Pam Moore

DECEMBER 9, 2019

The strategies and tactics used in the past no longer work like they use to. Connecting with your audience in a human and authentic way will bring you a much higher return on your investment than a spam strategy focused on quantity of content over quality. If you are not planning your content for 2020 you are already falling behind.

Template 78

Template Templates Social Media Content 78

Sprout Social

APRIL 26, 2023

LinkedIn has become a different kind of social space. According to LinkedIn, platform members viewed 22% more Feed updates in 2022, year over year. But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. And does it matter?) Impressions?

LinkedIn 105

LinkedIn Comments URL Engagement 105

Pam Moore

DECEMBER 9, 2019

The strategies and tactics used in the past no longer work like they use to. Connecting with your audience in a human and authentic way will bring you a much higher return on your investment than a spam strategy focused on quantity of content over quality. If you are not planning your content for 2020 you are already falling behind.

Template 78

Template Templates Social Media Content 78

Pam Moore

JUNE 24, 2020

Download my free Buyer Persona Template here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!). What is an audience first marketing strategy. Why you need an audience first marketing strategy. What are key data points you need for a buyer persona.

Template 78

Template Templates Avatar How To 78

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. Download our 2019 content calendar template here -> 2019 Content Calendar Template. For some of you, the sound of a new content calendar template be a really exciting thing.

Template 60

Template Templates Content Marketing 60

Pam Moore

AUGUST 17, 2020

? ?. SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. LinkedIn has more than 700 million members in more than 300 countries and regions worldwide.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

SEPTEMBER 3, 2020

Download my free Buyer Persona Worksheet here-> Buyer Persona Template Pack (It includes editable templates for both B2B and B2C!). What is an audience first marketing strategy. Why you need an audience first marketing strategy. What are key data points you need for a buyer persona.

Template 78

Template Templates Video Avatar 78

Pam Moore

JULY 22, 2020

SocialZoomFactor · 10 Reasons You Need an Audience First Marketing Strategy. If your marketing strategies and tactics are focused on trying to be everything to everyone, you are likely winding up being nothing to nobody. This is why your marketing foundation must be based upon an AUDIENCE FIRST marketing strategy. EVERYTHING! .

Strategy 78

Strategy Template Templates Marketing 78

Sprout Social

SEPTEMBER 2, 2022

Additional resource: Webinar: Supercharge your marketing strategy with social. Social Media Marketing Foundations (LinkedIn Learning). This social media training course covers every corner of social strategy—from choosing channels to managing communities. Type: Deck template. Level: Beginner. Type: Course. Level: Expert.

Training 116

Training Course Resources Social Media 116

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? The goal is that your content marketing strategy is aligned to the needs of your audience and supports your business goals.

eBook 78

eBook Questions Strategy Template 78

Waxing UnLyrical

DECEMBER 13, 2018

This is not your typical post about planning and strategy because that would be a waste of your time. One quick internet search on the subject, (even a niche search) will deliver so many resources, templates, guides, roadmaps and more that you could tilt into overwhelm in as many seconds as it took to load your results. How to do this?

Strategy 175

Strategy Energy Small Business System 175

Pam Moore

DECEMBER 10, 2019

And lucky for you…I have a proven 2020 Content Calendar Template you can download for free here. I have been publishing the calendar template for 10 years. It is the exact same template we use with our clients ranging from small business, franchise, up to enterprise companies. Download our content calendar template today.

Template 78

Template Templates Content Training 78

Pam Moore

JULY 12, 2019

Content marketing ROI. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?” ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks.

ROI 60

ROI Content Marketing Template 60

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. You can download our 2019 content calendar template here -> 2019 Content Calendar Template. “Build it and they will come running” never worked, and it's certainly not a strategy for success in 2019.

Template 60

Template Templates Content Social Media 60

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. Here’s the stuff that actually matters when building a successful social media content strategy. But when we tested it out as a new channel for AppSumo, it didn’t give us the ROI we hoped for.

Social Media 126

Social Media Strategy Content How To 126

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. You can download our 2019 content calendar template here -> 2019 Content Calendar Template. “Build it and they will come running” never worked, and it's certainly not a strategy for success in 2019.

Template 60

Template Templates Content Social Media 60

Sprout Social

OCTOBER 25, 2022

Jokes aside, your brand awareness strategy will set the tone for a person’s entire experience with your brand. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. Source: Marketoonist. Fans beget more fans.

