Trending Sources

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily. LinkedIn can help by iMedia Connection.

Social Sharing Buttons in Single Post Templates

Kikolani

One of the main blog post promotion strategies I cover in my new eBook involves the big three social networks: Twitter, Facebook, and LinkedIn. You can insert them into your templates in order to show everywhere, including the home page and archive pages, or you can insert them into just your single post template so they only show when you are viewing a single post. Without further ado, here is the code you will need to implement social sharing buttons in your single post templates. LinkedIn Share Button. Why Are Social Sharing Buttons Important?

20 Statistics That Will Drive 2014 Marketing Strategies [Infographic]

Pamorama

No longer a luxury, it will become a must-have in 2014 marketing strategies. Content: Nearly 50% of companies now have content marketing strategies. Events: 67% of B2B content marketers consider event marketing the most effective strategy. 43% of marketers have found a customer via LinkedIn in 2013. What to expect. Trends in the marketing mix.

Planning a PESO Strategy with Integrated Teams

Spin Sucks

So I thought it might be valuable to walk you through a typical “day in the life scenario” of the Arment Dietrich team as we plan an integrated strategy. That said, the process I take you through below should serve as a template to use for your own team structure, internal communications pipeline, and PESO strategy needs. Many of those could also be used as lead magnets. Rinse.

Team 41

3-Part Social Media Strategy That Actually Works

Rebekah Radice

Let’s take a look at how easy it can be to put a social media strategy that actually works in place. 3-Part Social Media Strategy That Actually Works. Part 1: Align Daily/Weekly Content Strategy With Goals. Your daily content strategy: Once you’ve defined your mission, goals and objectives, now it’s time to get into daily tactics. Template (Download).

How to Balance Creation and Curation in Your Social Strategy

Simply Measured

A social media calendar plays a key role in your social strategy. They have value because they allow you to post to many networks at a scheduled time, across all the major social networks: Facebook, Twitter, LinkedIn, etc. little digging will reveal templates for download. The foundation of any successful social media strategy starts with content. What gets them engaged?

Repurpose Content with These Six Tools

Spin Sucks

Are list posts part of your blog strategy? If you repurpose content, it allows you to embed your new presentation on your blog, your LinkedIn profile, or both. If you have a set of series posts, or you’re following a content hub strategy for blogging, compile similarly themed posts into one comprehensive eBook. Take Advantage of LinkedIn Publishing . Say what?

Tools 121

How to Use LinkedIn to Connect with Top-Drawer Freelance Clients

Kikolani

For freelancers, LinkedIn is the 21st Century phone book. They do searches for “freelance writer” — or graphic designer, or web developer — on LinkedIn. There are two basic strategies for finding great clients on LinkedIn. One is to actively market yourself on LinkedIn to prospects you identify. You do this by making yourself look amazingly knowledgeable, professional, and well-connected on LinkedIn. Here’s a rundown of the best LinkedIn strategies I’ve found for attracting great-paying clients.

7 Crucial Parts of a Successful Outreach Strategy

ProBlogger

And get this: the people who say that outreach is an effective content promotion strategy are  100% right. Outreach is a very powerful way to quickly get traction to your latest blog posts, an ideal traffic strategy for new bloggers. But my point is that a successful email outreach strategy  will  take up a significant amount of time. But what exactly is outreach? Not very.

Social Selling Tips: 3 Sales Lessons from The Amazing Race

Koka Sexton

Prevailing over outdated selling strategies requires a dedicated investment in team-based prospecting, where members share information communally and gain valuable insights from each other during the research phase. For job changes, a response plan might inlude names of additional contacts and template InMails to establish a new connection. The teams who win work together.

Your Blog as Part of an Overarching Business Strategy

ProBlogger

And the functions of your blog as part of your overall strategy don’t stop here – bear with me, the full list is coming. On their blog, they not only speak about Hootsuite features or company updates, but also about more general topics, such as how to publish articles on LinkedIn  or what a social media manager should check off their daily to do list. You Branding. How come?

5 Proven Strategies for B2B Social Media Marketing

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes&# and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Sorry, but you only have 4 strategies.

B2B 39

5 Proven Strategies for B2B Social Media Marketing

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Learn more.

B2B 39

How to Create Visual Content for Social Media on the Fly

SocialFish

These tools are going way beyond cutesy photo apps geared toward teens – now we’re seeing useful photo editing, layout tools, infographic templates, and even tools that let you easily add video and music. BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups Awesome Nonprofit Social Media Decks from #14NTC If Net Neutrality is dead, what does it mean for associations? So cool.

