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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Share this on LinkedIn. Share it on StumbleUpon. Influence: a.k.a. Post on Google Buzz. Tweet This!

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Vocus provides a rich set of tools for traditional and social media monitoring, media outreach and news distribution. Through PRWeb, which Vocus acquired in 2006 , it offers extensive news distribution and tracking capabilities. Share this on LinkedIn. Share it on StumbleUpon. Subscribe to the comments for this post?

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel. Share this on Linkedin. Share it on StumbleUpon. If you have any insights on how best to get there please share them.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

Vocus and Cision ) to the obscure ( Butterfly Publisher ). Share this on LinkedIn. Share it on StumbleUpon. Matt Mansfield interviews five PR pros including Joe Chernov of Eloqua and Lisa Ann Pinkerton of Technica to get the scoop on their favorite tools for PR management, social media and other functions. Pitching on Twitter?

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The Social Media ROI Debate

Webbiquity SMM

Kim Cornwall Malseed summarizes the social media wisdom and ROI results gleaned from a panel of b2b marketing pros including Holger Schulze of SafeNet, Frank Strong of Vocus and Susan Cato of CompTIA. Share this on LinkedIn. Share it on StumbleUpon. ROI: How to Measure Return on Investment in Social Media by Social Media Today.

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The Future of Social Media

Webbiquity SMM

But blogging takes work, as people discovered, which is why of the more than 150 million blogs that have been launched, PR and social media monitoring software firm Vocus tracks only about 20 million. Share this on LinkedIn. Share it on StumbleUpon. The Internet, and specifically blogging software, solved these issues.