Buzz Marketing for Technology

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

A recent Chief Marketing Officer (CMO) survey found that only 20% of CMO’s felt social media produced measurable ROI and 62% hoped it may someday. If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us! Find diehard fans on Twitter, Facebook and LinkedIn. Enlist them for your brand.

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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. As far as the rest of the percentages in the survey I can say I go much heavier on things like webinars and flash demos (which I am counting under corporate website spend). Share this on Linkedin.

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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

Paid media, remarketing or retargeting through AdWords, LinkedIn or Facebook helps remind prospects about your services so it’s a mistake to miss this – it gives probably the best paid digital media ROI available. Then there’s content distribution… putting the investment into marketing the content you have invested in.

B2B 100
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Martin De Saulles " SMEs and the Web - Executive Summary

Buzz Marketing for Technology

Over the last few weeks I have been conducting an online survey of UK SMEs and how they use the Internet/Web to communicate, share information and market themselves. Published by Martin De Saulles on Tagged Information Users , Innovation.

GPL 100
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KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

Our new KM Edge groups on LinkedIn and Facebook. We already have more than150 members in our LinkedIn group, so joining will put you instantly in touch with a large pool of professionals who share your passion for KM. Join KMEdge LinkedIn Group. So far, so good! Continue reading Missing the Boat on KM. -->. Register to Comment.

Web 2.0 150
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What is Work Literacy?

Buzz Marketing for Technology

LinkedIn's cute outage page. Ruby on Rails. (12). security. (3). Serenity. (2). Sharepoint. (8). Silverlight. (1). smart thinking. (27). SQL Server. (3). technology. (3). terrorism. (3). training. (3). tribalism. (3). Wikipedia. (4). workliteracy. (2). Scribd - Assessment 2.0. How do you make training useful? ► May. (4).

AJAX 100
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How to Save the World

Buzz Marketing for Technology

Blog Surveys & Directories. want to see more: - original research,surveys etc. The Wisdom of Crowds. · · Advice for Entrepreneurs. Finding & Creating Meaningful Work. Creating Natural Enterprises. Using Weblogs & Technology. · · Blogging Advice. Other Blogging Articles. · Technology & Society. Hans Henrik.

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