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

We’ll dive into the many benefits of executive involvement in social media, then give you seven Tweet Templates to give your executives a road map if social networks are uncharted territory for them. You can grab a Twitter handle and start tweeting in a matter of minutes; there’s no potentially paralyzing need to fill out a full profile that you can encounter on LinkedIn or Facebook.

17 Content Creation Secrets to Wow Your Readers

Convince & Convert

Readers like to read examples of how one can achieve the results they want using your strategies. If Use LinkedIn to help you find the individuals within these companies. Unlike LinkedIn or Facebook, Twitter is open, making it easier for you to conduct research.). Browse through what they are sharing in major social media like LinkedIn or Twitter. When David Ogilvy.

10 Ways to Improve Your Editorial Calendar

Convince & Convert

If that seems a little overwhelming to you, we created a social media plan template of the model we follow at CoSchedule. When you integrate the points from this template into your editorial calendar, you’ll learn exactly how you can share your content, connect with your audience, and reach your marketing goals. Your team needs to be a part of your content marketing strategy.

You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

It’s not news that social networks such as Facebook, Instagram and LinkedIn are moving to a pay to play model. Take a listen to the 206th episode of the Social Zoom Factor podcast to learn 8 strategies and tips to build loyal tribes of advocates and social media friends. strategies and tips to build loyal tribes of brand advocates. Content Calendar Template.

Buy 18

10 Reasons Your Editorial Calendar Sucks (and How to Make It the Best)

Convince & Convert

If that seems a little overwhelming to you, we created a social media plan template of the model we follow at CoSchedule. When you integrate the points from this template into your editorial calendar, you’ll learn exactly how you can share your content, connect with your audience, and reach your marketing goals. Your team needs to be a part of your content marketing strategy.

How to Use SlideShare to Attract 450k Views of Your Content

Socially Sorted

have a little content marketing secret.   It’s called SlideShare   (or now known as LinkedIn SlideShare, and we will get to why in a moment). Let me break a few fun facts down for you: LinkedIn has always loved SlideShare but now LinkedIn OWNS SlideShare. Slide Decks stand out on Twitter and LinkedIn with eye-catching images.  It’s a no brainer. Winning!

How to Strategize Your Annual Content Calendar Without Going Crazy

Convince & Convert

What if you could seriously get ahead with your content strategy to actually plan your work, then work your plan?  Step 1: Start With Your Content Calendar Template. Chan Kim and Renee Mauborgne wrote a book called the Blue Ocean Strategy. How to Plan Your Content Calendar With a Blue Ocean Strategy. And it sucks. But what if it didn’t have to be that way?

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

The social networks such as Facebook, Twitter, and LinkedIn present a goldmine of data and insights that can help you learn about your audience, understand their behaviors and empower you to connect with your audience in a unique, relevant and human way. Content Editorial Calendar (12 month editorial content marketing calendar template). People buy from people. iTunes. Stitcher.

Data 25

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Templates. Templates may combine information from guides, worksheets, and checklists all into one type of content to walk your audience through a step-by-step process, blatantly telling your users how to do something. These At CoSchedule, we frequently complement our blog posts with templates to help our readers implement the advice they just learned from reading the posts.

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Templates. Templates may combine information from guides, worksheets, and checklists all into one type of content to walk your audience through a step-by-step process, blatantly telling your users how to do something. These At CoSchedule, we frequently complement our blog posts with templates to help our readers implement the advice they just learned from reading the posts.

Types 60

14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). ” 17 Essential Content Templates and Checklists by Content Marketing Institute. ” 5 Reasons to Consider Flipboard for Your Content Strategy by iMediaConnection.

10 Personal Branding Secrets to Use for Social Media

Sprout Social

Promotion is only a small aspect of a social media strategy. Perhaps your LinkedIn profile picture up to date, but your Facebook profile image is from three years ago. Create Unified Image Templates. great way to keep the look and feel of your brand consistent is to develop a style guide and social media templates. You can use a site like Canva to create your templates.

How to Create Customer Profiles to Reach Your Target Audience

Convince & Convert

We are going to look at how you can easily create an informative and flexible customer persona template that you can use to paint a clear picture of who exactly is a fit for your product. This is where a simple customer profile template comes into play. social media strategy customer profiles customer service digital marketing greg ciotti help scout personas For instance:?.

How to Create an Online Course Your Audience Will Fall in Love With

Socially Sorted

FREE Cheatsheet “5 Steps to Awesome Online Course Content”- including BONUS Secret Strategy from Amy Porterfield – Click Here to Download. LinkedIn Expert and Founder of  LinkedIntoBusiness.com. Turns out the overwhelming majority did NOT want The Complete Guide to LinkedIn. Turns out they wanted out how to find higher quality LinkedIn leads. Listen.

