Social Media Strategies Summit

MARCH 6, 2024

If LinkedIn is your top social traffic source, that could be because it’s the most popular social channel among your audience. Or maybe you’ve been putting way more effort (and money) into LinkedIn than any other channel. At this point, it’s worth stopping to sense-check your findings by surveying your existing customers.

Social Media 215

Social Media How To Survey Analytics 215

Later

MAY 28, 2021

LinkedIn is no longer just for job hunting. In this blog post, we’re sharing five ways you can use LinkedIn to market your brand and reach relevant audiences. How to Use LinkedIn for Marketing Your Brand . While LinkedIn is a unique space to network and develop connections, it’s also full of potential for brand marketing.

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

Webbiquity SMM

DECEMBER 6, 2022

You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. Though the entire 25-page report is worth a read, here’s a much shorter look at a few of the most important—and surprising—findings from the study.

B2B 225

B2B Social Media Marketing Influencer 225

Convince & Convert

DECEMBER 6, 2023

75% of X (Twitter) Users Have Used the Platform to Connect with Brands According to a Khoros survey , 3/4 of X users have interacted with different companies on the social media platform. Jay Baer created a brand-new report of this key data. Some brands also publish posts on social media platforms to address customer concerns.

Social Media 143

Social Media Hubspot Statistics Survey 143

Hootsuite

MARCH 11, 2020

LinkedIn is the biggest social platform that caters directly to business professionals. Understanding LinkedIn demographics will help you understand who you’re targeting, and craft compelling messages for them. Understanding LinkedIn demographics will help you understand who you’re targeting, and craft compelling messages for them.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Hootsuite

OCTOBER 27, 2020

The new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite and We Are Social – shows that connected tech continues to play an ever more important role in various aspects of people’s everyday lives. Digital 2020 October Global Statshot Report (October 2020) v01 from DataReportal. Screen time increases.

Report 145

Report Social Media Yahoo Analysis 145

Buffer Social

JANUARY 16, 2018

To better understand these changes, plus what’s ahead for 2018 and beyond we teamed up with Social Media Week to collect data from over 1,700 marketers and create the State of Social Media 2018 report. The report shows us how marketers, from businesses of all sizes, are approaching social media marketing. Ready to jump in?

Report 111

Report Data Social Media Research 111

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. Leverage LinkedIn. Use LinkedIn Ads.

B2B 217

B2B Brands LinkedIn Influencer 217

Buffer Social

JANUARY 25, 2018

Together with our State of Social 2018 report , we put together a comprehensive social media trends report. In this report, you’ll learn about the top major trends to help you succeed on social media in 2018. LinkedIn: 500 million members. Top 10 social media trends to know for 2018. billion social media users.

Social Media 111

Social Media Trends Report Survey 111

Adam Sherk

JUNE 16, 2011

According to the new Pew Internet study Social Networking Sites and our Lives there are nearly twice as many male LinkedIn users as female. Do men prefer LinkedIn’s brand of simple, stripped down, business-oriented networking? Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter.

LinkedIn 174

LinkedIn MySpace Survey Study 174

Idaconcpts

MAY 24, 2011

LinkedIn is at a tipping point. After becoming the first social network to go public on May 19, 2011, LinkedIn is now in the hot seat as finance pundits examine whether the company’s market valuation is realistic. One major question that investors have about LinkedIn is: “How can Linkedin grow? 29% of U.S.

LinkedIn 139

LinkedIn comScore Hitwise Statistics 139

The Realtime Report

MAY 30, 2023

According to a Statista survey, brands spent $73.2bn on social media ads in 2018. Statista expects brands to spend more than $207bn on social media advertising this year, or almost triple the figure reported in 2018. Two years later, this figure practically doubled to $132.7bn.

Social Media 91

Social Media Brands Statistics Comparison 91

Webbiquity SMM

JANUARY 23, 2024

Reports show social listening is considered a “key planning element” by 82% of professionals. A McKinsey report notes that 71% of customers expect brand personalization, and 76% get frustrated by the lack of it. Run customer surveys and benchmark them against your social listening data. Monitor brand mentions.

Sentiment 142

Sentiment How To Analysis Trends 142

For Real Social Workers

APRIL 14, 2022

The Harris Poll conducted a survey on behalf of The American Psychological Association in March 2022. Over 3000 Americans were surveyed regarding stress and the causes of stress. The survey determined the top sources of stress. The survey also determined that Americans were still experiencing negative effects of the Pandemic.

Survey 105

Survey Energy Privacy Press Release 105

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Proactive Report

APRIL 7, 2022

According to a CMO survey, digital marketing spending has reached 58 percent of marketing budgets, reflecting 15.8 While most businesses have made a good start on digital transformation and more than half now report that they are in making good progress, only 11 percent have fully institutionalized the process. Connect on LinkedIn.

Skills 59

Skills Survey Report LinkedIn 59

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. The report notes that “the question of whether social media works has dropped off the charts completely.&# The Biggest Question.