Strategy 128

Strategy Brands Hubspot Survey 128

Pam Moore

JUNE 4, 2019

They think it's too complicated and so they as a result fall to “hope” as a strategy for success. How to increase sales, leads and ROI with conversion rate optimization. Supporting Resources: 2019 Content Marketing Editorial Calendar Template. It's not that they don't want to increase conversions and sales.

ROI 60

ROI Conversation Template Templates 60

Pam Moore

APRIL 3, 2018

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You forgot what a positive ROI looks like. . Grab your Seat -> 7 Steps to Develop a Profitable Social Media Plan and Strategy . How to get from strategy to plan to execution to measurable results.

Social Media 164

Social Media Strategy How To Training 164

Pam Moore

OCTOBER 8, 2020

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. Have you heard of audience marketing but not sure what it is, how to develop an audience first marketing strategy or how to use it to grow you business? This means nothing comes before your audience.

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Template Templates How To Training 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You forgot what a positive ROI looks like. Less is more.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! . You forgot what a positive ROI looks like. .

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. You forgot what a positive ROI looks like. Less is more.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

JULY 20, 2020

It may be good for you to also consider bringing in a 3rd party to help you develop a solid strategy that empowers your team and gives you a boost of focus, inspiration and direction you may be craving. Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. Content Calendar Template.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

It may be good for you to also consider bringing in a 3rd party to help you develop a solid strategy that empowers your team and gives you a boost of focus, inspiration and direction you may be craving. Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. Content Calendar Template.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Supporting Resources: 2019 Content Marketing Editorial Calendar Template.

Strategy 113

Strategy Content Marketing Template 113

Pam Moore

NOVEMBER 6, 2018

Our 2019 Content Marketing Calendar template is here and better than ever. Download our 2019 Content Calendar Template here. ). For some of you, the sound of a new content calendar template be a really exciting thing. Increase the ROI of your content. Download our content calendar template today. What do you think?

Template 60

Template Templates Content Tools 60

Pam Moore

JULY 13, 2020

It's also how you achieve a positive ROI on every piece of content you produce. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. template + podcast].

eBook 141

eBook Content Findability Template 141

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? According to a recent study by LinkedIn, 59% marketers create content for lead generation, 43% for thought leadership and 40% for brand awareness. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018).

ROI 60

ROI Content Training Template 60

Pam Moore

SEPTEMBER 6, 2017

At minimum it's time to get a 2nd or 3rd opinion before you waste one minute following their strategies. . The better you know your audience and can develop a plan and strategy to reach, inspire, connect with and serve them, the better your results will be. 6 Essential steps to develop a social media strategy & plan for success.

Social Media 162

Social Media Strategy How To Training 162

Pam Moore

FEBRUARY 6, 2018

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. It's no longer about quantity over quality.

Feed 164

Feed Feedly News Tips 164

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? According to a recent study by LinkedIn, 59% marketers create content for lead generation, 43% for thought leadership and 40% for brand awareness. Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018).

ROI 60

ROI Content Training Statistics 60

Pam Moore

FEBRUARY 23, 2020

7 Digital Marketing Strategies for the Brave and Bold . Here are 7 strategies brave marketers can immediately start leveraging to win the hearts, minds and market share of their dream customers in 2020. ” It's more difficult to actually take the time to listen attentively and then use the data learned to refine your strategies.

Strategy 78

Strategy Marketing Authentication Consultant 78

Pam Moore

MAY 12, 2019

However, experienced brand marketers know branding is far more than a logo or a simple social media image that gets a ton of likes on Facebook or LinkedIn. To survive in business today marketers must know how to build a brand architecture and strategy. Top 5 reasons you must develop a brand strategy for your business.

Brands 109

Brands Strategy Reputation Authentication 109

Pam Moore

AUGUST 26, 2020

It is critical that you make the necessary shifts to adjust your strategy, approach, message, engagement tactics and more during a time of crisis. Why you must take an AUDIENCE based approach to your marketing to maximize ROI and get more sales. Buyer Persona Worksheet (editable templates to clearly define your target customer).

Marketing 78

Marketing Training eBook Template 78

Pam Moore

APRIL 13, 2018

From strategies for digital marketing, content marketing, and video to the social networks such as Facebook, LinkedIn, Twitter, Instagram and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social feet. How to Create Content for Unsexy, Boring Industries in 2018.

Content 162

Content Marketing Training ROI 162

Pam Moore

MARCH 2, 2020

When marketers treat their audiences and customers as humans, not just numbers, their goals can be obtained faster with an exponentially higher Return on Investment (ROI) for every marketing dollar spent. Take a listen and learn what the inspiration age is as well as 8 solid strategies and tips to inspire your audience.

Content 78

Content Authentication Marketing Training 78