How to Create Your Ultimate Blogging Calendar

Katie Lance

In addition, here are a few extra free resources to get you started with your blogging calendar: CoSchedule calendar template. HubSpot’s spreadsheet calendar templates. For example, my brainstorm word list includes: Social media and social media strategy. Content marketing, content strategy, blogging. Let me know if this sounds familiar. What happens? Stuck? Lists.

25 Excellent Content Marketing Tools for Your Brand

Pamorama

The team at Social Media Strategies Summit researched the marketplace of content creation, curation, promotion and distribution, and tracking/analytics tools to assemble the infographic below. It’s easy to curate, upload, and aggregate content related to your content marketing strategy. . 5. Successful content marketing initiatives have many moving parts. Content Curation Tools.

Tools 138

Ultimate Guide to Social Media Marketing

Sprout Social

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. Set your strategy up for success right out the gate by choosing the best social networks for your brand. Use that as a starting point to build your own strategy. source ) LinkedIn LinkedIn is known as the social network for business.

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

Business Strategy. Strategy. The team at Zest is working on a Zest profile, which will allow people to follow your Twitter, LinkedIn, and Zest posts. For videos, you can pick from a story template or start from scratch. Templates are provided so that you don’t always have to start from scratch. Shares breakdown: Twitter, Facebook, LinkedIn, and Pinterest.

Tools 55

How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

The Social Media Hat

Today is not just a day, it's a holiday" – and this is a reason to adopt a specific marketing strategy in order to get attention from the largest audience possible. Calendar of Content Ideas is a key feature of PromoRepublic but besides this, the service also provides its customers with tools to organise, customise and publish content: Library of Templates. Library of Templates.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

The tool acts as a central dashboard for your Twitter and Facebook profiles, letting you manage multiple accounts simultaneously”) and Easel.ly , an infographic creation tool which “offers ready-to-use infographic templates that are categorized by subject.” does for Twitter and carries it across LinkedIn and Facebook”). Image credit: Buddy Media. viralWoot

Tools 84

How to Build Out Your Social Media Content From Scratch

Sprout Social

Your end goal will come from your Content Marketing Strategy. Canva allows you to create a custom size or choose from a variety of templates. The blog graphic template tends to be a good size for an infographic–800px by 1200px. You can use Canva to choose the right template for the network where you’re publishing. You could break up these content batching times by network-focusing on Facebook, Twitter or LinkedIn. Having social profiles with no social media content is like visiting an empty warehouse. There’s nothing to see, feel or engage with. Videos.

Four tools to revamp your marketing efficiency on Twitter

SocialFish

As social media managers, who probably have multiple accounts to handle, the entire cycle of strategy-creation-execution can become tedious. The search results are sorted into feeds across your Twitter, Facebook and LinkedIn accounts. This application has wide selections of professionally made templates that can make your design work hassle-free. The first page of Hastagify.me

Tools 84

45 Free or Super Cheap Tools for Creating Amazing Visual Content

Writtent Blog

  A content marketing strategy without visual elements is like chocolate chip cookies without any chocolate. To help you boost your business blogging strategy without an enormous investment in software and apps, we’ve created a comprehensive list of the best free and low-cost tools on the web. offers free templates for infographic creation within their website. Easely.ly.

The Ultimate Guide to the Best Social Media Image Sizes

Rebekah Radice

LinkedIn. Use  tools like Canva or Relay  for pre-created templates  that will help with text and element placement. This image created for “ 10 Steps to Creating a Winning Social Media Strategy ,” is 600 x 900 and still sits at the top of Pinterest search for the keyword “social media strategy.”. LinkedIn. Skip to a Social Network. Twitter. Facebook.

How to Synchronize Online Marketing with Offline Sales

Ari Herzog

This new messaging needed to be filtered to a lot of different channels: our website, all of our social media accounts, public relations, print materials, sales templates, and more. With your offline strategies, a lot of that falls on your sales team. Connect on LinkedIn today. The following is written by Erin Everhart. Remember when marketing and selling were easy? One message, one medium, one thing to worry about? In marketing speak, we call that a big hot mess. Hopefully, this can prevent some of that mess from happening. First: Create a Unified Message. Wrong.

33 Phenomenal Content Marketing and Copywriting Guides and Tips

Webbiquity SMM

Patricia Redsicker presents six strategies content marketers need to embrace in order to address the information needs and wants of digital natives–those born “between the mid-1970s and the late 1990s, (who) have grown up during our current golden age of digital technology. Sourcing B2B Content For Marketing Strategy! Content Marketing Guides, Tips and Tactics. ”).