Webbiquity SMM

NOVEMBER 3, 2015

A big reason for this is a lack of organizational tools. And then, one day, a host of tools were released that made it SO MUCH EASIER. But several incredibly useful tools have popped up that work to focus your efforts, making it easier to identify, engage, and ultimately convert your social prospects.

Tools 100

Tools HootSuite Team Conversation 100

Webbiquity SMM

DECEMBER 6, 2022

As noted here previously in Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? , “LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing.” In what seems like a gap in the research, YouTube doesn’t appear on the list of the top seven B2B social media tools.

B2B 225

B2B Social Media Marketing Influencer 225

Webbiquity SMM

JUNE 1, 2021

This means if your audience is primarily on LinkedIn, go for text posts. You just need to upload your files and the tool will automatically create subtitles for your videos. Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%. But what if you lose access to this powerful tool?

Tips 352

Tips Marketing Privacy Influencer 352

Webbiquity SMM

AUGUST 24, 2021

LinkedIn ads reportedly reach 100% of the adult population in Bermuda. LinkedIn Facts and Stats. LinkedIn advertising reaches 727 million people, or 13% of all adults on the planet. 60% of the audience reached by LinkedIn ads are young professionals (aged 25-34). 70% of YouTube video views are on mobile devices.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Webbiquity SMM

MARCH 31, 2020

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter. It’s easy to do that on LinkedIn. And it’s not just enterprise accounts.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Webbiquity SMM

MAY 25, 2021

As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. I love LinkedIn. But as a B2B marketer, I’m going to put my time and my money on LinkedIn.

B2B 306

B2B Influencer Platform SMS 306

Webbiquity SMM

JANUARY 24, 2011

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. A free tool for finding the relative influence of any Twitter user.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

OCTOBER 13, 2010

A simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Budget: $0 (I have no budget, I need something free!).

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes?

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

JUNE 7, 2018

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

JANUARY 12, 2011

Which online tools are most helpful for PR pros? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. 5 successful marketers reveal their favorite public relations tools by Matt About Business. Tweet This!

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 205

Social Media Tips Metrics B2B 205

Webbiquity SMM

JANUARY 23, 2024

You may want to use online spreadsheet tools to easily track and organize your keywords. We recommend using a reliable social media monitoring tool with real-time brand mention tracking to avoid this. We recommend using a reliable social media monitoring tool with real-time brand mention tracking to avoid this.

Sentiment 142

Sentiment How To Analysis Trends 142

Webbiquity SMM

OCTOBER 17, 2023

LinkedIn is, of course, the top social media platform for B2B marketers. A plurality of marketers (22.9%) still prefer to post directly on social media sites, but social media management tools are growing in popularity.

Research 257

Research Report Social Media CPM 257

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Image credit: CMI. Another 4.1% Of the 9.8%

B2B 154

B2B Research Twitter Marketing 154

Webbiquity SMM

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

JUNE 21, 2022

Use a comparison tool on their phone to find the lowest price. Content that is poorly written, unoriginal, or created using AI writing tools will defeat the purpose and possibly even get you penalized by Google and other search engines. You can also connect with him on YouTube or Linkedin. Order the product on their home laptop.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

AUGUST 9, 2010

Others argue that social media is a tool , not an event, so applying an ROI to social media is akin to calculating the ROI of your phone, or that at this point the business risks of ignoring social media are so great that ROI is immaterial. . Share this on LinkedIn. Answers, comments posted on your blog, etc. Share this on Bebo.

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Eventful 179

Eventful Social Media Technorati StumbleUpon 179

Webbiquity SMM

MARCH 30, 2012

Facebook / LinkedIn / Google Plus metrics (i.e. If you’ve got the budget, the quickest and easiest way to build a list is by using a PR and social media monitoring tool such as Cision , Vocus or MyMediaInfo. Find relevant groups on Facebook and LinkedIn.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

DECEMBER 6, 2010

Both are critical tools for dealing with bad news or crisis situations. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Share this on LinkedIn. Since many (most?) Share this on Bebo.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

FEBRUARY 2, 2015

While the ROI of social media marketing remains hotly debated , there is no doubt that it can be a great tool for optimizing your web presence —or total nightmare experience depending on the execution of your strategy. Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%).

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

DECEMBER 21, 2010

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Twitter, Facebook and LinkedIn groups, community sites (e.g. Share this on LinkedIn. Share this on Bebo. Tweet This!

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MARCH 28, 2011

B2b buyers use social media tools throughout their buying processes, from problem-solving and how-to content in the initial research phase through product/vendor comparisons and customer experience validation. Buyers thwarted from using these tools at work (e.g., 50% of LinkedIn users are business decision makers. •

B2B 190

B2B Social Media Comparison Discount 190

Webbiquity SMM

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share this on Bebo.

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

NOVEMBER 16, 2010

Use social media monitoring tools to find the people who are talking about your company, your competitors, and key industry terms. Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Join the same LinkedIn groups. Tweet This!

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

APRIL 27, 2010

The top social media tools used across all respondents are: Twitter – 88%. LinkedIn – 78%. Digging further in the details, b2b marketers are considerably more likely to find value with LinkedIn, and slightly more likely to utilize blogs, than their b2c peers. …But Facebook Means Consumer Marketing.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

JANUARY 24, 2019

There are dozens of tools, including market leaders like Hootsuite , SocialOomph , and Buffer, that can help you get started with automating your social media postings. Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

OCTOBER 20, 2010

But Twitter is a social tool, not a broadcasting medium. It all comes down to the “social&# in social media; people value tools like Twitter, LinkedIn and Facebook for the interaction with like-minded individuals they provide. Share this on LinkedIn. More often than not, they end up talking only to themselves.

Twitter 190

Twitter Technorati StumbleUpon Digg 190

Webbiquity SMM

JANUARY 30, 2020

Use a tool like RiteTag or Hashtagify to find the most popular hashtags in your niche and include them in your social media posts. There are many powerful tools that can help you track trending hashtags in your niche. Connect with Shane on Twitter or LinkedIn. Leverage Hashtags.

Brands 159

Brands Airlines Hashtag Influencer 159

Webbiquity SMM

FEBRUARY 16, 2016

However, B2B marketers expect that two years from now the top three will be understanding buyers, marketing technology tools, and market / competitor analysis (lead gen drops to #5 on the list). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). eMarketer ).

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

FEBRUARY 10, 2011

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Share this on LinkedIn.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Webbiquity SMM

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

JUNE 15, 2010

To be sure, there are many helpful social media tools that make certain tasks, such as monitoring, more productive. The business value of blogs, Twitter accounts, Facebook pages, LinkedIn connections, etc. Share this on LinkedIn. Social media is about building relationships and interacting. increases over time.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

JULY 24, 2018

Here are seven categories of tools that will help companies optimize social media marketing efforts as well as assisting with employee advocacy, customer services, and other business functions. Social Media Monitoring Tools. All of these tools monitor updates on multiple social media sites in real time. Facebook Marketing Tools.

Tools 170

Tools Social Media Netvibes Lithium 170

Webbiquity SMM

DECEMBER 20, 2011

from HootSuite or other social media monitoring tool). Six LinkedIn Metrics. Page views (of LinkedIn company overview). . • Influence (e.g., Klout and Kred scores). Brand and mention tracking (e.g., Number of company followers. Recommendations on products or services. Unique visitors. Click-throughs (on product links).

Social Media 194

Social Media Metrics ROI Klout 194