Report 191

Report Social Media B2B Newsvine 191

Buffer Social

JANUARY 22, 2024

A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time. Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

FEBRUARY 7, 2023

The employee advocacy statistics your boss needs to see According to The Sprout Social Index™ , more than two-thirds (68%) of marketers report their organization already has an advocacy program. According to Sprout’s Employee Advocacy Report , 72% of engaged users would post about their company if content was written for them.

Buy 93

Buy Curation Statistics Survey 93

Waxing UnLyrical

JUNE 24, 2019

In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. Hubspot reports they receive 0.10% higher engagement rates than macro influencers. In fact, 68% of respondents to the Uproar PR survey said they have made a purchase based on a post from a non-celebrity.

Influencer 237

Influencer Authentication Survey ROI 237

The Realtime Report

JANUARY 21, 2014

Facebook, YouTube, Google+, Twitter and LinkedIn are still the most popular social networks worldwide, but Instagram is growing faster than any other social site, according to new research by GlobalWebIndex. Other highlights from the report: excluding China, 80% of respondents had registered Facebook accounts, and 50% were active users.

Social Networking 175

Social Networking Instagram Microblogging Statistics 175

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. According to a report by Edelman, 43% of professionals said COVID-19 and the events of 2020 significantly disrupted their communications agenda.

Statistics 107

Statistics Skills Analytics Press Release 107

Sprout Social

JUNE 14, 2023

According to a Q2 2023 Sprout pulse survey, 42% of marketers plan to stop working in social media within the next two years, and 20% want to change careers within the next 12 months. Several survey respondents mentioned an interest in areas with more straightforward avenues to growth, like demand generation or corporate communications.

Survey 96

Survey Marketing Social Media Management Badge 96

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. In our LinkedIn influencer marketing roundtable , Kennedy emphasized how influencer content often fuels higher engagement than branded content.

ROI 106

ROI Influencer Marketing Survey 106

Myrland Marketing

APRIL 18, 2013

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey. The transcription can be found below the video.

Survey 74

Survey Social Media Wikipedia LinkedIn 74

Proactive Report

OCTOBER 30, 2023

Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? In a recent Meritus Media survey, learning analytics and how to track results was the number two skill PR people wanted to learn.

Trends 72

Trends Marketing Wikipedia Survey 72

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. But to successfully execute employee advocacy, you don’t need to use LinkedIn Elevate.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Mindjumpers

JANUARY 26, 2011

Facebook, Twitter, Linkedin, blogs etc. The survey was conducted among HBR magazine and newsletter subscribers during July 2010. These are some of the main results from the survey: • Three-quarters (75%) of the companies in the survey said they did not know where their most valuable customers were talking about them.

Social Media 277

Social Media Survey Metrics Analytics 277

Sherrilynne Starkie

MARCH 9, 2018

This week's must-know social media news includes stories about Google, LinkedIn, Facebook and Twitter. Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. LinkedIn's Career Advice feature is the Match.com of mentorship.

Google 123

Google API Microsoft LinkedIn 123

The Realtime Report

SEPTEMBER 3, 2020

The Survey. In light of just how sinister the nature of sabotaging a competitor’s online business and reputation can be, Reboot Digital surveyed 1,672 business owners to expose just how many businesses would consider sabotaging a competitor if they THOUGHT THEY WOULD get away with. Our survey can reveal that 18.3%

Study 184

Study Reputation Survey SEO 184

The Realtime Report

JANUARY 17, 2013

A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. ” The Humanize survey took place in September 2012, when 505 individuals completed a 13-question survey about social media and leadership.

Company 192

Company Social Media Survey Tumblr 192

Oktopost

JUNE 19, 2020

Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. Of those active on social media, 70% use only LinkedIn. Only 50 of the 501 CEOs surveyed are on Twitter and 57 are on Facebook. Absolutely.

Company 124

Company B2B Loyalty Survey 124

Later

JUNE 19, 2020

Facebook’s new report on the State of Small Business does just that. Based on a survey of 86,000 owners, managers, and workers in companies across the US with fewer than 500 employees, the report paints a clear picture of the challenges that small businesses are facing. .

Small Business 77

Small Business How To Survey Report 77

Oktopost

JULY 5, 2017

So, you’ve been publishing content to Facebook, LinkedIn, Twitter, and maybe a few other social networks, building up some followers and engagement. In its 2016 Report Metrics That Matter for B2B Marketers, Forrester surveyed a large number … What’s next?

B2B 109

B2B Metrics Social Media Marketing 109

Buffer Social

NOVEMBER 17, 2021

This is all good material for content ideas like quick Q&As on Instagram or more in-depth instructional content on Facebook or LinkedIn. Leverage the polls feature that’s available on most platforms, including Instagram, Twitter, Facebook, and LinkedIn to ask your audience questions. How do they feel about certain topics?

Small Business 91

Small Business Social Media Tips Content 91

Sprout Social

FEBRUARY 6, 2023

Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. Gather data by conducting a survey, checking out competitor accounts, reading industry reports or by using a social listening tool.

Features 100

Features Social Media Curation Geotagging 100