problem with the Social Web

Direct Marketing Observations

In the larger picture of the social web though-there is Facebook, Twitter, Linkedin, YouTube and blogs. “We have a Twitter account, follow us we may say something insightful&#. But we weren’t competing for the same eyeballs and ears, so it didn’t matter. “Come join our community and learn more about us&#.

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If You Could Use Only One Social Media Solution, Which Would It Be?

Direct Marketing Observations

Tags: Social Networks Facebook YouTube Linkedin Twitter social media marc meyer.