The Realtime Report

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Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard

The Realtime Report

LinkedIn: 174 million members. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB. Qzone: 576 million active users. via TechCrunch.

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Which Social Networks Drive the Most Engaged Referrals?

The Realtime Report

Both Google+ and LinkedIn drive the fewest social referrals out of the eight platforms studies, but the visitors they bring in are high quality. LinkedIn users spend an average of 2 minutes and 13 seconds per click, view 2.23 StumbleUpon comes in last, with the least engaged referrals: 1.5 pages and bounce 51.28% of the time.